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Schmuckschachtel

Maybe

The top 5 brands take only 39% of clicks. But shoppers spend an estimated $24K a year here, so Schmuckschachtel is a Maybe.

Flapen Score
50
50 / 100
Top 28% of 1,305 Bürobedarf & Schreibwaren niches · +4 vs the category median of 46
Market size
€24K/yr111K searches / yr
90-day growth
-4.5%search demand this quarter
Competition
30%top-5 click share · 54 brands · 64 sellers

Flapen Score

Schmuckschachtel against its category

The dotted line is the Bürobedarf & Schreibwaren average. Past it, Schmuckschachtel is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Schmuckschachtel market on Amazon at a glance

Shoppers on Amazon Germany searched for Schmuckschachtel 111K times last year and spent an estimated €24K. The top 5 brands take 39% of clicks. Demand peaks in Nov–Dec. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 2.9% of those searches ended in a purchase.

Shoppers searched for this 111K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved -4.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €24K a year.

Searches, last 12 months
111K
Growth, 90 days vs prior 90
-4.5%
Conversion, latest week
2.9%
Market size, estimated
€24Ka year
Peak month
December4.1× the quietest month
Top search term
schmuck geschenkbox24K searches a year

02 · Price

A sale here is worth €7.48.

Listings sell for €7.48 on average, from €3.34 to €22.38. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At €7.48 that is €0 to €748 a year per listing.

Average price
€7.48under the $15 to $100 sweet spot
Price range
€3.34–€22.38
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
€0–€748
Returns
1.4%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

80% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 11.5% of listings are out of stock. The average listing ranks #385 within Umschläge & Versandzubehör. It carries 283 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
99%
Out of stock, average day
11.5%
Average rank
#385in Umschläge & Versandzubehör
Average rating
4.49 starsAmazon Germany average 4.37 stars
Average reviews
283per listing
Listings tracked
71

04 · Newcomers

0 of last year's 19 launches cleared the first-year sales bar.

19 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
19
Successful launches
0Amazon's first-year sales bar
Average brand age
25 months

Products

Top Schmuckschachtel products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 30% of clicks. An open shelf where new products get seen.

Brands

54 falling

Sellers

64

Top-5 brand share

39%

Top 20: 77%

Top-5 click share

30%

Top 20: 63%

Open market

57%

  • Brand 110%
  • Brand 29%
  • Brand 38%
  • Brand 47%
  • Brand 55%
  • Brand 64%

Demand

Schmuckschachtel search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KSpike '25Holiday '25JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 4.1×

Search terms

Top Schmuckschachtel search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • schmuck geschenkbox24K/yr
  • schmuckschachtel21K/yr
  • schmuck verpackung11K/yr
  • geschenkbox schmuck9K/yr
  • schmuckverpackungen8K/yr
  • schmuckschachtel klein7K/yr
  • geschenkbox für schmuck7K/yr
  • armband box6K/yr
  • geschenkbox armband5K/yr
  • schmuckschachtel kette5K/yr

Reviews and returns

What reviews say buyers love and hate about Schmuckschachtel

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Geschenk Zweck”
21%of negative reviews mention “Qualität insgesamt”
1.4%of orders come back
“Nicht sehr hochwertig”
A buyer, on “Qualität insgesamt”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Schmuckschachtel questions

Answered from the same tracked data.