Spirograph
soft demand (-37.5% this quarter) — Spirograph doesn't clear our bar today.
Flapen Score
Ranks 789 of 1,305 Bürobedarf & Schreibwaren niches · −3 vs the category median of 46
Is Spirograph profitable on Amazon?
According to Flapen's Amazon Germany niche tracking, Spirograph is a €101K/yr Amazon Germany market (176K searches/yr). The top 5 brands hold 89% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 43/100.
Spirograph: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -37.5% over the last 90 days and 4.2% of searches end in a purchase.
€101K
revenue / yr
Who owns the niche?
The top 5 brands hold 89% of demand, so 11% of the market is open.
11%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.
0/100
page quality · 19 products
Top Spirograph products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Ravensburger Spiral-Designer Zeichnen Lernen für Kinder ab 6 Jahren Kreatives Zeichen-Set für farbenfrohe Spiralbilder und Mandalas
- Price
- €10.86
- Rating
- 4.4/5
- Reviews
- 3,785
- Age
- 12y ago
Spirograph - 33975 - Design-set in einer box - Bastelset Weiß
- Price
- €12.19
- Rating
- 4.4/5
- Reviews
- 1,030
- Age
- 12y ago
Party town Spirograph Kinder - Spirograph Design | Spiral Designer | Mandala Schablone | Kreativ Set für Kinder | +30 Stücke | spielzeug ab 8 jahre mädchen und Jungen
- Price
- €15.16
- Rating
- 4.5/5
- Reviews
- 274
- Age
- 3y ago
Spirograph Kinder - Spirograph Deluxe | Spiral Designer | Mandala Schablone | Kreativ Set Für Kinder | +45 Stücke | Spielzeug Ab 8 Jahre Mädchen Und Jungen
- Price
- €27.68
- Rating
- 4.6/5
- Reviews
- 164
- Age
- 3y ago
Spiral Designer 26 Stück Multifunktionales Spirograph Zeichenwerkzeug Zeichenspielzeug Set farbenfrohe Spiralbilder Zeichen Set Spiralen Kreatives Zeichen Kit für Erwachsene und Kinder Malschablonen
- Price
- €9.38
- Rating
- 4.1/5
- Reviews
- 359
- Age
- 4y ago
Trending
90-day click momentum
Larebidtex Spiral Designer 26 Stück Multifunktionales Spirograph Zeichenwerkzeug - Multifunktionales Spirograph Zeichenwerkzeug für Erwachsene - Farbenfrohe Spiralbilder und Malschablonen
- Price
- €7.12
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 5mo ago
IENHDK 28 Stück Spiral Designer Multifunktionales Spirograph Set Mandala Designer Spiral Drawing Spielzeug Set Kunststoff-Malvorlagenlineal für DIY-Kunsthandwerk und Skizzen
- Price
- €7.43
- Rating
- 4.5/5
- Reviews
- 5
- Age
- 6mo ago
Wafuesh Spiral Designer 26 Teile Multifunktionales Spiral Designer Set Für Kreatives Zeichnen Farbenfrohe Malschablonen Erwachsene für Künstler Schablone Spirale Kreise Malen
- Price
- €7.33
- Rating
- 4.0/5
- Reviews
- 2
- Age
- 8mo ago
Spirograph - 33981 - Cyclex - Bastelset Weiß
- Price
- €18.02
- Rating
- 4.4/5
- Reviews
- 864
- Age
- 11y ago
Spirograph - 33975 - Design-set in einer box - Bastelset Weiß
- Price
- €12.19
- Rating
- 4.4/5
- Reviews
- 1,030
- Age
- 12y ago
Newest
by launch dateLarebidtex Spiral Designer 26 Stück Multifunktionales Spirograph Zeichenwerkzeug - Multifunktionales Spirograph Zeichenwerkzeug für Erwachsene - Farbenfrohe Spiralbilder und Malschablonen
- Price
- €7.12
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 5mo ago
IENHDK 28 Stück Spiral Designer Multifunktionales Spirograph Set Mandala Designer Spiral Drawing Spielzeug Set Kunststoff-Malvorlagenlineal für DIY-Kunsthandwerk und Skizzen
- Price
- €7.43
- Rating
- 4.5/5
- Reviews
- 5
- Age
- 6mo ago
Wafuesh Spiral Designer 26 Teile Multifunktionales Spiral Designer Set Für Kreatives Zeichnen Farbenfrohe Malschablonen Erwachsene für Künstler Schablone Spirale Kreise Malen
- Price
- €7.33
- Rating
- 4.0/5
- Reviews
- 2
- Age
- 8mo ago
LEAZZLE Spiral Designer 28 Stück Multifunktionales Spirograph Set Spiral Drawing Spielzeug Set Mandala Designer für Kinder Spirograph Kinder ab 8 Zeichenschablonen Malschablonen (weiß)
- Price
- €10.45
- Rating
- 4.2/5
- Reviews
- 202
- Age
- 2y ago
Spirograph - Neon
- Price
- €11.10
- Rating
- 4.4/5
- Reviews
- 45
- Age
- 2y ago
Competition: brands, sellers & click share
The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.
Brands
10 rising
Sellers
72
Top-5 brand share
89%
Top 20: 100%
Top-5 click share
65%
Top 20: 100%
Open market
9%
- Ravensburger28%
- Spirograph27%
- Party town25%
- KEUGT6%
- JZK3%
- Uoeo2%
- Open — no brand owns it (4 brands, 9%)
Spirograph demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Nov, Dec · busiest ÷ quietest = 5.6×
Top Spirograph search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- spirograph81K/yr
- spiral designer41K/yr
- spirograph erwachsene10K/yr
- spirograph kinder ab 611K/yr
- spirograph kinder ab 89K/yr
- spirograph kinder ab 46K/yr
- spiraldesigner kinder8K/yr
- spiral designer ravensburger4K/yr
- spiraldesigner4K/yr
- ravensburger spiral designer3K/yr
What reviews say buyers love and hate about Spirograph
What buyers mention most, as a share of all reviews.
What buyers love
90% of reviews“Spaßig”
“Super Geschenk”
“Gute Ware”
“Gutes Spiral Designer”
“Genau so wie es abgebildet ist”
What buyers complain about
80% of reviews“Völlig überteuert - wie so oft bei RAVENSBURGER”
“Einfach Unverschämt”
“Ein normales DIN-A4-Blatt passt schlicht nicht hinein”
“kann nicht verschenkt werden”
“Das Material besteht größtenteils aus transparentem Kunststoff”
Spirograph return rate & reasons
Why buyers send it back, as a share of all return requests.
1.4%
Return rate
0%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Spirograph questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
