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Umzugskartons

Maybe

An estimated 0.1% of orders come back. But demand is soft, at -8.5% this quarter, so Umzugskartons is a Maybe.

Flapen Score
61
61 / 100
Top 3% of 1,305 Bürobedarf & Schreibwaren niches · +15 vs the category median of 46
Market size
€2.2M/yr2.0M searches / yr
90-day growth
-8.5%search demand this quarter
Competition
53%top-5 click share · 10 brands · 12 sellers

Flapen Score

Umzugskartons against its category

The dotted line is the Bürobedarf & Schreibwaren average. Past it, Umzugskartons is stronger. Inside it, weaker.

61Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Umzugskartons market on Amazon at a glance

Shoppers on Amazon Germany searched for Umzugskartons 2.0M times last year and spent an estimated €2.2M. The top 5 brands take 91% of clicks. Flapen scores it 61 out of 100, a Maybe.

01 · Demand

An estimated 4.7% of those searches ended in a purchase.

Shoppers searched for this 2.0M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 4.7% of those searches ended in a purchase. Searches in the last 90 days moved -8.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €2.2M a year.

Searches, last 12 months
2.0M
Growth, 90 days vs prior 90
-8.5%
Conversion, latest week
4.7%
Market size, estimated
€2.2Ma year
Peak month
July1.5× the quietest month
Top search term
umzugskartons1.1M searches a year

02 · Price

A sale here is worth €24.02.

Listings sell for €24.02 on average, from €14.87 to €39.22. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 2,500 to 3,000 of them. At €24.02 that is €60K to €72K a year per listing.

Average price
€24.02inside the $15 to $100 sweet spot
Price range
€14.87–€39.22
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
100K–125K
Units per listing a year
2,500–3,000
Revenue per listing a year
€60K–€72K
Returns
0.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

89% of listings pay for placement with sponsored ads. 11% ship with Prime. On an average day, 0.7% of listings are out of stock. The average listing ranks #10 within Umschläge & Versandzubehör. It carries 7,273 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
11%
Out of stock, average day
0.7%
Average rank
#10in Umschläge & Versandzubehör
Average rating
4.32 starsAmazon Germany average 4.37 stars
Average reviews
7,273per listing
Listings tracked
19

04 · Newcomers

5 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
5Amazon's first-year sales bar
Average brand age
43 months

Products

Top Umzugskartons products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 9, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 53% of clicks. Leaders hold, but buyers still shop past them.

€0€221K€442K€664K€885K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 rising

Sellers

12

Est. top-5 brand share

91%

Top 20: 100%

Est. top-5 click share

53%

Top 20: 100%

Open market

7%

  • smiley pack32%
  • KK Verpackungen32%
  • Kartonprimus15%
  • Kartonpirat6%
  • GREAT VITA6%
  • IDEA HOME2%
  • Open — no brand owns it (4 brands, 7%)

Demand

Umzugskartons search demand

Weekly searches over the year, seasonality beneath. Pick a range.

45K35KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Umzugskartons search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • umzugskartons1.1M/yr
  • umzugskartons 20 stück261K/yr
  • umzugskartons 10 stück183K/yr
  • umzugskarton59K/yr
  • moving boxes65K/yr
  • umzugskartons groß62K/yr
  • umzugskartons 30 stück37K/yr
  • umzugskartons xxl25K/yr
  • umzugskisten22K/yr
  • umzugskartons günstig15K/yr

Reviews and returns

What reviews say buyers love and hate about Umzugskartons

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Stärke”
19%of negative reviews mention “Gesamtgröße”
0.1%of orders come back
“könnte grösser sein”
A buyer, on “Gesamtgröße”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Umzugskartons questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data