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Stehsammler

Stehsammler shows low returns (1.1%), but soft demand (-21.2% this quarter) keeps it on the watch list.

Flapen Score

53
Worth a look

Top 17% of 1,305 Bürobedarf & Schreibwaren niches · +7 vs the category median of 46

Market size 39Growth 14Conversion 29Competition 72Returns 94Price range 57Avg price 47Brand share 68Review moat 75Quality gap 57
This niche Category average · 1,305 niches

Is Stehsammler profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Stehsammler is a €196K/yr Amazon Germany market (737K searches/yr). The top 5 brands hold 64% of demand. Demand peaks in Aug–Sep. Verdict: Worth a look — 53/100.

Stehsammler: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -21.2% over the last 90 days and 2.3% of searches end in a purchase.

€196K

revenue / yr

Units sold / yr30K
Search volume / yr-21.2%737K
Conversion rate2.3%
Avg price€11.61

Who owns the niche?

The top 5 brands hold 64% of demand, so 36% of the market is open.

36%

open market share

Brands · sellers23 · 84
Top-5 product click share42%
Open market36%
Avg brand age43 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 40 products

Sponsored placement65%
New entrants (1y)6· 2 succeeded
Avg rating4.4★
Avg reviews493

Top Stehsammler products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.

€0€8K€16K€23K€31K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

23 falling

Sellers

84

Top-5 brand share

64%

Top 20: 98%

Top-5 click share

42%

Top 20: 79%

Open market

31%

  • LANDRÉ27%
  • Leitz14%
  • Generisch9%
  • Amazon Basics9%
  • HAN6%
  • BIGSO BOX OF SWEDEN5%

Stehsammler demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume737KCVR2.3%Products40Brands23Top 5 Brands64%OOS Rate6.8%Rating4.4★Reviews493Avg BSR#40
30K20KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Sep · busiest ÷ quietest = 3.1×

Top Stehsammler search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • stehsammler196K/yr
  • stehsammler a4127K/yr
  • zeitschriftensammler99K/yr
  • stehordner68K/yr
  • stehsammler a4 kunststoff48K/yr
  • zeitschriftenhalter46K/yr
  • stehordner plastik24K/yr
  • stehsammler pappe19K/yr
  • zeitschriften aufbewahrung15K/yr
  • stehsammler kunststoff15K/yr

What reviews say buyers love and hate about Stehsammler

What buyers mention most, as a share of all reviews.

What buyers love

82% of reviews
Stärke19%

Stabiler Karton

Qualität insgesamt13%

Super Produkt

Gesamtgröße10%

Passt

Benutzerfreundlichkeit9%

Praktisch und funktional

Preis-Leistungs-Verhältnis7%

Preis dafür auch in Ordnung

What buyers complain about

74% of reviews
Stärke15%

Instabile Stehordner aus weichem Karton

Materialqualität11%

Material starr und stehen schief

Haltbarkeit11%

diese verformen sich schon beim erstmaligen Nutzen.

Preis-Leistungs-Verhältnis9%

Relativ teuer

Fall/Aufprallschutz6%

Verpackung schützt nicht ausreichend das Produkt

Stehsammler return rate & reasons

Why buyers send it back, as a share of all return requests.

1.1%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
36%
2Qualität insgesamt
11%
3Defekt Material/Teile
10%
4Farbe
8%
5Dünn
5%

Common Stehsammler questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Stehsammler 53/100 on Amazon Germany — Worth a look. The niche generates €196K/yr across 40 tracked products. 2 of 6 products launched in the last 360 days are still selling. Search demand moved -21.2% over the last 90 days.
Search demand for Stehsammler on Amazon Germany peaks in Aug–Sep, where the busiest month runs 3.1× the quietest.