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Rubbelaufkleber

Fail

Prices span $3.40–$9.09, mostly outside the sweet spot, so Rubbelaufkleber is a Fail.

Flapen Score
49
49 / 100
Top 32% of 1,305 Bürobedarf & Schreibwaren niches · +3 vs the category median of 46
Market size
€24K/yr68K searches / yr
90-day growth
-15.1%search demand this quarter
Competition
47%top-5 click share · 22 brands · 27 sellers

Flapen Score

Rubbelaufkleber against its category

The dotted line is the Bürobedarf & Schreibwaren average. Past it, Rubbelaufkleber is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Rubbelaufkleber market on Amazon at a glance

Shoppers on Amazon Germany searched for Rubbelaufkleber 68K times last year and spent an estimated €24K. The top 5 brands take 66% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 6.8% of those searches ended in a purchase.

Shoppers searched for this 68K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 6.8% of those searches ended in a purchase. Searches in the last 90 days moved -15.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €24K a year.

Searches, last 12 months
68K
Growth, 90 days vs prior 90
-15.1%
Conversion, latest week
6.8%
Market size, estimated
€24Ka year
Peak month
November3.3× the quietest month
Top search term
rubbelaufkleber48K searches a year

02 · Price

A sale here is worth €5.12.

Listings sell for €5.12 on average, from €3.40 to €9.09. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At €5.12 that is €512 to €1K a year per listing.

Average price
€5.12under the $15 to $100 sweet spot
Price range
€3.40–€9.09
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
5K–6K
Units per listing a year
100–250
Revenue per listing a year
€512–€1K
Returns
0.8%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 12.0% of listings are out of stock. The average listing ranks #895 within Etiketten, Register & Stempel. It carries 426 reviews at 4.25 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
100%
Out of stock, average day
12.0%
Average rank
#895in Etiketten, Register & Stempel
Average rating
4.25 starsAmazon Germany average 4.37 stars
Average reviews
426per listing
Listings tracked
31

04 · Newcomers

0 of last year's 12 launches cleared the first-year sales bar.

12 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 20 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
12
Successful launches
0Amazon's first-year sales bar
Average brand age
20 months

Products

Top Rubbelaufkleber products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 47% of clicks. Leaders hold, but buyers still shop past them.

Brands

22 falling

Sellers

27

Top-5 brand share

66%

Top 20: 98%

Top-5 click share

47%

Top 20: 89%

Open market

30%

  • Brand 136%
  • Brand 211%
  • Brand 37%
  • Brand 46%
  • Brand 56%
  • Brand 64%

Demand

Rubbelaufkleber search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KPrime Day '25Spike '25Black Friday '25JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 3.3×

Search terms

Top Rubbelaufkleber search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • rubbelaufkleber48K/yr
  • rubbelsticker10K/yr
  • rubbellos aufkleber7K/yr
  • rubbel aufkleber3K/yr

Reviews and returns

What reviews say buyers love and hate about Rubbelaufkleber

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Benutzerfreundlichkeit”
64%of negative reviews mention “Geruch”
0.8%of orders come back
“Stinken leider, sonst top”
A buyer, on “Geruch”64% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Rubbelaufkleber questions

Answered from the same tracked data.