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Laminierfolien A4 Matt

Fail

Demand is soft, at -18.9% this quarter, so Laminierfolien A4 Matt is a Fail.

Flapen Score
49
49 / 100
Top 32% of 1,305 Bürobedarf & Schreibwaren niches · +3 vs the category median of 46
Market size
€255K/yr165K searches / yr
90-day growth
-18.9%search demand this quarter
Competition
59%top-5 click share · 13 brands · 93 sellers

Flapen Score

Laminierfolien A4 Matt against its category

The dotted line is the Bürobedarf & Schreibwaren average. Past it, Laminierfolien A4 Matt is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Laminierfolien A4 Matt market on Amazon at a glance

Shoppers on Amazon Germany searched for Laminierfolien A4 Matt 165K times last year and spent an estimated €255K. The top 5 brands take 73% of clicks. Demand peaks in Aug–Sep–Oct–Nov. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 11.6% of those searches ended in a purchase.

Shoppers searched for this 165K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 11.6% of those searches ended in a purchase. Searches in the last 90 days moved -18.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €255K a year.

Searches, last 12 months
165K
Growth, 90 days vs prior 90
-18.9%
Conversion, latest week
11.6%
Market size, estimated
€255Ka year
Peak month
September2.7× the quietest month
Top search term
laminierfolien a4 matt95K searches a year

02 · Price

A sale here is worth €13.35.

Listings sell for €13.35 on average, from €5.98 to €24.69. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 750 to 1,000 of them. At €13.35 that is €10K to €13K a year per listing.

Average price
€13.35under the $15 to $100 sweet spot
Price range
€5.98–€24.69
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
20K–25K
Units per listing a year
750–1,000
Revenue per listing a year
€10K–€13K
Returns
0.2%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads and reviews.

95% of listings pay for placement with sponsored ads. 73% ship with Prime. On an average day, 1.9% of listings are out of stock. The average listing ranks #20 within Laminierfolien. It carries 3,889 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
73%
Out of stock, average day
1.9%
Average rank
#20in Laminierfolien
Average rating
4.67 starsAmazon Germany average 4.37 stars
Average reviews
3,889per listing
Listings tracked
22

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 77 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
77 months

Products

Top Laminierfolien A4 Matt products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 rising

Sellers

93

Top-5 brand share

73%

Top 20: 100%

Top-5 click share

59%

Top 20: 98%

Open market

22%

  • Brand 137%
  • Brand 213%
  • Brand 38%
  • Brand 48%
  • Brand 56%
  • Brand 64%

Demand

Laminierfolien A4 Matt search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KPrime Day '24Spike '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Aug, Sep, Oct, Nov · busiest ÷ quietest = 2.7×

Search terms

Top Laminierfolien A4 Matt search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • laminierfolien a4 matt95K/yr
  • matte laminierfolien a418K/yr
  • laminierfolien matt a418K/yr
  • laminierfolien matt21K/yr
  • laminierfolie matt9K/yr
  • matte laminierfolien5K/yr

Reviews and returns

What reviews say buyers love and hate about Laminierfolien A4 Matt

We read the reviews and the return reasons for every product selling here.

37%of positive reviews mention “Qualität insgesamt”
13%of negative reviews mention “Papierqualität”
0.2%of orders come back
“🔹 Neutral: Bei sehr dünnen Papieren oder ungleichmäßigem Einlegen kann es gelegentlich zu kleinen Falten kommen –”
A buyer, on “Papierqualität”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Laminierfolien A4 Matt questions

Answered from the same tracked data.