Vision Board
FailDemand is soft, at -64.2% this quarter, so Vision Board is a Fail.
- Flapen Score
- 38 / 100Ranks 1,012 of 1,305 Bürobedarf & Schreibwaren niches · −8 vs the category median of 4638
- Market size
- €82K/yr222K searches / yr
- 90-day growth
- -64.2%search demand this quarter
- Competition
- 64%top-5 click share · 13 brands · 18 sellers
Flapen Score
Vision Board against its category
The dotted line is the Bürobedarf & Schreibwaren average. Past it, Vision Board is stronger. Inside it, weaker.
Market
The Vision Board market on Amazon at a glance
Shoppers on Amazon Germany searched for Vision Board 222K times last year and spent an estimated €82K. The top 5 brands take 77% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 38 out of 100, a Fail.
01 · Demand
An estimated 1.7% of those searches ended in a purchase.
Shoppers searched for this 222K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved -64.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated €82K a year.
- Searches, last 12 months
- 222K
- Growth, 90 days vs prior 90
- -64.2%
- Conversion, latest week
- 1.7%
- Market size, estimated
- €82Ka year
- Peak month
- December10.8× the quietest month
- Top search term
- vision board133K searches a year
02 · Price
A sale here is worth €21.73.
Listings sell for €21.73 on average, from €9.13 to €38.26. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At €21.73 that is €5K to €11K a year per listing.
- Average price
- €21.73inside the $15 to $100 sweet spot
- Price range
- €9.13–€38.26
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 250–500
- Revenue per listing a year
- €5K–€11K
- Returns
- 2.1%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is ads.
94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 18.7% of listings are out of stock. The average listing ranks #68 within Präsentationszubehör. It carries 569 reviews at 4.53 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 94%
- Prime listings
- 100%
- Out of stock, average day
- 18.7%
- Average rank
- #68in Präsentationszubehör
- Average rating
- 4.53 starsAmazon Germany average 4.37 stars
- Average reviews
- 569per listing
- Listings tracked
- 18
04 · Newcomers
5 of last year's 7 launches cleared the first-year sales bar.
7 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 7
- Successful launches
- 5Amazon's first-year sales bar
- Average brand age
- 28 months
Products
Top Vision Board products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 64% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 rising
Sellers
18
Top-5 brand share
77%
Top 20: 100%
Top-5 click share
64%
Top 20: 100%
Open market
18%
- Brand 126%
- Brand 225%
- Brand 311%
- Brand 410%
- Brand 56%
- Brand 65%
- Open — no brand owns it (7 brands, 18%)
Demand
Vision Board search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 10.8×
Search terms
Top Vision Board search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- vision board133K/yr
- vision board set43K/yr
- visionboard18K/yr
- moodboard7K/yr
- visionboard set5K/yr
- vision board 202616K/yr
Reviews and returns
What reviews say buyers love and hate about Vision Board
We read the reviews and the return reasons for every product selling here.
“Pinnwand hält nicht an der Wand”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Vision Board questions
Answered from the same tracked data.