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scheren set

Skip it

Prices mostly outside the sweet spot ($3.24–$17.93) — this niche doesn't clear our bar today.

Market size 42Growth 25Conversion 97Competition 33Returns 99Price range 20Avg price 25Brand share 55Review moat 24Quality gap 24

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Conversion

Incredible15.5%

search→purchase rate — share of searches ending in a sale

Brand share

Good72%

top-5 brand share — brands hold most of the demand

Market size

Okay€217K

€217K/yr · 157K searches

Competition

Okay65%

top-5 click share — leaders hold, buyers still browse

Growth

Okay+0.2%

90-day search growth — must beat 0% to launch

Avg price

Okay€8.89

avg listing price — sweet spot $15–$100

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Review moat

Bad5,930.21

avg incumbent reviews — the moat a new listing must climb

Price range

Bad€3.24–€17.93

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon Germany niche tracking, scheren set is a €217K/yr Amazon Germany market (157K searches/yr). The top 5 brands hold 72% of demand. Demand peaks in Dec. Verdict: Skip it — 46/100.

Data updated Jul 9, 2026 · scored weekly · How we score niches

scheren set market data

Units sold / yr
25K–30K
avg 1,250–1,500/product
Revenue / yr
€222K–€267K
units × avg price
Conversion rate
15.5%
Avg BSR
#30
Page quality
0%
Prime
95%
Sponsored
95%
Out of stock
1.2%
Avg brand age
58 months
Avg seller age
189 days

Competition & brand share

The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.

Brands

14 rising

Sellers

46

Top-5 brand share

72%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

21%

  • Amazon Basics23%
  • Asdirne22%
  • Scherenpalast10%
  • Ideen mit Herz9%
  • Westcott8%
  • KUONIIY7%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +0.2% search growth over the last 90 days.
5K4KPrime Day '24Spike '24Holiday '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.5×

Top scheren set search terms

  • scheren set125K/yr
  • scheren set haushalt10K/yr
  • scherenset10K/yr
  • schere set5K/yr
  • haushaltsschere set4K/yr
  • küchenschere set4K/yr
All search terms

Top scheren set products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%€22K20%€43K30%€65K40%€87K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 19 tracked products in this niche — three views at once, no toggling.

What buyers say about scheren set

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt29%

“Super Produkt”

Preis-Leistungs-Verhältnis19%

“sind definitiv ihr Geld wert”

Schneiden/Trimmen9%

“Super schere”

Schärfe9%

“Gut Scharf”

beworben Vs Tatsächliches Produkt7%

“Macht was es soll”

Gesamtgröße7%

“Passt”

Griff5%

“Das Westcott Easy Grip Scheren-Set überzeugt auf ganzer Linie”

Stärke3%

“Robuste Scheren”

Benutzerfreundlichkeit2%

“Sehr praktisch”

Design insgesamt2%

“haben eine sehr schönes Design,”

What buyers complain about

Rost/Korrodieren14%

“Rost trotz Edelstahl”

Qualität insgesamt11%

“Aber Optik, irgendwie billig”

Haltbarkeit10%

“nach kurzer Zeit stumpf nicht mein Ding”

Schärfe7%

“Vorsicht sehr scharf”

Preis-Leistungs-Verhältnis7%

“Kann man definitiv günstiger finden”

Gesamtgröße7%

“Klingen zu locker”

Gewicht schwer6%

“schwer in der Hand.”

Griff6%

“schwer in der Hand.”

Dicke4%

“allerdings stumpf.”

Benutzerfreundlichkeit4%

“Einziges Manko ist, dass sie sich etwas schwer öffnen”

Top return reasons

Gesamtgröße62%
Schärfe9%
Qualität insgesamt6%
Kompatibilität – insgesamt6%
Preis-Leistungs-Verhältnis4%
Benutzerfreundlichkeit2%
Funktionalität insgesamt2%
Hartes Gefühl2%
Produktzustand2%
beworben Vs Tatsächliches Produkt2%

Common questions

Is scheren set profitable to sell on Amazon Germany?
The niche generates €217K/yr across 19 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +0.2%. Flapen's verdict: Skip it (46/100).
How competitive is the scheren set niche?
14 brands and 46 sellers compete. The top 5 products take 65% of clicks and top 5 brands hold 72% of demand.
What do buyers complain about in scheren set?
Top complaints mined from reviews: Rost/Korrodieren, Qualität insgesamt, Haltbarkeit. The return rate is 0.2%.
When does demand for scheren set peak?
Demand peaks in Dec; the busiest month runs 1.5× the quietest.
What does it cost to enter the scheren set niche?
Listings span €3.24–€17.93; the average listing price is €8.89 (sweet spot $15–$100). The average incumbent carries 5,930 reviews — the moat a new listing must climb.