Haushaltsbuch
FailPrices span $5.05–$12.62, mostly outside the sweet spot, so Haushaltsbuch is a Fail.
- Flapen Score
- 39 / 100Ranks 966 of 1,305 Bürobedarf & Schreibwaren niches · −7 vs the category median of 4639
- Market size
- €115K/yr369K searches / yr
- 90-day growth
- -39.7%search demand this quarter
- Competition
- 61%top-5 click share · 12 brands · 58 sellers
Flapen Score
Haushaltsbuch against its category
The dotted line is the Bürobedarf & Schreibwaren average. Past it, Haushaltsbuch is stronger. Inside it, weaker.
Market
The Haushaltsbuch market on Amazon at a glance
Shoppers on Amazon Germany searched for Haushaltsbuch 369K times last year and spent an estimated €115K. The top 5 brands take 72% of clicks. Demand peaks in Jan–Dec. Flapen scores it 39 out of 100, a Fail.
01 · Demand
An estimated 3.8% of those searches ended in a purchase.
Shoppers searched for this 369K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.8% of those searches ended in a purchase. Searches in the last 90 days moved -39.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €115K a year.
- Searches, last 12 months
- 369K
- Growth, 90 days vs prior 90
- -39.7%
- Conversion, latest week
- 3.8%
- Market size, estimated
- €115Ka year
- Peak month
- January2.5× the quietest month
- Top search term
- haushaltsbuch275K searches a year
02 · Price
A sale here is worth €8.20.
Listings sell for €8.20 on average, from €5.05 to €12.62. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 750 to 1,000 of them. At €8.20 that is €6K to €8K a year per listing.
- Average price
- €8.20under the $15 to $100 sweet spot
- Price range
- €5.05–€12.62
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 13K–15K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- €6K–€8K
- Returns
- 1.2%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
87% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 4.6% of listings are out of stock. The average listing ranks #24 within Formulare & Dokumentation. It carries 1,177 reviews at 4.47 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 87%
- Prime listings
- 93%
- Out of stock, average day
- 4.6%
- Average rank
- #24in Formulare & Dokumentation
- Average rating
- 4.47 starsAmazon Germany average 4.37 stars
- Average reviews
- 1,177per listing
- Listings tracked
- 15
04 · Newcomers
0 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 41 months
Products
Top Haushaltsbuch products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 rising
Sellers
58
Top-5 brand share
72%
Top 20: 100%
Top-5 click share
61%
Top 20: 100%
Open market
21%
- Brand 130%
- Brand 218%
- Brand 39%
- Brand 49%
- Brand 56%
- Brand 66%
Demand
Haushaltsbuch search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Dec · busiest ÷ quietest = 2.5×
Search terms
Top Haushaltsbuch search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- haushaltsbuch275K/yr
- haushaltsbuch zum eintragen58K/yr
- ausgabenbuch6K/yr
- ausgabenbuch haushalt8K/yr
- haushaltsbuch 202623K/yr
Reviews and returns
What reviews say buyers love and hate about Haushaltsbuch
We read the reviews and the return reasons for every product selling here.
“Schlechte Qualität”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Haushaltsbuch questions
Answered from the same tracked data.









