Skip to content

Marker & Filzstifte

Maybe

An estimated 0.5% of orders come back. But demand is soft, at -29.0% this quarter, so Marker & Filzstifte is a Maybe.

Flapen Score
50
50 / 100
Top 28% of 1,305 Bürobedarf & Schreibwaren niches · +4 vs the category median of 46
Market size
€68K/yr128K searches / yr
90-day growth
-29.0%search demand this quarter
Competition
25%top-5 click share · 28 brands · 209 sellers

Flapen Score

Marker & Filzstifte against its category

The dotted line is the Bürobedarf & Schreibwaren average. Past it, Marker & Filzstifte is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Marker & Filzstifte market on Amazon at a glance

Shoppers on Amazon Germany searched for Marker & Filzstifte 128K times last year and spent an estimated €68K. The top 5 brands take 68% of clicks. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 4.0% of those searches ended in a purchase.

Shoppers searched for this 128K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved -29.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €68K a year.

Searches, last 12 months
128K
Growth, 90 days vs prior 90
-29.0%
Conversion, latest week
4.0%
Market size, estimated
€68Ka year
Top search term
markers29K searches a year

02 · Price

A sale here is worth €13.24.

Listings sell for €13.24 on average, from €0.95 to €76.60. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At €13.24 that is €0 to €1K a year per listing.

Average price
€13.24under the $15 to $100 sweet spot
Price range
€0.95–€76.60
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
€0–€1K
Returns
0.5%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

74% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 3.0% of listings are out of stock. The average listing ranks #119 within Schreib- & Korrekturbedarf. It carries 6,275 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings
74%
Prime listings
94%
Out of stock, average day
3.0%
Average rank
#119in Schreib- & Korrekturbedarf
Average rating
4.55 starsAmazon Germany average 4.37 stars
Average reviews
6,275per listing
Listings tracked
69

04 · Newcomers

3 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
3Amazon's first-year sales bar
Average brand age
54 months

Products

Top Marker & Filzstifte products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 25% of clicks. An open shelf where new products get seen.

Brands

28 falling

Sellers

209

Top-5 brand share

68%

Top 20: 96%

Top-5 click share

25%

Top 20: 62%

Open market

27%

  • Brand 137%
  • Brand 210%
  • Brand 38%
  • Brand 46%
  • Brand 56%
  • Brand 65%

Demand

Marker & Filzstifte search demand

Weekly searches over the year. Pick a range.

3K2KFeb '26Mar '26Mar '26Apr '26May '26May '26Jun '26

Search terms

Top Marker & Filzstifte search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • markers29K/yr
  • marker set35K/yr
  • marker & filzstifte31K/yr
  • textmarker faber castell9K/yr
  • faber castell textmarker11K/yr
  • faber castell marker7K/yr
  • stifte marker4K/yr

Reviews and returns

What reviews say buyers love and hate about Marker & Filzstifte

We read the reviews and the return reasons for every product selling here.

31%of positive reviews mention “Farbe”
15%of negative reviews mention “Farbe”
0.5%of orders come back
“Farbunterschied”
A buyer, on “Farbe”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Marker & Filzstifte questions

Answered from the same tracked data.