Is Geschenkbox profitable to sell on Amazon Germany?

Flapen scores Geschenkbox 57 out of 100 on Amazon Germany, a Maybe. Shoppers spend €289K a year across 84 tracked products. 1 of the 13 products launched in the last year cleared the first-year sales bar. Search demand grew -4.6% in the last 90 days.

How competitive is the Geschenkbox niche on Amazon Germany?

49 brands and 73 sellers compete in Geschenkbox on Amazon Germany. The top 5 Geschenkbox products take 23% of clicks, and the top 5 brands take 36%.

What do buyers complain about in Geschenkbox?

Geschenkbox buyers on Amazon Germany complain most about Haftung/Klebrigkeit, Gesamtgröße, and Qualität insgesamt. An estimated 1.5% of orders come back.

When does demand for Geschenkbox peak?

Search demand for Geschenkbox on Amazon Germany peaks in Nov–Dec, and the busiest month runs 2.8× the quietest.

What does it cost to enter the Geschenkbox niche?

Geschenkbox sells for €9.10 on average on Amazon Germany, outside the $15 to $100 sweet spot. Listings run €4.19 to €17.34. The average product has 422 reviews, the count a new listing must catch up to.

Geschenkbox

Maybe

The top 5 brands take only 36% of clicks. But prices span $4.19–$17.34, mostly outside the sweet spot, so Geschenkbox is a Maybe.

Filters No Dominant Brand

Flapen Score: 57
57 / 100Top 8% of 1,305 Bürobedarf & Schreibwaren niches · +11 vs the category median of 46
Market size: €289K/yr2.1M searches / yr
90-day growth: -4.6%search demand this quarter
Competition: 23%top-5 click share · 49 brands · 73 sellers

Flapen Score

Geschenkbox against its category

The dotted line is the Bürobedarf & Schreibwaren average. Past it, Geschenkbox is stronger. Inside it, weaker.

57Maybe

This niche Category average

See the method

Market

The Geschenkbox market on Amazon at a glance

Shoppers on Amazon Germany searched for Geschenkbox 2.1M times last year and spent an estimated €289K. The top 5 brands take 36% of clicks. Demand peaks in Nov–Dec. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

An estimated 1.5% of those searches ended in a purchase.

Shoppers searched for this 2.1M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -4.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €289K a year.

Searches, last 12 months: 2.1M
Growth, 90 days vs prior 90: -4.6%
Conversion, latest week: 1.5%
Market size, estimated: €289Ka year
Peak month: December2.8× the quietest month
Top search term: geschenkbox817K searches a year

02 · Price

A sale here is worth €9.10.

Listings sell for €9.10 on average, from €4.19 to €17.34. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 100 to 250 of them. At €9.10 that is €910 to €2K a year per listing.

Average price: €9.10under the $15 to $100 sweet spot
Price range: €4.19–€17.34
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 30K–40K
Units per listing a year: 100–250
Revenue per listing a year: €910–€2K
Returns: 1.5%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

83% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 8.0% of listings are out of stock. The average listing ranks #121 within Umschläge & Versandzubehör. It carries 422 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings: 83%
Prime listings: 99%
Out of stock, average day: 8.0%
Average rank: #121in Umschläge & Versandzubehör
Average rating: 4.40 starsAmazon Germany average 4.37 stars
Average reviews: 422per listing
Listings tracked: 84

04 · Newcomers

1 of last year's 13 launches cleared the first-year sales bar.

13 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 13
Successful launches: 1Amazon's first-year sales bar
Average brand age: 30 months

Products

Top Geschenkbox products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 23% of clicks. An open shelf where new products get seen.

Brands

49 falling

Sellers

Top-5 brand share

36%

Top 20: 84%

Top-5 click share

23%

Top 20: 60%

Open market

59%

Brand 19%
Brand 28%
Brand 37%
Brand 46%
Brand 56%
Brand 65%

Demand

Geschenkbox search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Nov, Dec · busiest ÷ quietest = 2.8×

Search terms

Top Geschenkbox search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

geschenkbox817K/yr -1.8%1.1% conv.
geschenkbox mit deckel248K/yr -7.2%1.4% conv.
geschenkbox geburtstag106K/yr -10.6%1.0% conv.
geschenkverpackung122K/yr -11.6%0.5% conv.
geschenk box98K/yr -5.0%0.9% conv.
geschenkverpackung geburtstag64K/yr +8.5%0.8% conv.
geschenkkarton88K/yr -7.5%0.9% conv.
gift box69K/yr -15.2%0.8% conv.
geschenkbox klein64K/yr -6.5%0.8% conv.
geschenkbox groß62K/yr -7.0%0.8% conv.

Reviews and returns

What reviews say buyers love and hate about Geschenkbox

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Geschenk Zweck”

23%of negative reviews mention “Haftung/Klebrigkeit”

1.5%of orders come back

“Kleber hält nicht so gut”

A buyer, on “Haftung/Klebrigkeit”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

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FAQ

Common Geschenkbox questions

Answered from the same tracked data.

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