Skip to content

Putzlappen Werkstatt

Maybe

An estimated 0.2% of orders come back. But demand is soft, at -27.0% this quarter, so Putzlappen Werkstatt is a Maybe.

Flapen Score
50
50 / 100
Top 28% of 1,305 Bürobedarf & Schreibwaren niches · +4 vs the category median of 46
Market size
€70K/yr44K searches / yr
90-day growth
-27.0%search demand this quarter
Competition
67%top-5 click share · 15 brands · 25 sellers

Flapen Score

Putzlappen Werkstatt against its category

The dotted line is the Bürobedarf & Schreibwaren average. Past it, Putzlappen Werkstatt is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Putzlappen Werkstatt market on Amazon at a glance

Shoppers on Amazon Germany searched for Putzlappen Werkstatt 44K times last year and spent an estimated €70K. The top 5 brands take 75% of clicks. Demand peaks in Feb. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 7.7% of those searches ended in a purchase.

Shoppers searched for this 44K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 7.7% of those searches ended in a purchase. Searches in the last 90 days moved -27.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €70K a year.

Searches, last 12 months
44K
Growth, 90 days vs prior 90
-27.0%
Conversion, latest week
7.7%
Market size, estimated
€70Ka year
Peak month
February1.5× the quietest month
Top search term
putzlappen werkstatt24K searches a year

02 · Price

A sale here is worth €20.44.

Listings sell for €20.44 on average, from €10.19 to €49.90. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At €20.44 that is €2K to €5K a year per listing.

Average price
€20.44inside the $15 to $100 sweet spot
Price range
€10.19–€49.90
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
€2K–€5K
Returns
0.2%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

72% of listings pay for placement with sponsored ads. 39% ship with Prime. On an average day, 3.2% of listings are out of stock. The average listing ranks #316 within Präsentationszubehör. It carries 6,079 reviews at 4.16 stars, so a new listing needs social proof before a better product.

Sponsored listings
72%
Prime listings
39%
Out of stock, average day
3.2%
Average rank
#316in Präsentationszubehör
Average rating
4.16 starsAmazon Germany average 4.37 stars
Average reviews
6,079per listing
Listings tracked
18

04 · Newcomers

2 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
2Amazon's first-year sales bar
Average brand age
57 months

Products

Top Putzlappen Werkstatt products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.

Brands

15 falling

Sellers

25

Top-5 brand share

75%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

19%

  • Brand 126%
  • Brand 217%
  • Brand 316%
  • Brand 49%
  • Brand 57%
  • Brand 66%

Demand

Putzlappen Werkstatt search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Spike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb · busiest ÷ quietest = 1.5×

Search terms

Top Putzlappen Werkstatt search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • putzlappen werkstatt24K/yr
  • werkstatt lappen7K/yr
  • lappen werkstatt5K/yr
  • lumpen5K/yr
  • werkstattlappen4K/yr

Reviews and returns

What reviews say buyers love and hate about Putzlappen Werkstatt

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Preis-Leistungs-Verhältnis”
17%of negative reviews mention “Qualität insgesamt”
0.2%of orders come back
“Qualität hält sich in Grenzen”
A buyer, on “Qualität insgesamt”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Putzlappen Werkstatt questions

Answered from the same tracked data.