Schlüsselband
MaybeAn estimated 1.2% of orders come back. But products sell for $8.04 on average, outside the sweet spot, so Schlüsselband is a Maybe.
- Flapen Score
- 50 / 100Top 28% of 1,305 Bürobedarf & Schreibwaren niches · +4 vs the category median of 4650
- Market size
- €277K/yr1.7M searches / yr
- 90-day growth
- +0.3%search demand this quarter
- Competition
- 43%top-5 click share · 25 brands · 44 sellers
Flapen Score
Schlüsselband against its category
The dotted line is the Bürobedarf & Schreibwaren average. Past it, Schlüsselband is stronger. Inside it, weaker.
Market
The Schlüsselband market on Amazon at a glance
Shoppers on Amazon Germany searched for Schlüsselband 1.7M times last year and spent an estimated €277K. The top 5 brands take 62% of clicks. Demand peaks in Aug–Sep. Flapen scores it 50 out of 100, a Maybe.
01 · Demand
An estimated 2.0% of those searches ended in a purchase.
Shoppers searched for this 1.7M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved +0.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €277K a year.
- Searches, last 12 months
- 1.7M
- Growth, 90 days vs prior 90
- +0.3%
- Conversion, latest week
- 2.0%
- Market size, estimated
- €277Ka year
- Peak month
- September1.6× the quietest month
- Top search term
- schlüsselband1.0M searches a year
02 · Price
A sale here is worth €8.04.
Listings sell for €8.04 on average, from €3.43 to €19.66. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 250 to 500 of them. At €8.04 that is €2K to €4K a year per listing.
- Average price
- €8.04under the $15 to $100 sweet spot
- Price range
- €3.43–€19.66
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 40K–50K
- Units per listing a year
- 250–500
- Revenue per listing a year
- €2K–€4K
- Returns
- 1.2%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is ads and reviews.
93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.8% of listings are out of stock. The average listing ranks #69 within Werksausweise, Namensschildchen & Zubehör. It carries 1,773 reviews at 4.51 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 93%
- Prime listings
- 100%
- Out of stock, average day
- 0.8%
- Average rank
- #69in Werksausweise, Namensschildchen & Zubehör
- Average rating
- 4.51 starsAmazon Germany average 4.37 stars
- Average reviews
- 1,773per listing
- Listings tracked
- 42
04 · Newcomers
0 of last year's 6 launches cleared the first-year sales bar.
6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 6
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 34 months
Products
Top Schlüsselband products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 9, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
MORSUNBELA Schlüsselanhänger Band Lang Schlüsselband zum Umhängen Lanyard Schlüsselband Mauve
- Price
- €8.06
- Rating
- 4.7/5
- Reviews
- 58
- Age
- 10mo ago

trage.band langes verstellbares Trageband/Umhängeband mit Karabinerhaken schwarz
- Price
- €3.68
- Rating
- 4.6/5
- Reviews
- 1,637
- Age
- 2y ago

Fhlbestyu 2/4 Stücke Schlüsselanhänger Ausziehbar Schlüsselband Ausziehbar JoJo mit 60cm Ausziehbar Stahlseil Einziehbarer Schlüsselanhänger Schlüsselkette Karabiner
- Price
- €5.00
- Rating
- 4.6/5
- Reviews
- 1,832
- Age
- 2y ago

EOTW Paracord Schlüsselanhänger Karabiner Karabinerhaken D Ring Schlüsselband Schlüsselring für Motorrad Auto Camping Wandern Männer Frau Kinder (1 Schwarz)
- Price
- €4.67
- Rating
- 4.6/5
- Reviews
- 2,662
- Age
- 5y ago

AOKSUNOVA Schlüsselband Lanyard Grün Schlüsselanhänger Makramee Schlüsselband Lang Schlüsselbänder zum Umhängen
- Price
- €7.47
- Rating
- 4.4/5
- Reviews
- 311
- Age
- 3y ago
Trending
estimated 90-day click momentum
SURFOU Schlüsselanhänger Ausziehbar Stahlseil Karabiner Stabil Zwei Schlüsselband Einziehbarer Schlüssel Band mit Zugband Schlüsselbund Ausziehbarer Jojo Stark Retractable Keychain Lang zum Kinder
- Price
- €5.82
- Rating
- 4.3/5
- Reviews
- 152
- Age
- 1y ago

MORSUNBELA Schlüsselanhänger Band Lang Schlüsselband zum Umhängen Lanyard Schlüsselband Mauve
- Price
- €8.06
- Rating
- 4.7/5
- Reviews
- 58
- Age
- 10mo ago

Antspirit Schlüsselbänder für Ausweise/Namensschilder Nylon flaches Umhängeband drehbarer Clip langlebig gewebt Herren Damen Büro 50 Stück 50 Schwarz
- Price
- €17.66
- Rating
- 4.5/5
- Reviews
- 840
- Age
- 8y ago

MORSUNBELA Schlüsselband zum Umhängen Lang Schlüsselanhänger Band Lanyard Schlüsselband Geflochten Schwarz
- Price
- €7.69
- Rating
- 4.7/5
- Reviews
- 58
- Age
- 10mo ago

MORSUNBELA Schlüsselband zum Umhängen Geflochten Lang Lanyard Schlüsselband Schlüsselanhänger Band Hellblau
- Price
- €8.06
- Rating
- 4.7/5
- Reviews
- 58
- Age
- 10mo ago
Newest
by launch date
CHUQING Auto Schlüsselanhänger Kurz Elastisch Schlüsselband Armeegrün Keychain Schlüsselanhänger Damen Elegant Schlüsselarmband Autoschlüsselanhänger Grün
- Price
- €7.23
- Rating
- 4.4/5
- Reviews
- 46
- Age
- 10mo ago

MORSUNBELA Schlüsselanhänger Band Lang Schlüsselband zum Umhängen Lanyard Schlüsselband Mauve
- Price
- €8.06
- Rating
- 4.7/5
- Reviews
- 58
- Age
- 10mo ago

MORSUNBELA Schlüsselband zum Umhängen Lang Schlüsselanhänger Band Lanyard Schlüsselband Geflochten Schwarz
- Price
- €7.69
- Rating
- 4.7/5
- Reviews
- 58
- Age
- 10mo ago

MORSUNBELA Schlüsselband zum Umhängen Geflochten Lang Lanyard Schlüsselband Schlüsselanhänger Band Hellblau
- Price
- €8.06
- Rating
- 4.7/5
- Reviews
- 58
- Age
- 10mo ago

Vicloon Paracord Schlüsselanhänger 2 Stück Umhängeband Schlüsselband
- Price
- €5.86
- Rating
- 4.5/5
- Reviews
- 659
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 43% of clicks. Leaders hold, but buyers still shop past them.
Brands
25 falling
Sellers
44
Est. top-5 brand share
62%
Top 20: 96%
Est. top-5 click share
43%
Top 20: 79%
Open market
32%
- MORSUNBELA19%
- trage.band14%
- Vicloon12%
- Fhlbestyu10%
- AOKSUNOVA7%
- EOTW6%
Demand
Schlüsselband search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Sep · busiest ÷ quietest = 1.6×
Search terms
Top Schlüsselband search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- schlüsselband1.0M/yr
- lanyard116K/yr
- schlüsselband zum umhängen113K/yr
- schlüsselbänder69K/yr
- schlüsselanhänger band60K/yr
- lanyard schlüsselband42K/yr
- schlüsselband kinder47K/yr
- schlüsselband mit karabiner35K/yr
- schlüsselband lang29K/yr
- umhängeband19K/yr
Reviews and returns
What reviews say buyers love and hate about Schlüsselband
We read the reviews and the return reasons for every product selling here.
“Schnell defekt”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Schlüsselband questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









