Kalender 2025

Shoppers searched for this 945K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -11.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €188K a year.

Searches, last 12 months

945K

Growth, 90 days vs prior 90

-11.3%

Conversion, latest week

1.9%

Market size, estimated

€188Ka year

Peak month

December10.0× the quietest month

Top search term

wochenplaner245K searches a year

Listings sell for €10.44 on average, from €3.29 to €26.86. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 100 to 250 of them. At €10.44 that is €1K to €3K a year per listing.

Average price

€10.44under the $15 to $100 sweet spot

Price range

€3.29–€26.86

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

20K–25K

Units per listing a year

100–250

Revenue per listing a year

€1K–€3K

Returns

1.3%of orders · Amazon Germany median 1.1%

98% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 50.0% of listings are out of stock. The average listing ranks #136 within Kalender, Planer & Organizer. It carries 642 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

98%

Prime listings

98%

Out of stock, average day

50.0%

Average rank

#136in Kalender, Planer & Organizer

Average rating

4.55 starsAmazon Germany average 4.37 stars

Average reviews

642per listing

Listings tracked

44

15 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

15

Successful launches

3Amazon's first-year sales bar

Average brand age

31 months