How competitive is the Schreibpilot niche on Amazon Germany?

4 brands and 75 sellers compete in Schreibpilot on Amazon Germany. The top 5 Schreibpilot products take 67% of clicks and its top 5 brands hold 100% of demand.

What do buyers complain about in Schreibpilot?

Schreibpilot buyers on Amazon Germany complain most about Preis-Leistungs-Verhältnis, the themes mined from the niche's reviews. Its return rate is 0.2%.

What does it cost to enter the Schreibpilot niche?

Schreibpilot sells for €5.20 on average on Amazon Germany, outside our $15–$100 sweet spot. Listings span €2.23–€10.31. The average incumbent carries 901 reviews — the moat a new listing must climb.

Schreibpilot

brand-locked demand (top 5 brands take 100% of clicks) — Schreibpilot doesn't clear our bar today.

Flapen Score

Skip it

Ranks 1,012 of 1,305 Bürobedarf & Schreibwaren niches · −8 vs the category median of 46

This niche Category average · 1,305 niches

Is Schreibpilot profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Schreibpilot is a €32K/yr Amazon Germany market (112K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Jun–Nov. Verdict: Skip it — 38/100.

Schreibpilot: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +52.4% over the last 90 days and 5.4% of searches end in a purchase.

€32K

revenue / yr

Units sold / yr10K

Search volume / yr+52.4%112K

Conversion rate5.4%

Avg price€5.20

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

open market share

Brands · sellers4 · 75

Top-5 product click share67%

Open market0%

Avg brand age61 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.7★ — the gap to enter on.

0/100

page quality · 17 products

Top Schreibpilot products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Brunnen Schreiblernheft (2 Stück Schreibheft Lin. 0)

Price: €4.36
Rating: 4.7/5
Reviews: 2,164
Age: 9y ago

herlitz Schulheft x.book A5 Lineatur 1 1. Klasse liniert farbig hinterlegt 32 Blatt 5 Stück

Price: €4.55
Rating: 4.7/5
Reviews: 3,595
Age: 9y ago

Herlitz Schulheft x.book A5 Lineatur 0 1. Klasse 16 Blatt 10 Stück

Price: €7.21
Rating: 4.8/5
Reviews: 917
Age: 14y ago

Brunnen Schulheft A4 Lineatur 01

Price: €2.23
Rating: 4.7/5
Reviews: 499
Age: 14y ago

BRUNNEN Schulblock A4 Lin01 50Bl Premium

Price: €3.26
Rating: 4.7/5
Reviews: 298
Age: 7y ago

Newest

by launch date

jiawaggag 5 Stück Farbe Schreibheft A5 Quer Lineatur 0 für 1. Schuljahr Lernheft Schreiblernheft Notizbuch für Die Schule und Zum Lernen 80 g/qm

Price: €10.31
Rating: 4.5/5
Reviews: 57
Age: 1y ago

jiawaggag Farbe Schreibheft A5 Quer Lineatur 0 für 1. Schuljahr Lernheft Schreiblernheft Notizbuch für Die Schule und Zum Lernen 80 g/qm 16 Blatt

Price: €5.78
Rating: 4.5/5
Reviews: 57
Age: 1y ago

BRUNNEN Schreibheft | A5 quer Lineatur 0 16 Blatt grün

Price: €3.55
Rating: 4.8/5
Reviews: 95
Age: 3y ago

Brunnen Schreiblernheft (2 Hefte Lineatur SL) [Haushaltswaren]

Price: €6.60
Rating: 4.6/5
Reviews: 100
Age: 7y ago

BRUNNEN Schulblock A4 Lin01 50Bl Premium

Price: €3.26
Rating: 4.7/5
Reviews: 298
Age: 7y ago

Competition: brands, sellers & click share

The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

BRUNNEN51%
Herlitz35%
Oxford8%
jiawaggag6%

Schreibpilot demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume112KCVR5.4%Products17Brands4Top 5 Brands100%OOS Rate0.0%Rating4.7★Reviews901Avg BSR#71

Peak months: Jan, Jun, Nov · busiest ÷ quietest = 2.6×

Top Schreibpilot search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

schreibheft 1 klasse29K/yr -17.4%7.8% conv.
schreibheft lineatur 010K/yr +288.1%7.2% conv.
schreibheft lineatur 110K/yr +60.8%4.2% conv.
schreiblernheft 1 klasse9K/yr -49.1%3.9% conv.
schreibheft din a5 quer lineatur 03K/yr >1,000%9.2% conv.
schreibheft a5 quer lineatur 0 mit häuschen4K/yr +473.6%3.9% conv.
schulhefte 1. klasse5K/yr +133.2%1.3% conv.
deutschheft a5 lineatur 13K/yr +569.2%6.2% conv.
schulheft a5 lineatur 13K/yr +63.2%7.2% conv.
heft a5 lineatur 14K/yr +198.1%5.3% conv.

What reviews say buyers love and hate about Schreibpilot

What buyers mention most, as a share of all reviews.

What buyers love

100% of reviews

Papierqualität30%

“Das Papier ist stabil, die Linien sind klar und gut sichtbar, und mein Kind kann damit super die ersten Buchstaben und Formen üben”

Qualität insgesamt21%

“Super Qualität, für die ersten beiden Schuljahre oft genutzt”

Schreiberfahrung19%

“Gut zum Schreiben”

Preis-Leistungs-Verhältnis17%

“Preis super”

Heimgebrauch6%

“Super für mein Sohn um Zuhause zu üben”

What buyers complain about

100% of reviews

Preis-Leistungs-Verhältnis100%

“Überteuert”

Schreibpilot return rate & reasons

Why buyers send it back, as a share of all return requests.

0.2%

Return rate

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße

70%

2Preis-Leistungs-Verhältnis

11%

3Defekt Material/Teile

4Farbe

5Zertifizierungen

Common Schreibpilot questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Schreibpilot 38/100 on Amazon Germany — Skip it. The niche generates €32K/yr across 17 tracked products. Search demand moved +52.4% over the last 90 days.