Is Geschenkschachtel profitable to sell on Amazon Germany?

Flapen scores Geschenkschachtel 44 out of 100 on Amazon Germany, a Fail. Shoppers spend €26K a year across 35 tracked products. 1 of the 7 products launched in the last year cleared the first-year sales bar. Search demand grew -2.8% in the last 90 days.

How competitive is the Geschenkschachtel niche on Amazon Germany?

31 brands and 36 sellers compete in Geschenkschachtel on Amazon Germany. The top 5 Geschenkschachtel products take 45% of clicks, and the top 5 brands take 47%.

What do buyers complain about in Geschenkschachtel?

Geschenkschachtel buyers on Amazon Germany complain most about Gesamtgröße, Design insgesamt, and Preis-Leistungs-Verhältnis. An estimated 1.9% of orders come back.

When does demand for Geschenkschachtel peak?

Search demand for Geschenkschachtel on Amazon Germany peaks in Nov–Dec, and the busiest month runs 2.9× the quietest.

What does it cost to enter the Geschenkschachtel niche?

Geschenkschachtel sells for €6.74 on average on Amazon Germany, outside the $15 to $100 sweet spot. Listings run €3.33 to €10.95. The average product has 306 reviews, the count a new listing must catch up to.

Geschenkschachtel

Fail

Prices span $3.33–$10.95, mostly outside the sweet spot, so Geschenkschachtel is a Fail.

Filters Low Review Barrier

Flapen Score: 44
44 / 100Ranks 735 of 1,305 Bürobedarf & Schreibwaren niches · −2 vs the category median of 46
Market size: €26K/yr179K searches / yr
90-day growth: -2.8%search demand this quarter
Competition: 45%top-5 click share · 31 brands · 36 sellers

Flapen Score

Geschenkschachtel against its category

The dotted line is the Bürobedarf & Schreibwaren average. Past it, Geschenkschachtel is stronger. Inside it, weaker.

44Fail

This niche Category average

See the method

Market

The Geschenkschachtel market on Amazon at a glance

Shoppers on Amazon Germany searched for Geschenkschachtel 179K times last year and spent an estimated €26K. The top 5 brands take 47% of clicks. Demand peaks in Nov–Dec. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 2.2% of those searches ended in a purchase.

Shoppers searched for this 179K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved -2.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €26K a year.

Searches, last 12 months: 179K
Growth, 90 days vs prior 90: -2.8%
Conversion, latest week: 2.2%
Market size, estimated: €26Ka year
Peak month: December2.9× the quietest month
Top search term: geschenkbox klein64K searches a year

02 · Price

A sale here is worth €6.74.

Listings sell for €6.74 on average, from €3.33 to €10.95. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At €6.74 that is €0 to €674 a year per listing.

Average price: €6.74under the $15 to $100 sweet spot
Price range: €3.33–€10.95
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 4K–5K
Units per listing a year: 0–100
Revenue per listing a year: €0–€674
Returns: 1.9%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

74% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 19.3% of listings are out of stock. The average listing ranks #273 within Umschläge & Versandzubehör. It carries 306 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings: 74%
Prime listings: 100%
Out of stock, average day: 19.3%
Average rank: #273in Umschläge & Versandzubehör
Average rating: 4.46 starsAmazon Germany average 4.37 stars
Average reviews: 306per listing
Listings tracked: 35

04 · Newcomers

1 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 7
Successful launches: 1Amazon's first-year sales bar
Average brand age: 26 months

Products

Top Geschenkschachtel products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.

Brands

31 falling

Sellers

Top-5 brand share

47%

Top 20: 86%

Top-5 click share

45%

Top 20: 82%

Open market

48%

Brand 121%
Brand 28%
Brand 37%
Brand 46%
Brand 54%
Brand 64%

Demand

Geschenkschachtel search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Nov, Dec · busiest ÷ quietest = 2.9×

Search terms

Top Geschenkschachtel search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

geschenkbox klein64K/yr -6.5%1.1% conv.
kleine geschenkbox26K/yr +2.0%1.1% conv.
geschenkbox mit deckel klein12K/yr +13.2%1.1% conv.
geschenkschachtel klein14K/yr +6.6%0.6% conv.
kleine geschenkbox mit deckel10K/yr -1.1%1.4% conv.
geschenkbox klein mit deckel8K/yr +1.6%1.6% conv.
geschenkkarton klein9K/yr +0.6%0.9% conv.
mini geschenkbox8K/yr -0.3%0.5% conv.
kleine geschenkboxen9K/yr -18.6%0.4% conv.
geschenk box klein6K/yr -3.6%0.6% conv.

Reviews and returns

What reviews say buyers love and hate about Geschenkschachtel

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Qualität insgesamt”

32%of negative reviews mention “Gesamtgröße”

1.9%of orders come back

“kleiner als dargestellt”

A buyer, on “Gesamtgröße”32% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

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FAQ

Common Geschenkschachtel questions

Answered from the same tracked data.

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