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Fineliner Schwarz

Maybe

An estimated 0.4% of orders come back. But demand is soft, at -13.8% this quarter, so Fineliner Schwarz is a Maybe.

Flapen Score
50
50 / 100
Top 28% of 1,305 Bürobedarf & Schreibwaren niches · +4 vs the category median of 46
Market size
€939K/yr1.3M searches / yr
90-day growth
-13.8%search demand this quarter
Competition
49%top-5 click share · 12 brands · 179 sellers

Flapen Score

Fineliner Schwarz against its category

The dotted line is the Bürobedarf & Schreibwaren average. Past it, Fineliner Schwarz is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Fineliner Schwarz market on Amazon at a glance

Shoppers on Amazon Germany searched for Fineliner Schwarz 1.3M times last year and spent an estimated €939K. The top 5 brands take 88% of clicks. Demand peaks in Jul–Aug–Sep–Nov. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 9.2% of those searches ended in a purchase.

Shoppers searched for this 1.3M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 9.2% of those searches ended in a purchase. Searches in the last 90 days moved -13.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €939K a year.

Searches, last 12 months
1.3M
Growth, 90 days vs prior 90
-13.8%
Conversion, latest week
9.2%
Market size, estimated
€939Ka year
Peak month
August6.7× the quietest month
Top search term
fineliner414K searches a year

02 · Price

A sale here is worth €8.04.

Listings sell for €8.04 on average, from €1.12 to €22.23. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 5,000 to 6,000 of them. At €8.04 that is €40K to €48K a year per listing.

Average price
€8.04under the $15 to $100 sweet spot
Price range
€1.12–€22.23
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
125K–150K
Units per listing a year
5,000–6,000
Revenue per listing a year
€40K–€48K
Returns
0.4%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

82% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 3.6% of listings are out of stock. The average listing ranks #35 within Schreib- & Korrekturbedarf. It carries 8,287 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings
82%
Prime listings
93%
Out of stock, average day
3.6%
Average rank
#35in Schreib- & Korrekturbedarf
Average rating
4.65 starsAmazon Germany average 4.37 stars
Average reviews
8,287per listing
Listings tracked
28

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
54 months

Products

Top Fineliner Schwarz products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.

Brands

12 rising

Sellers

179

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

49%

Top 20: 89%

Open market

9%

  • Brand 166%
  • Brand 28%
  • Brand 37%
  • Brand 44%
  • Brand 53%
  • Brand 62%
  • Open — no brand owns it (6 brands, 9%)

Demand

Fineliner Schwarz search demand

Weekly searches over the year, seasonality beneath. Pick a range.

40K30KSpike '24Black Friday '24Spike '25Prime Day '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Jul, Aug, Sep, Nov · busiest ÷ quietest = 6.7×

Search terms

Top Fineliner Schwarz search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • fineliner414K/yr
  • stabilo fineliner267K/yr
  • fineliner schwarz202K/yr
  • fineliner set126K/yr
  • fineliner bunt26K/yr
  • fineliner stabilo31K/yr
  • fineliner stabilo set49K/yr
  • schwarzer fineliner17K/yr
  • stabilo fineliner schwarz17K/yr
  • stabilo point 8817K/yr

Reviews and returns

What reviews say buyers love and hate about Fineliner Schwarz

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Qualität insgesamt”
10%of negative reviews mention “Schreiberfahrung”
0.4%of orders come back
“Die, die nicht ausgetrocknet sind schreiben ok”
A buyer, on “Schreiberfahrung”10% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Fineliner Schwarz questions

Answered from the same tracked data.