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Stiftehalter Kinder

soft demand (-40.7% this quarter) — Stiftehalter Kinder doesn't clear our bar today.

Flapen Score

49
Skip it

Top 32% of 1,305 Bürobedarf & Schreibwaren niches · +3 vs the category median of 46

Market size 21Growth 5Conversion 17Competition 93Returns 85Price range 55Avg price 49Brand share 96Review moat 62Quality gap 35
This niche Category average · 1,305 niches

Is Stiftehalter Kinder profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Stiftehalter Kinder is a €84K/yr Amazon Germany market (504K searches/yr). The top 5 brands hold 35% of demand. Demand peaks in Aug–Sep–Nov–Dec. Verdict: Skip it — 49/100.

Stiftehalter Kinder: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -40.7% over the last 90 days and 1.4% of searches end in a purchase.

€84K

revenue / yr

Units sold / yr13K
Search volume / yr-40.7%504K
Conversion rate1.4%
Avg price€11.92

Who owns the niche?

The top 5 brands hold 35% of demand, so 65% of the market is open.

65%

open market share

Brands · sellers69 · 140
Top-5 product click share22%
Open market65%
Avg brand age33 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 98 products

Sponsored placement92%
New entrants (1y)14· 0 succeeded
Avg rating4.5★
Avg reviews1,011

Top Stiftehalter Kinder products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (22% combined) — an open shelf where new products get seen.

€0€2K€3K€5K€7K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

69 falling

Sellers

140

Top-5 brand share

35%

Top 20: 69%

Top-5 click share

22%

Top 20: 52%

Open market

62%

  • Marbrasse13%
  • SKYDUE9%
  • Lifewit6%
  • Smloplom4%
  • OFFASST3%
  • Amazon Basics3%

Stiftehalter Kinder demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume504KCVR1.4%Products98Brands69Top 5 Brands35%OOS Rate8.1%Rating4.5★Reviews1,011Avg BSR#136
18K13KHoliday '24Prime Day '25Spike '25Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Aug, Sep, Nov, Dec · busiest ÷ quietest = 2.6×

Top Stiftehalter Kinder search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • stiftehalter kinder152K/yr
  • stiftebox93K/yr
  • stifte organizer kinder46K/yr
  • stifte box26K/yr
  • stifte aufbewahrung27K/yr
  • stiftebox kinder32K/yr
  • stiftebecher23K/yr
  • aufbewahrung stifte14K/yr
  • stiftköcher9K/yr
  • stifte aufbewahrung kinder9K/yr

What reviews say buyers love and hate about Stiftehalter Kinder

What buyers mention most, as a share of all reviews.

What buyers love

80% of reviews
Qualität insgesamt18%

Super Produkt

Benutzerfreundlichkeit14%

ganz praktisch

beworben Vs Tatsächliches Produkt11%

Produkt wie abgebildet

Stärke9%

Robust

Gesamtgröße9%

Passt

What buyers complain about

61% of reviews
Gesamtgröße23%

Kleiner als erwartet

Qualität insgesamt8%

Billigst verarbeitet

Haltbarkeit7%

Hält nicht

Preis-Leistungs-Verhältnis5%

leider überteuert

Stärke4%

Die Kästen sind etwas instabil

Stiftehalter Kinder return rate & reasons

Why buyers send it back, as a share of all return requests.

1.5%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
57%
2Defekt Material/Teile
8%
3Qualität insgesamt
7%
4Farbe
6%
5Materialqualität
4%

Common Stiftehalter Kinder questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Stiftehalter Kinder 49/100 on Amazon Germany — Skip it. The niche generates €84K/yr across 98 tracked products. 0 of 14 products launched in the last 360 days are still selling. Search demand moved -40.7% over the last 90 days.
Search demand for Stiftehalter Kinder on Amazon Germany peaks in Aug–Sep–Nov–Dec, where the busiest month runs 2.6× the quietest.