Fineliner
FailThe top 5 brands take 97% of clicks, so Fineliner is a Fail.
- Flapen Score
- 46 / 100Ranks 617 of 1,305 Bürobedarf & Schreibwaren niches · on the category median46
- Market size
- €938K/yr1.4M searches / yr
- 90-day growth
- -16.3%search demand this quarter
- Competition
- 54%top-5 click share · 7 brands · 183 sellers
Flapen Score
Fineliner against its category
The dotted line is the Bürobedarf & Schreibwaren average. Past it, Fineliner is stronger. Inside it, weaker.
Market
The Fineliner market on Amazon at a glance
Shoppers on Amazon Germany searched for Fineliner 1.4M times last year and spent an estimated €938K. The top 5 brands take 97% of clicks. Demand peaks in Jul–Aug–Sep. Flapen scores it 46 out of 100, a Fail.
01 · Demand
An estimated 6.3% of those searches ended in a purchase.
Shoppers searched for this 1.4M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 6.3% of those searches ended in a purchase. Searches in the last 90 days moved -16.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €938K a year.
- Searches, last 12 months
- 1.4M
- Growth, 90 days vs prior 90
- -16.3%
- Conversion, latest week
- 6.3%
- Market size, estimated
- €938Ka year
- Peak month
- August2.2× the quietest month
- Top search term
- fineliner414K searches a year
02 · Price
A sale here is worth €10.32.
Listings sell for €10.32 on average, from €4.08 to €22.23. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 5,000 to 6,000 of them. At €10.32 that is €52K to €62K a year per listing.
- Average price
- €10.32under the $15 to $100 sweet spot
- Price range
- €4.08–€22.23
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 100K–125K
- Units per listing a year
- 5,000–6,000
- Revenue per listing a year
- €52K–€62K
- Returns
- 0.5%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is reviews.
88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.5% of listings are out of stock. The average listing ranks #23 within Schreib- & Korrekturbedarf. It carries 10,369 reviews at 4.70 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 88%
- Prime listings
- 100%
- Out of stock, average day
- 4.5%
- Average rank
- #23in Schreib- & Korrekturbedarf
- Average rating
- 4.70 starsAmazon Germany average 4.37 stars
- Average reviews
- 10,369per listing
- Listings tracked
- 24
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 51 months
Products
Top Fineliner products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 54% of clicks. Leaders hold, but buyers still shop past them.
Brands
7 flat
Sellers
183
Top-5 brand share
97%
Top 20: 100%
Top-5 click share
54%
Top 20: 94%
Open market
2%
- Brand 177%
- Brand 29%
- Brand 34%
- Brand 44%
- Brand 53%
- Brand 62%
- Open — no brand owns it (1 brand, 2%)
Demand
Fineliner search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Aug, Sep · busiest ÷ quietest = 2.2×
Search terms
Top Fineliner search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- fineliner414K/yr
- stabilo351K/yr
- stabilo fineliner267K/yr
- fineliner set126K/yr
- fineliner bunt26K/yr
- stabilo stifte45K/yr
- fineliner stabilo31K/yr
- fineliner stabilo set49K/yr
- stifte stabilo16K/yr
- stabilo point 8817K/yr
Reviews and returns
What reviews say buyers love and hate about Fineliner
We read the reviews and the return reasons for every product selling here.
“Einige Filzstifte waren schon sehr Trocken”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Fineliner questions
Answered from the same tracked data.









