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Schulplaner 2025 2026

Schulplaner 2025 2026 shows a thin review moat (168 avg reviews), but a small market ($25K/yr) keeps it on the watch list.

Flapen Score

52
Worth a look

Top 21% of 1,305 Bürobedarf & Schreibwaren niches · +6 vs the category median of 46

Market size 6Growth 74Conversion 14Competition 87Returns 83Price range 57Avg price 55Brand share 47Review moat 92Quality gap 20
This niche Category average · 1,305 niches

Is Schulplaner 2025 2026 profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Schulplaner 2025 2026 is a €25K/yr Amazon Germany market (181K searches/yr). The top 5 brands hold 77% of demand. Demand peaks in Jul–Aug–Sep. Verdict: Worth a look — 52/100.

Schulplaner 2025 2026: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +58.7% over the last 90 days and 1.1% of searches end in a purchase.

€25K

revenue / yr

Units sold / yr5K
Search volume / yr+58.7%181K
Conversion rate1.1%
Avg price€12.59

Who owns the niche?

The top 5 brands hold 77% of demand, so 23% of the market is open.

23%

open market share

Brands · sellers12 · 45
Top-5 product click share28%
Open market23%
Avg brand age23 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.7★ — the gap to enter on.

0/100

page quality · 42 products

Sponsored placement95%
New entrants (1y)33· 10 succeeded
Avg rating4.7★
Avg reviews168

Top Schulplaner 2025 2026 products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (28% combined) — an open shelf where new products get seen.

€0€494€987€1K€2K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 falling

Sellers

45

Top-5 brand share

77%

Top 20: 100%

Top-5 click share

28%

Top 20: 71%

Open market

17%

  • Häfft39%
  • BEZEND12%
  • Moleskine10%
  • IN-LUXPRO9%
  • Smart Panda7%
  • Milula Studios6%
  • Open — no brand owns it (6 brands, 17%)

Schulplaner 2025 2026 demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume181KCVR1.1%Products42Brands12Top 5 Brands77%OOS Rate58.6%Rating4.7★Reviews168Avg BSR#391
45K35KPrime Day '25Spike '26JunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jul, Aug, Sep · busiest ÷ quietest = 190.1×

Top Schulplaner 2025 2026 search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • kalender 18 monate7K/yr
  • schulkalender11K/yr
  • häfft timer7K/yr
  • schülerkalender 2025/20265K/yr
  • schulkalender 25/267K/yr
  • schuljahresplaner 2025/202613K/yr
  • taschenkalender 2025 202618K/yr
  • häfft schülerkalender 25/2612K/yr
  • kalender schuljahr 25/269K/yr
  • häfft timer 25/2617K/yr

What reviews say buyers love and hate about Schulplaner 2025 2026

What buyers mention most, as a share of all reviews.

What buyers love

88% of reviews
Dokumentenorganisation/Klassifizierung19%

+ Projektplaner: Ideal, um größere Vorhaben übersichtlich und strukturiert anzugehen

Design insgesamt15%

Das Design „Flower Inspiration“ verleiht dem Planer eine elegante und inspirierende Optik.

Qualität insgesamt12%

Super Ware

beworben Vs Tatsächliches Produkt12%

Erfüllt seinen Zweck

Papierqualität8%

Robust, Papier glatt für Stifte, liefert sich nicht

What buyers complain about

61% of reviews
beworben Vs Tatsächliches Produkt19%

Überschrift irreführend

Gesamtgröße15%

die Ringe an der Seite finde ich eher zu groß

Funktionalität insgesamt6%

Besser geht es nicht

Haftung/Klebrigkeit3%

Der Stifthalter ist noch nicht eingeklebt

Dokumentenorganisation/Klassifizierung3%

Die Einteilungen sind etwas gewöhnungsbedürftig

Schulplaner 2025 2026 return rate & reasons

Why buyers send it back, as a share of all return requests.

1.6%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
51%
2beworben Vs Tatsächliches Produkt
15%
3Qualität insgesamt
6%
4Funktionalität insgesamt
4%
5Papierqualität
3%

Common Schulplaner 2025 2026 questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Schulplaner 2025 2026 52/100 on Amazon Germany — Worth a look. The niche generates €25K/yr across 42 tracked products. 10 of 33 products launched in the last 360 days are still selling. Search demand moved +58.7% over the last 90 days.
Search demand for Schulplaner 2025 2026 on Amazon Germany peaks in Jul–Aug–Sep, where the busiest month runs 190.1× the quietest.