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Metallic Buntstifte

a small market ($39K/yr) — Metallic Buntstifte doesn't clear our bar today.

Flapen Score

39
Skip it

Ranks 966 of 1,305 Bürobedarf & Schreibwaren niches · −7 vs the category median of 46

Market size 10Growth 15Conversion 55Competition 47Returns 97Price range 81Avg price 55Brand share 17Review moat 30Quality gap 33
This niche Category average · 1,305 niches

Is Metallic Buntstifte profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Metallic Buntstifte is a €39K/yr Amazon Germany market (66K searches/yr). The top 5 brands hold 93% of demand. Demand peaks in Aug–Nov–Dec. Verdict: Skip it — 39/100.

Metallic Buntstifte: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -20.9% over the last 90 days and 4.7% of searches end in a purchase.

€39K

revenue / yr

Units sold / yr4K
Search volume / yr-20.9%66K
Conversion rate4.7%
Avg price€12.55

Who owns the niche?

The top 5 brands hold 93% of demand, so 7% of the market is open.

7%

open market share

Brands · sellers9 · 152
Top-5 product click share57%
Open market7%
Avg brand age52 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 25 products

Sponsored placement56%
New entrants (1y)1· 1 succeeded
Avg rating4.5★
Avg reviews3,507

Top Metallic Buntstifte products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.

€0€4K€8K€12K€15K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 flat

Sellers

152

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

57%

Top 20: 93%

Open market

5%

  • Faber-Castell75%
  • Shuttle Art9%
  • STAEDTLER4%
  • APLI2%
  • Kores2%
  • Madeki2%
  • Open — no brand owns it (3 brands, 5%)

Metallic Buntstifte demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume66KCVR4.7%Products25Brands9Top 5 Brands93%OOS Rate0.0%Rating4.5★Reviews3,507Avg BSR#124
3K2KSpike '25Prime Day '25Black Friday '25Holiday '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Aug, Nov, Dec · busiest ÷ quietest = 2.0×

Top Metallic Buntstifte search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • buntstifte pastell13K/yr
  • metallic buntstifte12K/yr
  • buntstifte metallic10K/yr
  • faber castell pastell buntstifte6K/yr
  • faber castell pastell6K/yr
  • faber castell buntstifte pastell7K/yr
  • pastell buntstifte7K/yr
  • buntstifte pastellfarben5K/yr

What reviews say buyers love and hate about Metallic Buntstifte

What buyers mention most, as a share of all reviews.

What buyers love

89% of reviews
Farbe45%

Colorful

Stift/Bleistiftqualität15%

Klasse Buntstifte

Qualität insgesamt14%

gewohnt gute Faber-Castell Qualität,

Zeichenerfahrung4%

Dadurch haben Kinder im Kunstunterricht deutlich mehr Möglichkeiten beim Malen und Gestalten als mit einfachen Standardfarben

Preis-Leistungs-Verhältnis3%

Preis/Leistung passt

What buyers complain about

74% of reviews
Farbe20%

eher tote dunkle farben

Qualität insgesamt9%

Nicht bruchsicher/Schlechte Qualität

Hartes Gefühl7%

Die Stifte sind ziemlich hart

Produktzustand7%

Richtige Frechheit - definitiv nicht Neu

Haltbarkeit7%

Der Stift bricht ständig ab

Metallic Buntstifte return rate & reasons

Why buyers send it back, as a share of all return requests.

0.6%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Farbe
28%
2Geschenk Zweck
10%
3Produktzustand
9%
4Dünn
6%
5Qualität insgesamt
5%

Common Metallic Buntstifte questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Metallic Buntstifte 39/100 on Amazon Germany — Skip it. The niche generates €39K/yr across 25 tracked products. 1 of 1 products launched in the last 360 days are still selling. Search demand moved -20.9% over the last 90 days.
Search demand for Metallic Buntstifte on Amazon Germany peaks in Aug–Nov–Dec, where the busiest month runs 2.0× the quietest.