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Schnellhefter Lila

Fail

Prices span $2.36–$13.22, mostly outside the sweet spot, so Schnellhefter Lila is a Fail.

Flapen Score
44
44 / 100
Ranks 735 of 1,305 Bürobedarf & Schreibwaren niches · −2 vs the category median of 46
Market size
€26K/yr42K searches / yr
90-day growth
+44.1%search demand this quarter
Competition
68%top-5 click share · 11 brands · 65 sellers

Flapen Score

Schnellhefter Lila against its category

The dotted line is the Bürobedarf & Schreibwaren average. Past it, Schnellhefter Lila is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Schnellhefter Lila market on Amazon at a glance

Shoppers on Amazon Germany searched for Schnellhefter Lila 42K times last year and spent an estimated €26K. The top 5 brands take 85% of clicks. Demand peaks in Jul–Aug–Sep. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 11.0% of those searches ended in a purchase.

Shoppers searched for this 42K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 11.0% of those searches ended in a purchase. Searches in the last 90 days moved +44.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €26K a year.

Searches, last 12 months
42K
Growth, 90 days vs prior 90
+44.1%
Conversion, latest week
11.0%
Market size, estimated
€26Ka year
Peak month
August20.2× the quietest month
Top search term
schnellhefter lila23K searches a year

02 · Price

A sale here is worth €5.50.

Listings sell for €5.50 on average, from €2.36 to €13.22. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At €5.50 that is €1K to €3K a year per listing.

Average price
€5.50under the $15 to $100 sweet spot
Price range
€2.36–€13.22
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
€1K–€3K
Returns
0.3%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

75% of listings pay for placement with sponsored ads. 63% ship with Prime. On an average day, 5.0% of listings are out of stock. The average listing ranks #144 within Mappen, Ordner & Zubehör. It carries 772 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
63%
Out of stock, average day
5.0%
Average rank
#144in Mappen, Ordner & Zubehör
Average rating
4.63 starsAmazon Germany average 4.37 stars
Average reviews
772per listing
Listings tracked
16

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 74 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
74 months

Products

Top Schnellhefter Lila products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 68% of clicks. Leaders hold, but buyers still shop past them.

Brands

11 falling

Sellers

65

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

12%

  • Brand 149%
  • Brand 219%
  • Brand 39%
  • Brand 45%
  • Brand 54%
  • Brand 63%
  • Open — no brand owns it (5 brands, 12%)

Demand

Schnellhefter Lila search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '25Prime Day '25Spike '26DecMarJunAugNovMarMay

Peak months: Jul, Aug, Sep · busiest ÷ quietest = 20.2×

Search terms

Top Schnellhefter Lila search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • schnellhefter lila23K/yr
  • schnellhefter a4 lila8K/yr
  • lila schnellhefter a48K/yr
  • schnellhefter lila a4 plastik3K/yr

Reviews and returns

What reviews say buyers love and hate about Schnellhefter Lila

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Farbe”
33%of negative reviews mention “Dicke”
0.3%of orders come back
“Diese hier haben die ganz „normale/dünne“ Qualität, die man auch im Discounter findet”
A buyer, on “Dicke”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Schnellhefter Lila questions

Answered from the same tracked data.