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Pop Up Karte

Fail

Prices span $3.43–$15.72, mostly outside the sweet spot, so Pop Up Karte is a Fail.

Flapen Score
46
46 / 100
Ranks 617 of 1,305 Bürobedarf & Schreibwaren niches · on the category median
Market size
€78K/yr372K searches / yr
90-day growth
-20.0%search demand this quarter
Competition
27%top-5 click share · 32 brands · 37 sellers

Flapen Score

Pop Up Karte against its category

The dotted line is the Bürobedarf & Schreibwaren average. Past it, Pop Up Karte is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pop Up Karte market on Amazon at a glance

Shoppers on Amazon Germany searched for Pop Up Karte 372K times last year and spent an estimated €78K. The top 5 brands take 51% of clicks. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 2.7% of those searches ended in a purchase.

Shoppers searched for this 372K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved -20.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €78K a year.

Searches, last 12 months
372K
Growth, 90 days vs prior 90
-20.0%
Conversion, latest week
2.7%
Market size, estimated
€78Ka year
Peak month
February1.4× the quietest month
Top search term
pop up karte geburtstag75K searches a year

02 · Price

A sale here is worth €7.81.

Listings sell for €7.81 on average, from €3.43 to €15.72. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 100 to 250 of them. At €7.81 that is €781 to €2K a year per listing.

Average price
€7.81under the $15 to $100 sweet spot
Price range
€3.43–€15.72
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
13K–15K
Units per listing a year
100–250
Revenue per listing a year
€781–€2K
Returns
0.8%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

98% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.5% of listings are out of stock. The average listing ranks #724 within Papierprodukte. It carries 1,112 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings
98%
Prime listings
100%
Out of stock, average day
10.5%
Average rank
#724in Papierprodukte
Average rating
4.66 starsAmazon Germany average 4.37 stars
Average reviews
1,112per listing
Listings tracked
66

04 · Newcomers

3 of last year's 14 launches cleared the first-year sales bar.

14 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
14
Successful launches
3Amazon's first-year sales bar
Average brand age
28 months

Products

Top Pop Up Karte products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 27% of clicks. An open shelf where new products get seen.

Brands

32 falling

Sellers

37

Top-5 brand share

51%

Top 20: 92%

Top-5 click share

27%

Top 20: 62%

Open market

44%

  • Brand 121%
  • Brand 211%
  • Brand 37%
  • Brand 46%
  • Brand 55%
  • Brand 65%

Demand

Pop Up Karte search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Pop Up Karte search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pop up karte geburtstag75K/yr
  • pop up karte65K/yr
  • geburtstagskarte pop up35K/yr
  • popup karte geburtstag31K/yr
  • geburtstagskarte 3d23K/yr
  • 3d geburtstagskarte18K/yr
  • pop up geburtstagskarte15K/yr
  • papercrush pop-up karte15K/yr
  • 3d karte13K/yr
  • 3d karte geburtstag10K/yr

Reviews and returns

What reviews say buyers love and hate about Pop Up Karte

We read the reviews and the return reasons for every product selling here.

32%of positive reviews mention “Qualität insgesamt”
19%of negative reviews mention “Preis-Leistungs-Verhältnis”
0.8%of orders come back
“unverschämt teuer”
A buyer, on “Preis-Leistungs-Verhältnis”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Pop Up Karte questions

Answered from the same tracked data.