Is Kerzenanspitzer profitable to sell on Amazon Germany?

Flapen scores Kerzenanspitzer 36 out of 100 on Amazon Germany, a Fail. Shoppers spend €11K a year across 8 tracked products. Search demand grew -57.6% in the last 90 days.

How competitive is the Kerzenanspitzer niche on Amazon Germany?

8 brands and 9 sellers compete in Kerzenanspitzer on Amazon Germany. The top 5 Kerzenanspitzer products take 83% of clicks, and the top 5 brands take 83%.

When does demand for Kerzenanspitzer peak?

Search demand for Kerzenanspitzer on Amazon Germany peaks in Jan–Oct–Nov–Dec, and the busiest month runs 9.8× the quietest.

What does it cost to enter the Kerzenanspitzer niche?

Kerzenanspitzer sells for €7.56 on average on Amazon Germany, outside the $15 to $100 sweet spot. Listings run €2.92 to €10.39. The average product has 69 reviews, the count a new listing must catch up to.

Kerzenanspitzer

Fail

Demand is soft, at -57.6% this quarter, so Kerzenanspitzer is a Fail.

Filters Low Review Barrier

Flapen Score: 36
36 / 100Ranks 1,081 of 1,305 Bürobedarf & Schreibwaren niches · −10 vs the category median of 46
Market size: €11K/yr24K searches / yr
90-day growth: -57.6%search demand this quarter
Competition: 83%top-5 click share · 8 brands · 9 sellers

Flapen Score

Kerzenanspitzer against its category

The dotted line is the Bürobedarf & Schreibwaren average. Past it, Kerzenanspitzer is stronger. Inside it, weaker.

36Fail

This niche Category average

See the method

Market

The Kerzenanspitzer market on Amazon at a glance

Shoppers on Amazon Germany searched for Kerzenanspitzer 24K times last year and spent an estimated €11K. The top 5 brands take 83% of clicks. Demand peaks in Jan–Oct–Nov–Dec. Flapen scores it 36 out of 100, a Fail.

01 · Demand

An estimated 6.0% of those searches ended in a purchase.

Shoppers searched for this 24K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 6.0% of those searches ended in a purchase. Searches in the last 90 days moved -57.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €11K a year.

Searches, last 12 months: 24K
Growth, 90 days vs prior 90: -57.6%
Conversion, latest week: 6.0%
Market size, estimated: €11Ka year
Peak month: November9.8× the quietest month
Top search term: kerzenanspitzer10K searches a year

02 · Price

A sale here is worth €7.56.

Listings sell for €7.56 on average, from €2.92 to €10.39. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At €7.56 that is €756 to €2K a year per listing.

Average price: €7.56under the $15 to $100 sweet spot
Price range: €2.92–€10.39
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 2K–2K
Units per listing a year: 100–250
Revenue per listing a year: €756–€2K
Returns: 1.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

13% of listings pay for placement with sponsored ads. 13% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #1,299 within Schreib- & Korrekturbedarf. It carries 69 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings: 13%
Prime listings: 13%
Out of stock, average day: 0.0%
Average rank: #1,299in Schreib- & Korrekturbedarf
Average rating: 4.31 starsAmazon Germany average 4.37 stars
Average reviews: 69per listing
Listings tracked: 8

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months: 0
Successful launches: 0Amazon's first-year sales bar
Average brand age: 53 months

Products

Top Kerzenanspitzer products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 83% of clicks. A locked shelf that new listings rarely crack.

Brands

8 rising

Sellers

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

83%

Top 20: 100%

Open market

10%

Brand 150%
Brand 210%
Brand 39%
Brand 48%
Brand 58%
Brand 66%
Open — no brand owns it (2 brands, 10%)

Demand

Kerzenanspitzer search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 9.8×

Search terms

Top Kerzenanspitzer search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

kerzenanspitzer10K/yr -67.9%5.9% conv.
kerzenanspitzer für stabkerzen5K/yr -36.5%7.0% conv.
kerzenspitzer5K/yr -52.7%7.8% conv.
kerzenspitzer für stabkerzen4K/yr -63.8%8.5% conv.

Reviews and returns

What reviews say buyers love and hate about Kerzenanspitzer

We read the reviews and the return reasons for every product selling here.

38%of positive reviews mention “beworben Vs Tatsächliches Produkt”

1.0%of orders come back

“Erfüllt seinen zweck”

A buyer, on “beworben Vs Tatsächliches Produkt”38% of positive reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

7 topics

NegativePositive

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FAQ

Common Kerzenanspitzer questions

Answered from the same tracked data.

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