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Gelstifte

Gelstifte shows low returns (0.4%), but soft demand (-27.3% this quarter) keeps it on the watch list.

Flapen Score

51
Worth a look

Top 25% of 1,305 Bürobedarf & Schreibwaren niches · +5 vs the category median of 46

Market size 37Growth 11Conversion 36Competition 78Returns 98Price range 53Avg price 47Brand share 83Review moat 24Quality gap 42
This niche Category average · 1,305 niches

Is Gelstifte profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Gelstifte is a €185K/yr Amazon Germany market (559K searches/yr). The top 5 brands hold 52% of demand. Demand peaks in Dec. Verdict: Worth a look — 51/100.

Gelstifte: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -27.3% over the last 90 days and 2.8% of searches end in a purchase.

€185K

revenue / yr

Units sold / yr20K
Search volume / yr-27.3%559K
Conversion rate2.8%
Avg price€11.66

Who owns the niche?

The top 5 brands hold 52% of demand, so 48% of the market is open.

48%

open market share

Brands · sellers32 · 144
Top-5 product click share37%
Open market48%
Avg brand age40 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 46 products

Sponsored placement96%
New entrants (1y)4· 2 succeeded
Avg rating4.5★
Avg reviews4,986

Top Gelstifte products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (37% combined) — an open shelf where new products get seen.

€0€6K€11K€17K€22K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

32 falling

Sellers

144

Top-5 brand share

52%

Top 20: 89%

Top-5 click share

37%

Top 20: 76%

Open market

44%

  • UIXJODO17%
  • Shuttle Art11%
  • Fittolly10%
  • Pentel8%
  • Amazon Basics7%
  • PILOT4%

Gelstifte demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume559KCVR2.8%Products46Brands32Top 5 Brands52%OOS Rate5.0%Rating4.5★Reviews4,986Avg BSR#126
18K13KPrime Day '24Spike '24Holiday '24Prime Day '25Spike '25Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.8×

Top Gelstifte search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • gelstifte190K/yr
  • gelschreiber99K/yr
  • gel pen39K/yr
  • gel kugelschreiber37K/yr
  • gelstift26K/yr
  • gel pens22K/yr
  • gel stifte25K/yr
  • gel stift22K/yr
  • gelstifte set20K/yr
  • gelstifte schwarz15K/yr

What reviews say buyers love and hate about Gelstifte

What buyers mention most, as a share of all reviews.

What buyers love

76% of reviews
Schreiberfahrung29%

Schreiben top, Spinner ist nice to have

Farbe13%

Die verschieden pastellfarbigen Stifte sehen auch noch gut aus

Qualität insgesamt8%

Beste Qualität

Preis-Leistungs-Verhältnis7%

Preis- Leistung super

Stift/Bleistiftqualität7%

Tolle Glitzer Gelstifte

What buyers complain about

62% of reviews
Schreiberfahrung16%

Niemals über Korrekturbändern schreiben

Qualität insgesamt11%

Qualität ungenügend

Preis-Leistungs-Verhältnis10%

Sehr schade um das Geld

Haltbarkeit6%

Stifte laufen aus

Farbe5%

Farbe am Papier dünkler

Gelstifte return rate & reasons

Why buyers send it back, as a share of all return requests.

0.4%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Funktionalität insgesamt
13%
2Schreiberfahrung
12%
3Farbe
10%
4Qualität insgesamt
8%
5Dünn
5%

Common Gelstifte questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Gelstifte 51/100 on Amazon Germany — Worth a look. The niche generates €185K/yr across 46 tracked products. 2 of 4 products launched in the last 360 days are still selling. Search demand moved -27.3% over the last 90 days.
Search demand for Gelstifte on Amazon Germany peaks in Dec, where the busiest month runs 1.8× the quietest.