Muji

Shoppers searched for this 257K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -27.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated €90K a year.

Searches, last 12 months

257K

Growth, 90 days vs prior 90

-27.2%

Conversion, latest week

2.1%

Market size, estimated

€90Ka year

Peak month

January2.4× the quietest month

Top search term

japanese stationery68K searches a year

Listings sell for €16.98 on average, from €2.83 to €209.02. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At €16.98 that is €2K to €4K a year per listing.

Average price

€16.98inside the $15 to $100 sweet spot

Price range

€2.83–€209.02

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

€2K–€4K

Returns

0.6%of orders · Amazon Germany median 1.1%

50% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.8% of listings are out of stock. The average listing ranks #203 within Schreib- & Korrekturbedarf. It carries 2,510 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings

50%

Prime listings

100%

Out of stock, average day

3.8%

Average rank

#203in Schreib- & Korrekturbedarf

Average rating

4.64 starsAmazon Germany average 4.37 stars

Average reviews

2,510per listing

Listings tracked

48

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

46 months