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textmarker

Skip it

Soft demand (-20.6% this quarter) — this niche doesn't clear our bar today.

Market size 76Growth 15Conversion 83Competition 63Returns 99Price range 33Avg price 20Brand share 27Review moat 18Quality gap 20

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Conversion

Great8.9%

search→purchase rate — share of searches ending in a sale

Market size

Great€905K

€905K/yr · 1.4M searches

Competition

Good47%

top-5 click share — leaders hold, buyers still browse

Price range

Okay€2.26–€21.34

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay89%

top-5 brand share — brands hold most of the demand

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Avg price

Bad€7.18

avg listing price — sweet spot $15–$100

Review moat

Bad16,209.45

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-20.6%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon Germany niche tracking, textmarker is a €905K/yr Amazon Germany market (1.4M searches/yr). The top 5 brands hold 89% of demand. Demand peaks in Aug. Verdict: Skip it — 49/100.

Data updated Jul 9, 2026 · scored weekly · How we score niches

textmarker market data

Units sold / yr
125K–150K
avg 3,000–4,000/product
Revenue / yr
€898K–€1.1M
units × avg price
Conversion rate
8.9%
Avg BSR
#24
Page quality
0%
Prime
94%
Sponsored
79%
Out of stock
0.0%
Avg brand age
42 months
Avg seller age
177 days

Competition & brand share

The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.

Brands

12 falling

Sellers

163

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

47%

Top 20: 85%

Open market

8%

  • STABILO51%
  • Amazon Basics19%
  • Pelikan9%
  • Schneider7%
  • Faber-Castell3%
  • OFFICER PRODUCTS3%
  • Open — no brand owns it (6 brands, 8%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -20.6% search growth over the last 90 days.
35K25KPrime Day '24Holiday '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Aug · busiest ÷ quietest = 1.8×

Top textmarker search terms

  • textmarker723K/yr
  • marker175K/yr
  • stabilo textmarker123K/yr
  • textmarker stabilo65K/yr
  • marker stifte62K/yr
  • textmarker set45K/yr
  • marke32K/yr
  • stabilo marker22K/yr
  • leuchtstifte24K/yr
  • highlighter pen26K/yr
All search terms

Top textmarker products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%€36K8%€72K12%€109K16%€145K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about textmarker

What buyers praise and complain about, mined from review topics.

What buyers love

Farbe35%

“Tolle Pastelltöne zum fairen Preis”

Qualität insgesamt13%

“Super Produkte”

Preis-Leistungs-Verhältnis8%

“sind preis wert”

Stift/Bleistiftqualität7%

“Super Marker, die besonders für die Schule/ Uni zu empfehlen sind, da sie in einer Federmappe oder einem Etui nicht so viel Platz einnehmen wie die üblichen (dicken) Marker.”

Haltbarkeit5%

“lang anhaltende”

beworben Vs Tatsächliches Produkt5%

“Produkt bekannt, alles Bestens”

Benutzerfreundlichkeit3%

“Handlich mitzunehmen”

Schreiberfahrung2%

“Schöne Farben zum markieren für Texte”

Gesamtgröße2%

“Passt”

Zeichenerfahrung2%

“Ideal für Notizen, Markierungen oder kreative Arbeiten”

What buyers complain about

Farbe16%

“Farbunterschied”

Qualität insgesamt15%

“Market”

trocken/leerTinte5%

“Stifte waren komplett ausgetrocknet- Preis wurde erstattet”

Papierqualität5%

“Das Papier ist extrem dünn”

Anzeigefarben5%

“Sehr dünn die Farbe”

Feucht/Trocken4%

“ok soweit, sehr trocken innen”

Produktzustand3%

“Gebrauchter Artikel”

Feder-/Spitzenqualität3%

“Zu harte Spitzen”

Papierhelligkeit2%

“Aber je nach Papier drücken die Farben durch”

Trocknungszeit1%

“Trocknen nicht schnell aus”

Top return reasons

Farbe30%
Gesamtgröße13%
Anzeigefarben8%
Qualität insgesamt7%
trocken/leerTinte6%
Defekt Material/Teile5%
Produktzustand5%
Preis-Leistungs-Verhältnis3%
Funktionalität insgesamt3%
beworben Vs Tatsächliches Produkt2%

Common questions

Is textmarker profitable to sell on Amazon Germany?
The niche generates €905K/yr across 33 tracked products. 90-day search growth is -20.6%. Flapen's verdict: Skip it (49/100).
How competitive is the textmarker niche?
12 brands and 163 sellers compete. The top 5 products take 47% of clicks and top 5 brands hold 89% of demand.
What do buyers complain about in textmarker?
Top complaints mined from reviews: Farbe, Qualität insgesamt, trocken/leerTinte. The return rate is 0.3%.
When does demand for textmarker peak?
Demand peaks in Aug; the busiest month runs 1.8× the quietest.
What does it cost to enter the textmarker niche?
Listings span €2.26–€21.34; the average listing price is €7.18 (sweet spot $15–$100). The average incumbent carries 16,209 reviews — the moat a new listing must climb.