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Legami Koala

brand-locked demand (top 5 brands take 100% of clicks) — Legami Koala doesn't clear our bar today.

Flapen Score

35
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Ranks 1,122 of 1,305 Bürobedarf & Schreibwaren niches · −11 vs the category median of 46

Market size 13Growth 8Conversion 40Competition 58Returns 98Price range 59Avg price 30Brand share 0Review moat 46Quality gap 24
This niche Category average · 1,305 niches

Is Legami Koala profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Legami Koala is a €53K/yr Amazon Germany market (174K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 35/100.

Legami Koala: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -34.6% over the last 90 days and 3.2% of searches end in a purchase.

€53K

revenue / yr

Units sold / yr6K
Search volume / yr-34.6%174K
Conversion rate3.2%
Avg price€9.60

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

0%

open market share

Brands · sellers4 · 91
Top-5 product click share50%
Open market0%
Avg brand age21 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 27 products

Sponsored placement78%
New entrants (1y)3· 2 succeeded
Avg rating4.6★
Avg reviews1,883

Top Legami Koala products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.

€0€5K€11K€16K€21K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 flat

Sellers

91

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

50%

Top 20: 91%

Open market

0%

  • LEGAMI86%
  • Eberhard Faber11%
  • LVZONGXIN2%
  • Mr. Wonderful1%

Legami Koala demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume174KCVR3.2%Products27Brands4Top 5 Brands100%OOS Rate1.7%Rating4.6★Reviews1,883Avg BSR#68
8K6KSpike '25Black Friday '25Holiday '25Aug '25Sep '25Nov '25Jan '26Mar '26May '26

Top Legami Koala search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • legami panda70K/yr
  • legami koala40K/yr
  • legami koala stift15K/yr
  • panda legami9K/yr
  • legami stifte koala14K/yr
  • koala stift7K/yr
  • koala legami6K/yr
  • legami stift koala7K/yr
  • koala legami stift5K/yr

What reviews say buyers love and hate about Legami Koala

What buyers mention most, as a share of all reviews.

What buyers love

80% of reviews
Schreiberfahrung15%

Schreiben schön

Qualität insgesamt14%

Solide Qualität

Preis-Leistungs-Verhältnis12%

Preis- Leistung super

Stift/Bleistiftqualität11%

Bleistift

beworben Vs Tatsächliches Produkt7%

Artikel entsprach ganz den Vorstellungen

What buyers complain about

76% of reviews
Preis-Leistungs-Verhältnis20%

muss günstiger sein

Gesamtgröße14%

Passt leider nicht sehr viel rein

Haltbarkeit12%

Hält nicht

Qualität insgesamt10%

Qualität ungenügend

Schreiberfahrung5%

Der Stift schreibt nicht

Legami Koala return rate & reasons

Why buyers send it back, as a share of all return requests.

0.4%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
24%
2Defekt Material/Teile
13%
3Funktionalität insgesamt
7%
4Reißverschlussqualität
6%
5Geschenk Zweck
5%

Common Legami Koala questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Legami Koala 35/100 on Amazon Germany — Skip it. The niche generates €53K/yr across 27 tracked products. 2 of 3 products launched in the last 360 days are still selling. Search demand moved -34.6% over the last 90 days.
Legami Koala buyers on Amazon Germany complain most about Preis-Leistungs-Verhältnis, Gesamtgröße, Haltbarkeit, the themes mined from the niche's reviews. Its return rate is 0.4%.