Is Lesezeichen Kinder profitable to sell on Amazon Germany?

Flapen scores Lesezeichen Kinder 53 out of 100 on Amazon Germany, a Maybe. Shoppers spend €101K a year across 69 tracked products. 1 of the 27 products launched in the last year cleared the first-year sales bar. Search demand grew -5.9% in the last 90 days.

How competitive is the Lesezeichen Kinder niche on Amazon Germany?

46 brands and 62 sellers compete in Lesezeichen Kinder on Amazon Germany. The top 5 Lesezeichen Kinder products take 26% of clicks, and the top 5 brands take 40%.

What do buyers complain about in Lesezeichen Kinder?

Lesezeichen Kinder buyers on Amazon Germany complain most about Haltbarkeit, Magnetische Stärke/Adsorption, and Gesamtgröße. An estimated 0.5% of orders come back.

When does demand for Lesezeichen Kinder peak?

Search demand for Lesezeichen Kinder on Amazon Germany peaks in Nov–Dec, and the busiest month runs 5.0× the quietest.

What does it cost to enter the Lesezeichen Kinder niche?

Lesezeichen Kinder sells for €5.48 on average on Amazon Germany, outside the $15 to $100 sweet spot. Listings run €3.31 to €11.16. The average product has 472 reviews, the count a new listing must catch up to.

Lesezeichen Kinder

Maybe

An estimated 0.5% of orders come back. But prices span $3.31–$11.16, mostly outside the sweet spot, so Lesezeichen Kinder is a Maybe.

Filters No Dominant Brand

Flapen Score: 53
53 / 100Top 17% of 1,305 Bürobedarf & Schreibwaren niches · +7 vs the category median of 46
Market size: €101K/yr728K searches / yr
90-day growth: -5.9%search demand this quarter
Competition: 26%top-5 click share · 46 brands · 62 sellers

Flapen Score

Lesezeichen Kinder against its category

The dotted line is the Bürobedarf & Schreibwaren average. Past it, Lesezeichen Kinder is stronger. Inside it, weaker.

53Maybe

This niche Category average

See the method

Market

The Lesezeichen Kinder market on Amazon at a glance

Shoppers on Amazon Germany searched for Lesezeichen Kinder 728K times last year and spent an estimated €101K. The top 5 brands take 40% of clicks. Demand peaks in Nov–Dec. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

An estimated 2.5% of those searches ended in a purchase.

Shoppers searched for this 728K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -5.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €101K a year.

Searches, last 12 months: 728K
Growth, 90 days vs prior 90: -5.9%
Conversion, latest week: 2.5%
Market size, estimated: €101Ka year
Peak month: November5.0× the quietest month
Top search term: lesezeichen kinder199K searches a year

02 · Price

A sale here is worth €5.48.

Listings sell for €5.48 on average, from €3.31 to €11.16. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 100 to 250 of them. At €5.48 that is €548 to €1K a year per listing.

Average price: €5.48under the $15 to $100 sweet spot
Price range: €3.31–€11.16
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 25K–30K
Units per listing a year: 100–250
Revenue per listing a year: €548–€1K
Returns: 0.5%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

87% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 17.9% of listings are out of stock. The average listing ranks #174 within Etiketten, Register & Stempel. It carries 472 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings: 87%
Prime listings: 97%
Out of stock, average day: 17.9%
Average rank: #174in Etiketten, Register & Stempel
Average rating: 4.42 starsAmazon Germany average 4.37 stars
Average reviews: 472per listing
Listings tracked: 69

04 · Newcomers

1 of last year's 27 launches cleared the first-year sales bar.

27 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 27
Successful launches: 1Amazon's first-year sales bar
Average brand age: 22 months

Products

Top Lesezeichen Kinder products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 26% of clicks. An open shelf where new products get seen.

Brands

46 falling

Sellers

Top-5 brand share

40%

Top 20: 83%

Top-5 click share

26%

Top 20: 64%

Open market

54%

Brand 111%
Brand 29%
Brand 38%
Brand 46%
Brand 56%
Brand 65%

Demand

Lesezeichen Kinder search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Nov, Dec · busiest ÷ quietest = 5.0×

Search terms

Top Lesezeichen Kinder search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

lesezeichen kinder199K/yr +14.1%1.8% conv.
lesezeichen magnetisch198K/yr -21.5%2.6% conv.
magnetische lesezeichen89K/yr -9.6%2.2% conv.
magnet lesezeichen39K/yr -11.4%2.3% conv.
magnetische lesezeichen kinder41K/yr +0.4%3.1% conv.
magnetlesezeichen29K/yr -10.6%2.7% conv.
lesezeichen magnetisch kinder25K/yr +1.0%2.9% conv.
lesezeichen magnet17K/yr -12.6%1.6% conv.
magnet lesezeichen kinder18K/yr +4.5%2.3% conv.
magnetisches lesezeichen28K/yr -39.7%2.2% conv.

Reviews and returns

What reviews say buyers love and hate about Lesezeichen Kinder

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Magnetische Stärke/Adsorption”

15%of negative reviews mention “Haltbarkeit”

0.5%of orders come back

“halten nicht mehr gut”

A buyer, on “Haltbarkeit”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

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FAQ

Common Lesezeichen Kinder questions

Answered from the same tracked data.

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