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Papierschere

Fail

Demand is soft, at -28.4% this quarter, so Papierschere is a Fail.

Flapen Score
41
41 / 100
Ranks 894 of 1,305 Bürobedarf & Schreibwaren niches · −5 vs the category median of 46
Market size
€87K/yr82K searches / yr
90-day growth
-28.4%search demand this quarter
Competition
60%top-5 click share · 10 brands · 94 sellers

Flapen Score

Papierschere against its category

The dotted line is the Bürobedarf & Schreibwaren average. Past it, Papierschere is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Papierschere market on Amazon at a glance

Shoppers on Amazon Germany searched for Papierschere 82K times last year and spent an estimated €87K. The top 5 brands take 95% of clicks. Demand peaks in Nov. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 9.8% of those searches ended in a purchase.

Shoppers searched for this 82K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 9.8% of those searches ended in a purchase. Searches in the last 90 days moved -28.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €87K a year.

Searches, last 12 months
82K
Growth, 90 days vs prior 90
-28.4%
Conversion, latest week
9.8%
Market size, estimated
€87Ka year
Peak month
November1.7× the quietest month
Top search term
leitz tacker24K searches a year

02 · Price

A sale here is worth €10.75.

Listings sell for €10.75 on average, from €3.49 to €36.24. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At €10.75 that is €3K to €5K a year per listing.

Average price
€10.75under the $15 to $100 sweet spot
Price range
€3.49–€36.24
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
8K–10K
Units per listing a year
250–500
Revenue per listing a year
€3K–€5K
Returns
0.6%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

35% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.2% of listings are out of stock. The average listing ranks #20 within Hefter & Locher. It carries 4,748 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
35%
Prime listings
100%
Out of stock, average day
4.2%
Average rank
#20in Hefter & Locher
Average rating
4.49 starsAmazon Germany average 4.37 stars
Average reviews
4,748per listing
Listings tracked
23

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
57 months

Products

Top Papierschere products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.

Brands

10 rising

Sellers

94

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

60%

Top 20: 96%

Open market

6%

  • Brand 179%
  • Brand 24%
  • Brand 33%
  • Brand 43%
  • Brand 52%
  • Brand 62%
  • Open — no brand owns it (4 brands, 6%)

Demand

Papierschere search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KPrime Day '24Spike '24Holiday '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Nov · busiest ÷ quietest = 1.7×

Search terms

Top Papierschere search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • leitz tacker24K/yr
  • mini tacker15K/yr
  • tacker leitz13K/yr
  • tacker klein8K/yr
  • leitz hefter5K/yr
  • tacker kinder4K/yr
  • tacker mini3K/yr
  • tacker büro leitz3K/yr
  • leitz heftgerät3K/yr
  • heftgerät leitz3K/yr

Reviews and returns

What reviews say buyers love and hate about Papierschere

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Qualität insgesamt”
30%of negative reviews mention “Qualität insgesamt”
0.6%of orders come back
“leider bin ich von der Qualität meines Produktes nicht zu frieden”
A buyer, on “Qualität insgesamt”30% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Papierschere questions

Answered from the same tracked data.