Is tafelkreide profitable to sell on Amazon Germany?

The niche generates €96K/yr across 21 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -23.4%. Flapen's verdict: Skip it (47/100).

How competitive is the tafelkreide niche?

18 brands and 118 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 77% of demand.

What do buyers complain about in tafelkreide?

Top complaints mined from reviews: Haltbarkeit, Schreiberfahrung, Gesamtgröße. The return rate is 0.7%.

When does demand for tafelkreide peak?

Demand peaks in Nov–Dec; the busiest month runs 1.9× the quietest.

What does it cost to enter the tafelkreide niche?

Listings span €1.33–€12.00; the average listing price is €5.61 (sweet spot $15–$100). The average incumbent carries 1,560 reviews — the moat a new listing must climb.

tafelkreide

Skip it

Prices mostly outside the sweet spot ($1.33–$12.00) — this niche doesn't clear our bar today.

Returns

Incredible0.7%

return rate — above 5% kills the launch gate

Conversion

Incredible12.6%

search→purchase rate — share of searches ending in a sale

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Review moat

Okay1,560.38

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay77%

top-5 brand share — brands hold most of the demand

Competition

Okay59%

top-5 click share — leaders hold, buyers still browse

Market size

Bad€96K

€96K/yr · 136K searches

Avg price

Bad€5.61

avg listing price — sweet spot $15–$100

Growth

Bad-23.4%

90-day search growth — must beat 0% to launch

Price range

Bad€1.33–€12.00

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon Germany niche tracking, tafelkreide is a €96K/yr Amazon Germany market (136K searches/yr). The top 5 brands hold 77% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 47/100.

Data updated Jul 9, 2026 · scored weekly · How we score niches

tafelkreide market data

Units sold / yr: 15K–20K; avg 500–750/product
Revenue / yr: €84K–€112K; units × avg price
Conversion rate: 12.6%
Avg BSR: #22
Page quality: 0%
Prime: 95%
Sponsored: 62%
Out of stock: 0.3%
Avg brand age: 57 months
Avg seller age: 187 days

Competition & brand share

The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.

Brands

18 flat

Sellers

118

Top-5 brand share

77%

Top 20: 100%

Top-5 click share

59%

Top 20: 99%

Open market

18%

Westcott31%
STAEDTLER18%
Leddy Living10%
Pelikan10%
Herlitz9%
PARENCE5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -23.4% search growth over the last 90 days.

Peak months: Nov, Dec · busiest ÷ quietest = 1.9×

Open Trend

Top tafelkreide search terms

tafelkreide59K/yr -25.6%10.7% conv.
tafelkreide bunt16K/yr +36.9%12.2% conv.
tafel kreide10K/yr -15.8%2.9% conv.
kreide tafel10K/yr -16.9%5.3% conv.
kreide für tafel11K/yr -33.2%11.6% conv.
tafelkreide bunt für kinder12K/yr -55.7%13.0% conv.
schulkreide6K/yr -5.9%6.3% conv.
kreide tafel kinder4K/yr -27.1%9.4% conv.
kreide bunt3K/yr -10.5%9.7% conv.
kreide für tafel abwaschbar5K/yr -48.5%10.5% conv.

All search terms

Top tafelkreide products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 21 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

STAEDTLER Wandtafelkreide hervorragende Farbabgabe staubfrei leicht abwischbar Kartonetui mit 12 farblich sortierten Tafelkreiden 2360

STAEDTLER€4.584.5★2,894 rev

Westcott Kreide 100 Stück Bunt | Vorteilspack Tafelkreide mit 1 2cm in leuchtenden Farben | staubarm & leicht abwischbar | 8 5cm lange Kreidestifte | E-744987 00

Westcott€6.784.3★448 rev

Leddy Set mit 24 weißen und farbigen Kreiden für Tafeln Kreide in 5 Farben + Weiß mit hohem Kontrast für Schule Büro Studium Handwerk Zeichnen

Leddy Living€4.824.2★514 rev

Pelikan Tafelkreide Weiß 12 Stück 12x90mm Staubfrei Abwaschbar Beschichtete Griffzone Ideal für Schule Büro & Zuhause

Pelikan€2.004.5★3,698 rev

Herlitz Tafelkreide 12 Stück in Hängepackung farbig sortiert

Herlitz€3.764.3★2,424 rev

Newest

by launch date

ZENO Bunte Tafelkreide 100 Kreiden Staubarm Ungiftig Schulkreide für Schule und Klassenzimmer

ZENO€7.28207 rev

6mo ago

Caelura 5 Stück Kreidestifte für Tafel Abwaschbar Kreide Straßenmalkreide Tafelkreide Bunt mit Verstellbarem Kreidehalter und Kreidebox für Schule Handwerk Zeichnen(5 Farben)

Caelura€4.139 rev

8mo ago

FUSONGQINTANG 12 Stück Kreidestifte für Tafel Abwaschbar Drehbare Farbige Kreide Ungiftige Staubfreie Kreide für Kinder Schule Büro Studium Handwerk Zeichnen

FUSONGQINTANG€7.5853 rev

12mo ago

Westcott Kreide 100 Stück Bunt | Vorteilspack Tafelkreide mit 1 2cm in leuchtenden Farben | staubarm & leicht abwischbar | 8 5cm lange Kreidestifte | E-744987 00

Westcott€6.78448 rev

1y ago

Westcott Kreide 100 Stück Weiss | Vorteilspack Tafelkreide mit 1 2cm in deckendem Weiss | staubarm & leicht abwischbar | 8 5cm lange Kreidestifte | E-744986 00

Westcott€6.15448 rev

1y ago

What buyers say about tafelkreide

What buyers praise and complain about, mined from review topics.

What buyers love

Farbe32%

“Farben sind kräftig”

Qualität insgesamt14%

“Das Produkt an sich ist ok”

beworben Vs Tatsächliches Produkt10%

“Hält was es verspricht”

Preis-Leistungs-Verhältnis6%

“Preis Leistung super”

Schreiberfahrung5%

“Gute Schreibqualität”

Einfache Reinigung5%

“leicht abwischen”

Gesamtgröße4%

“Passt perfekt”

Benutzerfreundlichkeit4%

“Praktisch”

Spaß/Unterhaltungserlebnis2%

“Kid fun”

Stift/Bleistiftqualität2%

“Stifte sind top”

What buyers complain about

Haltbarkeit17%

“Bricht”

Schreiberfahrung11%

“Schreibt nicht richtig”

Gesamtgröße9%

“Gott sei dank nicht ganz klein”

Defekt Material/Teile8%

“Viele Stücken kaputt”

Dicke5%

“dünner als gedacht”

Hartes Gefühl5%

“Zu hart”

Feucht/Trocken4%

“leider trocknen die flott ein.”

Design insgesamt3%

“schlecht umgesetzt.”

Funktionalität insgesamt3%

“Hat nicht funktioniert”

Preis-Leistungs-Verhältnis3%

“Schade ums Geld”

Top return reasons

Gesamtgröße26%

Defekt Material/Teile21%

Funktionalität insgesamt8%

Dünn8%

Farbe6%

Haltbarkeit3%

Geschenk Zweck2%

Schreiberfahrung2%

Qualität insgesamt2%

Kompatibilität – insgesamt2%

Common questions

Is tafelkreide profitable to sell on Amazon Germany?: The niche generates €96K/yr across 21 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -23.4%. Flapen's verdict: Skip it (47/100).
How competitive is the tafelkreide niche?: 18 brands and 118 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 77% of demand.
What do buyers complain about in tafelkreide?: Top complaints mined from reviews: Haltbarkeit, Schreiberfahrung, Gesamtgröße. The return rate is 0.7%.
When does demand for tafelkreide peak?: Demand peaks in Nov–Dec; the busiest month runs 1.9× the quietest.
What does it cost to enter the tafelkreide niche?: Listings span €1.33–€12.00; the average listing price is €5.61 (sweet spot $15–$100). The average incumbent carries 1,560 reviews — the moat a new listing must climb.