Is Schere Schule profitable to sell on Amazon Germany?

Flapen scores Schere Schule 46 out of 100 on Amazon Germany, a Fail. Shoppers spend €98K a year across 17 tracked products. Search demand grew +104.6% in the last 90 days.

How competitive is the Schere Schule niche on Amazon Germany?

7 brands and 96 sellers compete in Schere Schule on Amazon Germany. The top 5 Schere Schule products take 65% of clicks, and the top 5 brands take 97%.

What do buyers complain about in Schere Schule?

Schere Schule buyers on Amazon Germany complain most about Haltbarkeit, Schärfe, and Qualität insgesamt. An estimated 0.4% of orders come back.

When does demand for Schere Schule peak?

Search demand for Schere Schule on Amazon Germany peaks in Jun–Jul–Aug–Sep, and the busiest month runs 11.3× the quietest.

What does it cost to enter the Schere Schule niche?

Schere Schule sells for €4.61 on average on Amazon Germany, outside the $15 to $100 sweet spot. Listings run €2.88 to €12.36. The average product has 5,486 reviews, the count a new listing must catch up to.

Schere Schule

Fail

Prices span $2.88–$12.36, mostly outside the sweet spot, so Schere Schule is a Fail.

Filters Trending

Flapen Score: 46
46 / 100Ranks 617 of 1,305 Bürobedarf & Schreibwaren niches · on the category median
Market size: €98K/yr210K searches / yr
90-day growth: +104.6%search demand this quarter
Competition: 65%top-5 click share · 7 brands · 96 sellers

Flapen Score

Schere Schule against its category

The dotted line is the Bürobedarf & Schreibwaren average. Past it, Schere Schule is stronger. Inside it, weaker.

46Fail

This niche Category average

See the method

Market

The Schere Schule market on Amazon at a glance

Shoppers on Amazon Germany searched for Schere Schule 210K times last year and spent an estimated €98K. The top 5 brands take 97% of clicks. Demand peaks in Jun–Jul–Aug–Sep. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 10.1% of those searches ended in a purchase.

Shoppers searched for this 210K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 10.1% of those searches ended in a purchase. Searches in the last 90 days moved +104.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €98K a year.

Searches, last 12 months: 210K
Growth, 90 days vs prior 90: +104.6%
Conversion, latest week: 10.1%
Market size, estimated: €98Ka year
Peak month: July11.3× the quietest month
Top search term: schere schule40K searches a year

02 · Price

A sale here is worth €4.61.

Listings sell for €4.61 on average, from €2.88 to €12.36. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 1,500 to 2,000 of them. At €4.61 that is €7K to €9K a year per listing.

Average price: €4.61under the $15 to $100 sweet spot
Price range: €2.88–€12.36
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 25K–30K
Units per listing a year: 1,500–2,000
Revenue per listing a year: €7K–€9K
Returns: 0.4%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

59% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #13 within Scheren & Schneidemaschinen. It carries 5,486 reviews at 4.68 stars, so a new listing needs social proof before a better product.

Sponsored listings: 59%
Prime listings: 94%
Out of stock, average day: 0.0%
Average rank: #13in Scheren & Schneidemaschinen
Average rating: 4.68 starsAmazon Germany average 4.37 stars
Average reviews: 5,486per listing
Listings tracked: 17

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 68 months on average, so the names here are established.

Launched, last 12 months: 0
Successful launches: 0Amazon's first-year sales bar
Average brand age: 68 months

Products

Top Schere Schule products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.

Brands

7 falling

Sellers

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

Brand 181%
Brand 28%
Brand 34%
Brand 43%
Brand 52%
Brand 62%
Open — no brand owns it (1 brand, 1%)

Demand

Schere Schule search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Jun, Jul, Aug, Sep · busiest ÷ quietest = 11.3×

Search terms

Top Schere Schule search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

schere schule40K/yr +50.8%6.3% conv.
bastelschere kinder ab 6 jahre7K/yr +234.0%10.8% conv.
schere schule 1. klasse44K/yr +513.7%9.0% conv.
pelikan griffix schere11K/yr +117.3%7.7% conv.
schere kinder grundschule8K/yr +145.2%10.1% conv.
schulschere13K/yr +68.0%6.2% conv.
schere 1. klasse rechtshänder5K/yr +207.9%8.9% conv.
schulschere rechtshänder7K/yr +68.3%8.1% conv.
schere grundschule 1. klasse4K/yr +253.8%9.9% conv.
schere grundschule5K/yr +102.1%9.4% conv.

Reviews and returns

What reviews say buyers love and hate about Schere Schule

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Schärfe”

15%of negative reviews mention “Haltbarkeit”

0.4%of orders come back

“nach kurzer Zeit stumpf nicht mein Ding”

A buyer, on “Haltbarkeit”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

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FAQ

Common Schere Schule questions

Answered from the same tracked data.

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