How competitive is the Unterschriftenmappe niche on Amazon Germany?

8 brands and 69 sellers compete in Unterschriftenmappe on Amazon Germany. The top 5 Unterschriftenmappe products take 59% of clicks and its top 5 brands hold 88% of demand.

What do buyers complain about in Unterschriftenmappe?

Unterschriftenmappe buyers on Amazon Germany complain most about Stärke, Haltbarkeit, the themes mined from the niche's reviews. Its return rate is 0.6%.

What does it cost to enter the Unterschriftenmappe niche?

Unterschriftenmappe sells for €11.78 on average on Amazon Germany, outside our $15–$100 sweet spot. Listings span €3.40–€20.78. The average incumbent carries 240 reviews — the moat a new listing must climb.

Unterschriftenmappe

a small market ($41K/yr) — Unterschriftenmappe doesn't clear our bar today.

Flapen Score

Skip it

Ranks 894 of 1,305 Bürobedarf & Schreibwaren niches · −5 vs the category median of 46

This niche Category average · 1,305 niches

Is Unterschriftenmappe profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Unterschriftenmappe is a €41K/yr Amazon Germany market (49K searches/yr). The top 5 brands hold 88% of demand. Demand peaks in Jan–Feb. Verdict: Skip it — 41/100.

Unterschriftenmappe: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -26.7% over the last 90 days and 7.1% of searches end in a purchase.

€41K

revenue / yr

Units sold / yr6K

Search volume / yr-26.7%49K

Conversion rate7.1%

Avg price€11.78

Who owns the niche?

The top 5 brands hold 88% of demand, so 12% of the market is open.

12%

open market share

Brands · sellers8 · 69

Top-5 product click share59%

Open market12%

Avg brand age60 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 20 products

Top Unterschriftenmappe products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Leitz 57000195 Unterschriftsmappe (Polypropylen A4 20 Fächer) schwarz

Price: €15.07
Rating: 4.6/5
Reviews: 311
Age: 19y ago

Esselte 621061 - Unterschriftsmappe 192 x 34 mm Schwarz

Price: €15.35
Rating: 4.6/5
Reviews: 248
Age: 19y ago

Pagna Unterschriftsmappe 20-teilig mit Kunststoff-Einband dehnbarem Rücken

Price: €10.97
Rating: 4.8/5
Reviews: 38
Age: 19y ago

Pagna Pultordner Classic (Pultmappe 24 Fächer A-Z) schwarz

Price: €8.26
Rating: 4.7/5
Reviews: 1,355
Age: 19y ago

Euqvunn 12-Fach Dokumentenmappe A4 180 Lay-Flat Open Mappe mit Fächern Ordnungsmappe mit Gummiband Schwarz A4 Sortiermappe mit Regenbogen-Etiketten Ideal für Büro und Schule

Price: €9.26
Rating: 4.4/5
Reviews: 177
Age: 7y ago

Newest

by launch date

2 Stück A4 Dokumentenmappe Fächermappe Dokumentenmappe mit 12 Fächer Mappe Organizer mit Gummizug für Büro Dokumente Schule Hausaufgaben und Papier Wasserdicht mit Etikett (Schwarz)

Price: €14.29
Rating: 4.4/5
Reviews: 47
Age: 6mo ago

ASelected 2 Stück Dokumentenmappe A4 Ordnungsmappe Wasserdicht Fächermappe A4 12 Fächer mit Indexfenster für Büro Schule Zuhause

Price: €12.60
Rating: 4.8/5
Reviews: 9
Age: 1y ago

D.RECT Unterschriftsmappe 10 Zwischenblätter Vertragsmappe Dokumentenmappe mit Unterschriftenleiste Ablagemappe für Unterschriftsdokumente Signaturmappe Schwarz

Price: €7.23
Rating: 4.6/5
Reviews: 52
Age: 2y ago

Euqvunn 12-Fach Dokumentenmappe A4 180 Lay-Flat Open Mappe mit Fächern Ordnungsmappe mit Gummiband Schwarz A4 Sortiermappe mit Regenbogen-Etiketten Ideal für Büro und Schule

Price: €9.26
Rating: 4.4/5
Reviews: 177
Age: 7y ago

Pagna 40059-21 Ordnungsmappe 12 Fächer hellgrau

Price: €3.40
Rating: 4.6/5
Reviews: 535
Age: 9y ago

Competition: brands, sellers & click share

The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 falling

Sellers

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

59%

Top 20: 100%

Open market

Pagna32%
Leitz28%
Esselte14%
Exacompta7%
Euqvunn6%
Fododo5%
Open — no brand owns it (2 brands, 7%)

Unterschriftenmappe demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume49KCVR7.1%Products20Brands8Top 5 Brands88%OOS Rate0.5%Rating4.6★Reviews240Avg BSR#1,473

Peak months: Jan, Feb · busiest ÷ quietest = 2.3×

Top Unterschriftenmappe search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

unterschriftenmappe24K/yr -30.3%5.6% conv.
unterschriftenmappe a422K/yr -22.7%6.0% conv.
unterschriftsmappe3K/yr -22.5%6.0% conv.

What reviews say buyers love and hate about Unterschriftenmappe

What buyers mention most, as a share of all reviews.

What buyers love

95% of reviews

Dokumentenorganisation/Klassifizierung21%

“Optisch schöne Mappe für Unterschriften oder Wiedervorlagen”

Stärke21%

“Sehr robust”

beworben Vs Tatsächliches Produkt18%

“Erfüllt seinen Zweck”

Qualität insgesamt17%

“Stabile Qualität”

Büro-Benutzerfreundlichkeit5%

“Praktischer Bürobegleiter”

What buyers complain about

100% of reviews

Stärke50%

“Material spröde und sehr schnell kaputtgegangen”

Haltbarkeit50%

“Leider ist sie schon nach kurzer Zeit an den Rändern kaputt”

Unterschriftenmappe return rate & reasons

Why buyers send it back, as a share of all return requests.

0.6%

Return rate

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße

22%

2Qualität insgesamt

11%

3Dünn

4Farbe

5beworben Vs Tatsächliches Produkt

Common Unterschriftenmappe questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Unterschriftenmappe 41/100 on Amazon Germany — Skip it. The niche generates €41K/yr across 20 tracked products. 1 of 1 products launched in the last 360 days are still selling. Search demand moved -26.7% over the last 90 days.