Is Prospektständer profitable to sell on Amazon Germany?

Flapen scores Prospektständer 55 out of 100 on Amazon Germany, a Maybe. Shoppers spend €122K a year across 68 tracked products. 0 of the 7 products launched in the last year cleared the first-year sales bar. Search demand grew -16.5% in the last 90 days.

How competitive is the Prospektständer niche on Amazon Germany?

32 brands and 92 sellers compete in Prospektständer on Amazon Germany. The top 5 Prospektständer products take 32% of clicks, and the top 5 brands take 59%.

What do buyers complain about in Prospektständer?

Prospektständer buyers on Amazon Germany complain most about Qualität insgesamt, Defekt Material/Teile, and Haltbarkeit. An estimated 1.0% of orders come back.

When does demand for Prospektständer peak?

Search demand for Prospektständer on Amazon Germany peaks in Oct–Nov, and the busiest month runs 1.8× the quietest.

What does it cost to enter the Prospektständer niche?

Prospektständer sells for €38.99 on average on Amazon Germany, inside the $15 to $100 sweet spot. Listings run €3.95 to €140.02. The average product has 280 reviews, the count a new listing must catch up to.

Prospektständer

Maybe

Products sell for $38.99 on average, inside the sweet spot. But demand is soft, at -16.5% this quarter, so Prospektständer is a Maybe.

Flapen Score: 55
55 / 100Top 12% of 1,305 Bürobedarf & Schreibwaren niches · +9 vs the category median of 46
Market size: €122K/yr119K searches / yr
90-day growth: -16.5%search demand this quarter
Competition: 32%top-5 click share · 32 brands · 92 sellers

Flapen Score

Prospektständer against its category

The dotted line is the Bürobedarf & Schreibwaren average. Past it, Prospektständer is stronger. Inside it, weaker.

55Maybe

This niche Category average

See the method

Market

The Prospektständer market on Amazon at a glance

Shoppers on Amazon Germany searched for Prospektständer 119K times last year and spent an estimated €122K. The top 5 brands take 59% of clicks. Demand peaks in Oct–Nov. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 2.6% of those searches ended in a purchase.

Shoppers searched for this 119K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved -16.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €122K a year.

Searches, last 12 months: 119K
Growth, 90 days vs prior 90: -16.5%
Conversion, latest week: 2.6%
Market size, estimated: €122Ka year
Peak month: November1.8× the quietest month
Top search term: prospektständer56K searches a year

02 · Price

A sale here is worth €38.99.

Listings sell for €38.99 on average, from €3.95 to €140.02. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At €38.99 that is €0 to €4K a year per listing.

Average price: €38.99inside the $15 to $100 sweet spot
Price range: €3.95–€140.02
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 5K–6K
Units per listing a year: 0–100
Revenue per listing a year: €0–€4K
Returns: 1.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

75% of listings pay for placement with sponsored ads. 74% ship with Prime. On an average day, 6.6% of listings are out of stock. The average listing ranks #90 within Präsentationszubehör. It carries 280 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings: 75%
Prime listings: 74%
Out of stock, average day: 6.6%
Average rank: #90in Präsentationszubehör
Average rating: 4.53 starsAmazon Germany average 4.37 stars
Average reviews: 280per listing
Listings tracked: 68

04 · Newcomers

0 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months: 7
Successful launches: 0Amazon's first-year sales bar
Average brand age: 44 months

Products

Top Prospektständer products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 32% of clicks. An open shelf where new products get seen.

Brands

32 rising

Sellers

Top-5 brand share

59%

Top 20: 92%

Top-5 click share

32%

Top 20: 64%

Open market

37%

Brand 131%
Brand 28%
Brand 37%
Brand 47%
Brand 56%
Brand 63%

Demand

Prospektständer search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Oct, Nov · busiest ÷ quietest = 1.8×

Search terms

Top Prospektständer search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

prospektständer56K/yr -14.8%2.3% conv.
prospekthalter31K/yr -16.7%2.3% conv.
prospektständer a417K/yr -20.6%4.2% conv.
broschürenständer5K/yr -8.1%2.3% conv.
prospektständer faltbar3K/yr -32.8%3.5% conv.
prospektständer prospektaufsteller3K/yr -6.1%0.6% conv.
prospektaufsteller3K/yr -23.4%3.7% conv.

Reviews and returns

What reviews say buyers love and hate about Prospektständer

We read the reviews and the return reasons for every product selling here.

35%of positive reviews mention “Qualität insgesamt”

22%of negative reviews mention “Qualität insgesamt”

1.0%of orders come back

“Qualität ungenügend”

A buyer, on “Qualität insgesamt”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

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FAQ

Common Prospektständer questions

Answered from the same tracked data.

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