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Miss Melody Stifte

Fail

Demand is soft, at -20.3% this quarter, so Miss Melody Stifte is a Fail.

Flapen Score
46
46 / 100
Ranks 617 of 1,305 Bürobedarf & Schreibwaren niches · on the category median
Market size
€64K/yr328K searches / yr
90-day growth
-20.3%search demand this quarter
Competition
33%top-5 click share · 24 brands · 92 sellers

Flapen Score

Miss Melody Stifte against its category

The dotted line is the Bürobedarf & Schreibwaren average. Past it, Miss Melody Stifte is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Miss Melody Stifte market on Amazon at a glance

Shoppers on Amazon Germany searched for Miss Melody Stifte 328K times last year and spent an estimated €64K. The top 5 brands take 69% of clicks. Demand peaks in Dec. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 1.5% of those searches ended in a purchase.

Shoppers searched for this 328K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -20.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €64K a year.

Searches, last 12 months
328K
Growth, 90 days vs prior 90
-20.3%
Conversion, latest week
1.5%
Market size, estimated
€64Ka year
Peak month
December2.1× the quietest month
Top search term
tagebuch mit schloss175K searches a year

02 · Price

A sale here is worth €13.19.

Listings sell for €13.19 on average, from €5.82 to €18.55. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At €13.19 that is €0 to €1K a year per listing.

Average price
€13.19under the $15 to $100 sweet spot
Price range
€5.82–€18.55
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
6K–8K
Units per listing a year
0–100
Revenue per listing a year
€0–€1K
Returns
1.2%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.7% of listings are out of stock. The average listing ranks #275 within Kalender, Planer & Organizer. It carries 360 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
100%
Out of stock, average day
9.7%
Average rank
#275in Kalender, Planer & Organizer
Average rating
4.52 starsAmazon Germany average 4.37 stars
Average reviews
360per listing
Listings tracked
59

04 · Newcomers

3 of last year's 18 launches cleared the first-year sales bar.

18 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
18
Successful launches
3Amazon's first-year sales bar
Average brand age
34 months

Products

Top Miss Melody Stifte products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 33% of clicks. An open shelf where new products get seen.

Brands

24 falling

Sellers

92

Top-5 brand share

69%

Top 20: 98%

Top-5 click share

33%

Top 20: 68%

Open market

27%

  • Brand 125%
  • Brand 219%
  • Brand 314%
  • Brand 46%
  • Brand 54%
  • Brand 64%

Demand

Miss Melody Stifte search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 2.1×

Search terms

Top Miss Melody Stifte search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • tagebuch mit schloss175K/yr
  • tagebuch mit code45K/yr
  • tagebuch für erwachsene mit schloss20K/yr
  • tagebuch mit zahlenschloss16K/yr
  • notizbuch mit schloss13K/yr
  • tagebuch schloss12K/yr
  • buch mit schloss11K/yr
  • tagebuch mit schlüssel9K/yr
  • tagebuch mit schloss erwachsene8K/yr
  • diary with lock6K/yr

Reviews and returns

What reviews say buyers love and hate about Miss Melody Stifte

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Qualität insgesamt”
16%of negative reviews mention “Verriegelungsmechanismus”
1.2%of orders come back
“Schloss schnell defekt”
A buyer, on “Verriegelungsmechanismus”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Miss Melody Stifte questions

Answered from the same tracked data.