Skip to content
55

presenter

Worth a look

Shows searches that convert (11.9% search→purchase), but soft demand (-13.9% this quarter) keeps it on the watch list.

Market size 77Growth 18Conversion 95Competition 24Returns 78Price range 86Avg price 91Brand share 33Review moat 57Quality gap 52

Conversion

Great11.9%

search→purchase rate — share of searches ending in a sale

Avg price

Great€21.26

avg listing price — sweet spot $15–$100

Price range

Great€6.27–€82.42

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Great1.9%

return rate — above 6% kills the launch gate

Market size

Great€975K

€975K/yr · 386K searches

Review moat

Good1,206

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Brand share

Okay85%

top-5 brand share — brands hold most of the demand

Competition

Bad71%

top-5 click share — a locked-up shelf

Growth

Bad-13.9%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon Germany niche tracking, presenter is a €975K/yr Amazon Germany market (386K searches/yr). The top 5 brands hold 85% of demand. Demand peaks in Nov. Verdict: Worth a look — 55/100.

Data updated Jul 9, 2026 · scored weekly · How we score niches

Market data

Units sold / yr
40K–50K
avg 2,000–2,500/product
Revenue / yr
€850K–€1.1M
units × avg price
Launch success
1 of 1 new (360d)
Conversion rate
11.9%
Avg BSR
#17
Page quality
0%
Prime
100%
Sponsored
71%
Out of stock
17.7%
Avg brand age
46 months
Avg seller age
194 days

Competition

The top 5 products capture 71% of clicks — a locked-up shelf that new listings rarely crack.

Brands

9 falling

Sellers

106

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

71%

Top 20: 100%

Open market

9%

  • Logitech29%
  • HASACOOL23%
  • UBUYUONE13%
  • NEWENMO11%
  • VOVIGGOL8%
  • HELLCOOL6%
  • Open — no brand owns it (3 brands, 9%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -13.9% search growth over the last 90 days.
15K10KSpike '24Holiday '24Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Nov · busiest ÷ quietest = 2.9×

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%€97K20%€195K30%€292K40%€390K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 14 tracked products in this niche — three views at once, no toggling.

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Benutzerfreundlichkeit17%

“Super easy”

Preis-Leistungs-Verhältnis17%

“Preis-Leistung voll ok”

beworben Vs Tatsächliches Produkt11%

“Gets the job done”

Effizienz9%

“Funktioniert prima”

Kompatibilität – insgesamt8%

“super easy kompatibel mit USB und USB c. top Kauf”

Qualität insgesamt7%

“Super Produkt”

Konnektivität – insgesamt3%

“Verbindung funktioniert super”

Montage/Installation3%

“Einfache Installation/Betrieb”

Gesamtgröße3%

“Passt”

Akkulaufzeit2%

“Nachdem ich die Batterien eingelegt hatte, funktionierte es einwandfrei”

What buyers complain about

Qualität insgesamt15%

“Schlechte Qualität - der Presenter funktioniert nur, solange die Batterieabdeckung nicht eingesetzt ist”

Touch-/Tastensteuerung12%

“Zudem sind die Knöpfe abgeflacht”

Haltbarkeit12%

“Funktionierte ganze 5 Minuten, danach defekt”

Stärke7%

“Lediglich der Laser ist sehr schwach”

Kompatibilität – insgesamt6%

“Weder mit Windows noch mit Mac kompatibel”

Funktionalität insgesamt6%

“Funktioniert nicht”

Software/Anwendung4%

“Schade, dass dafür separate Software geladen werden muss”

Preis-Leistungs-Verhältnis4%

“Nicht billig”

Gesamtgröße3%

“Die Schalter sind locker”

Konnektivität – insgesamt2%

“Kann nicht mit Fernseher verbunden werden”

Top return reasons

Funktionalität insgesamt22%
Kompatibilität – insgesamt17%
Konnektivität – insgesamt10%
Defekt Material/Teile8%
Gesamtgröße7%
Batterieeinschluss7%
Qualität insgesamt4%
Touch-/Tastensteuerung3%
Stärke3%
Reichweite2%

Common questions

Is presenter profitable to sell on Amazon Germany?
The niche generates €975K/yr across 14 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -13.9%. Flapen's verdict: Worth a look (55/100).
How competitive is the presenter niche?
9 brands and 106 sellers compete. The top 5 products take 71% of clicks and top 5 brands hold 85% of demand.
What do buyers complain about in presenter?
Top complaints mined from reviews: Qualität insgesamt, Touch-/Tastensteuerung, Haltbarkeit. The return rate is 1.9%.
When does demand for presenter peak?
Demand peaks in Nov; the busiest month runs 2.9× the quietest.
What does it cost to enter the presenter niche?
Listings span €6.27–€82.42; the average listing price is €21.26 (sweet spot $15–$100). The average incumbent carries 1,206 reviews — the moat a new listing must climb.

Related niches in Bürobedarf & Schreibwaren

All Bürobedarf & Schreibwaren niches