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Metallic Buntstifte

Fail

Shoppers spend an estimated $39K a year here, so Metallic Buntstifte is a Fail.

Flapen Score
39
39 / 100
Ranks 966 of 1,305 Bürobedarf & Schreibwaren niches · −7 vs the category median of 46
Market size
€39K/yr66K searches / yr
90-day growth
-20.9%search demand this quarter
Competition
57%top-5 click share · 9 brands · 152 sellers

Flapen Score

Metallic Buntstifte against its category

The dotted line is the Bürobedarf & Schreibwaren average. Past it, Metallic Buntstifte is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Metallic Buntstifte market on Amazon at a glance

Shoppers on Amazon Germany searched for Metallic Buntstifte 66K times last year and spent an estimated €39K. The top 5 brands take 93% of clicks. Demand peaks in Aug–Nov–Dec. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 4.7% of those searches ended in a purchase.

Shoppers searched for this 66K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 4.7% of those searches ended in a purchase. Searches in the last 90 days moved -20.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €39K a year.

Searches, last 12 months
66K
Growth, 90 days vs prior 90
-20.9%
Conversion, latest week
4.7%
Market size, estimated
€39Ka year
Peak month
November2.0× the quietest month
Top search term
buntstifte pastell13K searches a year

02 · Price

A sale here is worth €12.55.

Listings sell for €12.55 on average, from €1.02 to €79.45. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At €12.55 that is €1K to €3K a year per listing.

Average price
€12.55under the $15 to $100 sweet spot
Price range
€1.02–€79.45
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
€1K–€3K
Returns
0.6%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

56% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #124 within Schreib- & Korrekturbedarf. It carries 3,507 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings
56%
Prime listings
96%
Out of stock, average day
0.0%
Average rank
#124in Schreib- & Korrekturbedarf
Average rating
4.55 starsAmazon Germany average 4.37 stars
Average reviews
3,507per listing
Listings tracked
25

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
52 months

Products

Top Metallic Buntstifte products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.

Brands

9 flat

Sellers

152

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

57%

Top 20: 93%

Open market

5%

  • Brand 175%
  • Brand 29%
  • Brand 34%
  • Brand 42%
  • Brand 52%
  • Brand 62%
  • Open — no brand owns it (3 brands, 5%)

Demand

Metallic Buntstifte search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '25Prime Day '25Black Friday '25Holiday '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Aug, Nov, Dec · busiest ÷ quietest = 2.0×

Search terms

Top Metallic Buntstifte search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • buntstifte pastell13K/yr
  • metallic buntstifte12K/yr
  • buntstifte metallic10K/yr
  • faber castell pastell buntstifte6K/yr
  • faber castell pastell6K/yr
  • faber castell buntstifte pastell7K/yr
  • pastell buntstifte7K/yr
  • buntstifte pastellfarben5K/yr

Reviews and returns

What reviews say buyers love and hate about Metallic Buntstifte

We read the reviews and the return reasons for every product selling here.

45%of positive reviews mention “Farbe”
20%of negative reviews mention “Farbe”
0.6%of orders come back
“eher tote dunkle farben”
A buyer, on “Farbe”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Metallic Buntstifte questions

Answered from the same tracked data.