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Schreiblernbleistift

brand-locked demand (top 5 brands take 100% of clicks) — Schreiblernbleistift doesn't clear our bar today.

Flapen Score

43
Skip it

Ranks 789 of 1,305 Bürobedarf & Schreibwaren niches · −3 vs the category median of 46

Market size 36Growth 56Conversion 75Competition 46Returns 98Price range 0Avg price 17Brand share 0Review moat 43Quality gap 15
This niche Category average · 1,305 niches

Is Schreiblernbleistift profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Schreiblernbleistift is a €178K/yr Amazon Germany market (406K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jun–Jul–Aug. Verdict: Skip it — 43/100.

Schreiblernbleistift: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +29.8% over the last 90 days and 7.1% of searches end in a purchase.

€178K

revenue / yr

Units sold / yr40K
Search volume / yr+29.8%406K
Conversion rate7.1%
Avg price€6.20

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

0%

open market share

Brands · sellers5 · 134
Top-5 product click share57%
Open market0%
Avg brand age38 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.8★ — the gap to enter on.

0/100

page quality · 27 products

Sponsored placement67%
New entrants (1y)1· 0 succeeded
Avg rating4.8★
Avg reviews2,246

Top Schreiblernbleistift products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.

€0€9K€18K€27K€36K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

5 falling

Sellers

134

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

57%

Top 20: 92%

Open market

0%

  • STABILO38%
  • Faber-Castell32%
  • Pelikan26%
  • Cyiamku2%
  • JOLLY1%

Schreiblernbleistift demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume406KCVR7.1%Products27Brands5Top 5 Brands100%OOS Rate0.0%Rating4.8★Reviews2,246Avg BSR#33
20K15KBlack Friday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul, Aug · busiest ÷ quietest = 4.1×

Top Schreiblernbleistift search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • bleistifte dick30K/yr
  • bleistift dick34K/yr
  • stabilo bleistift39K/yr
  • dicke bleistifte27K/yr
  • dreikant bleistift dick11K/yr
  • bleistifte 1. klasse69K/yr
  • stabilo bleistift easy start24K/yr
  • jumbo grip bleistift20K/yr
  • dicke bleistifte grundschule 1. klasse17K/yr
  • faber castell bleistift jumbo grip20K/yr

What reviews say buyers love and hate about Schreiblernbleistift

What buyers mention most, as a share of all reviews.

What buyers love

85% of reviews
Qualität insgesamt24%

Super Produkt

Schreiberfahrung12%

Super für Schreibanfänger

Griff10%

Hochwertige Bleistifte, big Variante mit Grip

beworben Vs Tatsächliches Produkt8%

Alles wie auf dem Bild gezeigt

Stift/Bleistiftqualität6%

Bester Stift

What buyers complain about

78% of reviews
Qualität insgesamt19%

Soo günstig sind sie auch wieder nicht

Schärfe18%

Spitzer haben wir schon 3x in zwei Jahren nachkaufen müssen, weil er entweder bricht am Aufgangbehälter oder nicht mehr richtig spitzt

Gesamtgröße12%

Da sie nicht so groß sind, sind sie allerdings auch schnell aufgebraucht

Preis-Leistungs-Verhältnis10%

Soo günstig sind sie auch wieder nicht

beworben Vs Tatsächliches Produkt8%

Nicht wie abgebildet in OVP

Schreiblernbleistift return rate & reasons

Why buyers send it back, as a share of all return requests.

0.3%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Dünn
23%
2Gesamtgröße
21%
3Dicke
14%
4Farbe
11%
5Defekt Material/Teile
6%

Common Schreiblernbleistift questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Schreiblernbleistift 43/100 on Amazon Germany — Skip it. The niche generates €178K/yr across 27 tracked products. 0 of 1 products launched in the last 360 days are still selling. Search demand moved +29.8% over the last 90 days.
Search demand for Schreiblernbleistift on Amazon Germany peaks in Jun–Jul–Aug, where the busiest month runs 4.1× the quietest.