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Karton 120x60x60

Fail

Shoppers spend an estimated $53K a year here, so Karton 120x60x60 is a Fail.

Flapen Score
39
39 / 100
Ranks 966 of 1,305 Bürobedarf & Schreibwaren niches · −7 vs the category median of 46
Market size
€53K/yr144K searches / yr
90-day growth
-9.8%search demand this quarter
Competition
78%top-5 click share · 7 brands · 7 sellers

Flapen Score

Karton 120x60x60 against its category

The dotted line is the Bürobedarf & Schreibwaren average. Past it, Karton 120x60x60 is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Karton 120x60x60 market on Amazon at a glance

Shoppers on Amazon Germany searched for Karton 120x60x60 144K times last year and spent an estimated €53K. The top 5 brands take 93% of clicks. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 3.3% of those searches ended in a purchase.

Shoppers searched for this 144K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.3% of those searches ended in a purchase. Searches in the last 90 days moved -9.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €53K a year.

Searches, last 12 months
144K
Growth, 90 days vs prior 90
-9.8%
Conversion, latest week
3.3%
Market size, estimated
€53Ka year
Peak month
November1.4× the quietest month
Top search term
karton 120x60x6081K searches a year

02 · Price

A sale here is worth €11.20.

Listings sell for €11.20 on average, from €4.55 to €17.06. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At €11.20 that is €3K to €6K a year per listing.

Average price
€11.20under the $15 to $100 sweet spot
Price range
€4.55–€17.06
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
€3K–€6K
Returns
0.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

50% of listings pay for placement with sponsored ads. 0% ship with Prime. On an average day, 3.6% of listings are out of stock. The average listing ranks #123 within Umschläge & Versandzubehör. It carries 306 reviews at 4.21 stars, so a new listing needs social proof before a better product.

Sponsored listings
50%
Prime listings
0%
Out of stock, average day
3.6%
Average rank
#123in Umschläge & Versandzubehör
Average rating
4.21 starsAmazon Germany average 4.37 stars
Average reviews
306per listing
Listings tracked
12

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
51 months

Products

Top Karton 120x60x60 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 78% of clicks. A locked shelf that new listings rarely crack.

Brands

7 falling

Sellers

7

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

78%

Top 20: 100%

Open market

3%

  • Brand 139%
  • Brand 228%
  • Brand 314%
  • Brand 47%
  • Brand 55%
  • Brand 64%
  • Open — no brand owns it (1 brand, 3%)

Demand

Karton 120x60x60 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KSpike '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Karton 120x60x60 search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • karton 120x60x6081K/yr
  • versandkarton 120x60x6018K/yr
  • karton 100x60x6011K/yr
  • dhl karton 1200x600x6005K/yr
  • karton 100x50x506K/yr
  • dhl karton 120x60x606K/yr
  • karton 120x60x304K/yr
  • karton 90x60x604K/yr
  • 120x60x60 cm karton4K/yr
  • karton 120x60x60 dhl5K/yr

Reviews and returns

What reviews say buyers love and hate about Karton 120x60x60

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Stärke”
24%of negative reviews mention “Preis-Leistungs-Verhältnis”
<0.1%of orders come back, a rate Amazon rounds to zero
“Schade um die 12 Euro”
A buyer, on “Preis-Leistungs-Verhältnis”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Karton 120x60x60 questions

Answered from the same tracked data.