Is Glücksstift profitable to sell on Amazon Germany?

Flapen scores Glücksstift 58 out of 100 on Amazon Germany, a Maybe. Shoppers spend €35K a year across 37 tracked products. 5 of the 22 products launched in the last year cleared the first-year sales bar. Search demand grew +68.0% in the last 90 days.

How competitive is the Glücksstift niche on Amazon Germany?

24 brands and 29 sellers compete in Glücksstift on Amazon Germany. The top 5 Glücksstift products take 38% of clicks, and the top 5 brands take 63%.

What do buyers complain about in Glücksstift?

Glücksstift buyers on Amazon Germany complain most about Qualität insgesamt, Druckqualität, and Verschluss Qualität. An estimated 0.5% of orders come back.

What does it cost to enter the Glücksstift niche?

Glücksstift sells for €11.53 on average on Amazon Germany, outside the $15 to $100 sweet spot. Listings run €4.24 to €21.97. The average product has 59 reviews, the count a new listing must catch up to.

Glücksstift

Maybe

The average product has only 59 reviews. But shoppers spend an estimated $35K a year here, so Glücksstift is a Maybe.

Flapen Score: 58
58 / 100Top 7% of 1,305 Bürobedarf & Schreibwaren niches · +12 vs the category median of 46
Market size: €35K/yr74K searches / yr
90-day growth: +68.0%search demand this quarter
Competition: 38%top-5 click share · 24 brands · 29 sellers

Flapen Score

Glücksstift against its category

The dotted line is the Bürobedarf & Schreibwaren average. Past it, Glücksstift is stronger. Inside it, weaker.

58Maybe

This niche Category average

See the method

Market

The Glücksstift market on Amazon at a glance

Shoppers on Amazon Germany searched for Glücksstift 74K times last year and spent an estimated €35K. The top 5 brands take 63% of clicks. Flapen scores it 58 out of 100, a Maybe.

01 · Demand

An estimated 4.0% of those searches ended in a purchase.

Shoppers searched for this 74K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved +68.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €35K a year.

Searches, last 12 months: 74K
Growth, 90 days vs prior 90: +68.0%
Conversion, latest week: 4.0%
Market size, estimated: €35Ka year
Top search term: glücksstift46K searches a year

02 · Price

A sale here is worth €11.53.

Listings sell for €11.53 on average, from €4.24 to €21.97. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At €11.53 that is €0 to €1K a year per listing.

Average price: €11.53under the $15 to $100 sweet spot
Price range: €4.24–€21.97
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 3K–4K
Units per listing a year: 0–100
Revenue per listing a year: €0–€1K
Returns: 0.5%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 17.3% of listings are out of stock. The average listing ranks #240 within Schreib- & Korrekturbedarf. It carries 59 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings: 95%
Prime listings: 100%
Out of stock, average day: 17.3%
Average rank: #240in Schreib- & Korrekturbedarf
Average rating: 4.62 starsAmazon Germany average 4.37 stars
Average reviews: 59per listing
Listings tracked: 37

04 · Newcomers

5 of last year's 22 launches cleared the first-year sales bar.

22 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 17 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 22
Successful launches: 5Amazon's first-year sales bar
Average brand age: 17 months

Products

Top Glücksstift products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 38% of clicks. An open shelf where new products get seen.

Brands

24 rising

Sellers

Top-5 brand share

63%

Top 20: 98%

Top-5 click share

38%

Top 20: 82%

Open market

31%

Brand 122%
Brand 218%
Brand 38%
Brand 48%
Brand 56%
Brand 66%

Demand

Glücksstift search demand

Weekly searches over the year. Pick a range.

Search terms

Top Glücksstift search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

glücksstift46K/yr +86.1%2.9% conv.
glücksstift kugelschreiber17K/yr +38.9%3.4% conv.
glückskugelschreiber6K/yr +36.7%2.7% conv.
glücksbringer stift5K/yr +55.5%2.9% conv.

Reviews and returns

What reviews say buyers love and hate about Glücksstift

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Qualität insgesamt”

25%of negative reviews mention “Qualität insgesamt”

0.5%of orders come back

“Qualität nicht herausragend”

A buyer, on “Qualität insgesamt”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

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FAQ

Common Glücksstift questions

Answered from the same tracked data.

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