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Umzugskartons

Umzugskartons shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Flapen Score

61
Worth a look

Top 3% of 1,305 Bürobedarf & Schreibwaren niches · +15 vs the category median of 46

Market size 95Growth 21Conversion 56Competition 53Returns 99Price range 95Avg price 95Brand share 22Review moat 23Quality gap 72
This niche Category average · 1,305 niches

Is Umzugskartons profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Umzugskartons is a €2.2M/yr Amazon Germany market (2.0M searches/yr). The top 5 brands hold 91% of demand. Verdict: Worth a look — 61/100.

Umzugskartons: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -8.5% over the last 90 days and 4.7% of searches end in a purchase.

€2.2M

revenue / yr

Units sold / yr125K
Search volume / yr-8.5%2.0M
Conversion rate4.7%
Avg price€24.02

Who owns the niche?

The top 5 brands hold 91% of demand, so 9% of the market is open.

9%

open market share

Brands · sellers10 · 12
Top-5 product click share53%
Open market9%
Avg brand age43 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 19 products

Sponsored placement89%
New entrants (1y)5· 5 succeeded
Avg rating4.3★
Avg reviews7,273

Top Umzugskartons products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.

€0€221K€442K€664K€885K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 rising

Sellers

12

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

53%

Top 20: 100%

Open market

7%

  • smiley pack32%
  • KK Verpackungen32%
  • Kartonprimus15%
  • Kartonpirat6%
  • GREAT VITA6%
  • IDEA HOME2%
  • Open — no brand owns it (4 brands, 7%)

Umzugskartons demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume2.0MCVR4.7%Products19Brands10Top 5 Brands91%OOS Rate0.7%Rating4.3★Reviews7,273Avg BSR#10
45K35KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Top Umzugskartons search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • umzugskartons1.1M/yr
  • umzugskartons 20 stück261K/yr
  • umzugskartons 10 stück183K/yr
  • umzugskarton59K/yr
  • moving boxes65K/yr
  • umzugskartons groß62K/yr
  • umzugskartons 30 stück37K/yr
  • umzugskartons xxl25K/yr
  • umzugskisten22K/yr
  • umzugskartons günstig15K/yr

What reviews say buyers love and hate about Umzugskartons

What buyers mention most, as a share of all reviews.

What buyers love

86% of reviews
Stärke27%

Solide

Qualität insgesamt20%

Super Produkt

Preis-Leistungs-Verhältnis10%

Superpreis top Ware

Gesamtgröße7%

Passt

beworben Vs Tatsächliches Produkt6%

Hält was es verspricht

What buyers complain about

70% of reviews
Gesamtgröße19%

könnte grösser sein

Qualität insgesamt15%

Profi Qualität sieht für mich anders aus

Stärke14%

diese hier sind vom Material her sehr dünn und instabil.

Haltbarkeit5%

Alle sind nacheinander kaputt gegangen

Preis-Leistungs-Verhältnis4%

Waste of money

Umzugskartons return rate & reasons

Why buyers send it back, as a share of all return requests.

0.1%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
43%
2Qualität insgesamt
11%
3Dünn
6%
4Materialqualität
6%
5Stärke
6%

Common Umzugskartons questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Umzugskartons 61/100 on Amazon Germany — Worth a look. The niche generates €2.2M/yr across 19 tracked products. 5 of 5 products launched in the last 360 days are still selling. Search demand moved -8.5% over the last 90 days.
Search demand for Umzugskartons on Amazon Germany is steady year-round — the busiest month runs 1.5× the quietest.