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schreiblernbleistift

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 36Growth 56Conversion 75Competition 46Returns 98Price range 0Avg price 17Brand share 0Review moat 43Quality gap 15

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Conversion

Great7.1%

search→purchase rate — share of searches ending in a sale

Growth

Good+29.8%

90-day search growth — must beat 0% to launch

Competition

Okay57%

top-5 click share — leaders hold, buyers still browse

Review moat

Okay2,245.74

avg incumbent reviews — the moat a new listing must climb

Market size

Okay€178K

€178K/yr · 406K searches

Avg price

Bad€6.20

avg listing price — sweet spot $15–$100

Quality gap

Bad4.8★

avg incumbent rating — lower means beatable quality

Brand share

Bad100%

top-5 brand share — brand-locked demand

Price range

Bad€2.33–€14.73

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon Germany niche tracking, schreiblernbleistift is a €178K/yr Amazon Germany market (406K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jun–Jul–Aug. Verdict: Skip it — 43/100.

Data updated Jul 9, 2026 · scored weekly · How we score niches

schreiblernbleistift market data

Units sold / yr
30K–40K
avg 1,250–1,500/product
Revenue / yr
€186K–€248K
units × avg price
Conversion rate
7.1%
Avg BSR
#33
Page quality
0%
Prime
100%
Sponsored
67%
Out of stock
0.0%
Avg brand age
38 months
Avg seller age
186 days

Competition & brand share

The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.

Brands

5 falling

Sellers

134

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

57%

Top 20: 92%

Open market

0%

  • STABILO38%
  • Faber-Castell32%
  • Pelikan26%
  • Cyiamku2%
  • JOLLY1%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +29.8% search growth over the last 90 days.
20K15KBlack Friday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul, Aug · busiest ÷ quietest = 4.1×

Top schreiblernbleistift search terms

  • bleistifte dick30K/yr
  • bleistift dick34K/yr
  • stabilo bleistift39K/yr
  • dicke bleistifte27K/yr
  • dreikant bleistift dick11K/yr
  • bleistifte 1. klasse69K/yr
  • stabilo bleistift easy start24K/yr
  • jumbo grip bleistift20K/yr
  • dicke bleistifte grundschule 1. klasse17K/yr
  • faber castell bleistift jumbo grip20K/yr
All search terms

Top schreiblernbleistift products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%€9K10%€18K15%€27K20%€36K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about schreiblernbleistift

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt24%

“Super Produkt”

Schreiberfahrung12%

“Super für Schreibanfänger”

Griff10%

“Hochwertige Bleistifte, big Variante mit Grip”

beworben Vs Tatsächliches Produkt8%

“Alles wie auf dem Bild gezeigt”

Stift/Bleistiftqualität6%

“Bester Stift”

Preis-Leistungs-Verhältnis6%

“Preis super”

Design insgesamt5%

“schönes Design”

Gesamtgröße5%

“Passt”

Farbe4%

“Schulset pink”

Haltbarkeit4%

“die Mine bricht nicht ab.”

What buyers complain about

Qualität insgesamt19%

“Soo günstig sind sie auch wieder nicht”

Schärfe18%

“Spitzer haben wir schon 3x in zwei Jahren nachkaufen müssen, weil er entweder bricht am Aufgangbehälter oder nicht mehr richtig spitzt”

Gesamtgröße12%

“Da sie nicht so groß sind, sind sie allerdings auch schnell aufgebraucht”

Preis-Leistungs-Verhältnis10%

“Soo günstig sind sie auch wieder nicht”

beworben Vs Tatsächliches Produkt8%

“Nicht wie abgebildet in OVP”

Farbe8%

“Farbe leider nicht wählbar”

Anleitung/Benutzerhandbuch/Fehlerbehebung4%

“Anweisung nicht erhalten”

Top return reasons

Dünn23%
Gesamtgröße21%
Dicke14%
Farbe11%
Defekt Material/Teile6%
Qualität insgesamt5%
Preis-Leistungs-Verhältnis2%
beworben Vs Tatsächliches Produkt2%
Kompatibilität – insgesamt2%
Griff1%

Common questions

Is schreiblernbleistift profitable to sell on Amazon Germany?
The niche generates €178K/yr across 27 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +29.8%. Flapen's verdict: Skip it (43/100).
How competitive is the schreiblernbleistift niche?
5 brands and 134 sellers compete. The top 5 products take 57% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in schreiblernbleistift?
Top complaints mined from reviews: Qualität insgesamt, Schärfe, Gesamtgröße. The return rate is 0.3%.
When does demand for schreiblernbleistift peak?
Demand peaks in Jun–Jul–Aug; the busiest month runs 4.1× the quietest.
What does it cost to enter the schreiblernbleistift niche?
Listings span €2.33–€14.73; the average listing price is €6.20 (sweet spot $15–$100). The average incumbent carries 2,246 reviews — the moat a new listing must climb.