Fc Köln
FailBuyers convert on only 1.1% of searches, so Fc Köln is a Fail.
- Flapen Score
- 39 / 100Ranks 966 of 1,305 Bürobedarf & Schreibwaren niches · −7 vs the category median of 4639
- Market size
- €103K/yr491K searches / yr
- 90-day growth
- -16.3%search demand this quarter
- Competition
- 65%top-5 click share · 9 brands · 21 sellers
Flapen Score
Fc Köln against its category
The dotted line is the Bürobedarf & Schreibwaren average. Past it, Fc Köln is stronger. Inside it, weaker.
Market
The Fc Köln market on Amazon at a glance
Shoppers on Amazon Germany searched for Fc Köln 491K times last year and spent an estimated €103K. The top 5 brands take 93% of clicks. Demand peaks in Nov–Dec. Flapen scores it 39 out of 100, a Fail.
01 · Demand
An estimated 1.1% of those searches ended in a purchase.
Shoppers searched for this 491K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -16.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €103K a year.
- Searches, last 12 months
- 491K
- Growth, 90 days vs prior 90
- -16.3%
- Conversion, latest week
- 1.1%
- Market size, estimated
- €103Ka year
- Peak month
- December5.2× the quietest month
- Top search term
- fc köln112K searches a year
02 · Price
A sale here is worth €18.83.
Listings sell for €18.83 on average, from €4.82 to €39.89. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 0 to 100 of them. At €18.83 that is €0 to €2K a year per listing.
- Average price
- €18.83inside the $15 to $100 sweet spot
- Price range
- €4.82–€39.89
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 0–100
- Revenue per listing a year
- €0–€2K
- Returns
- 0.5%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is ads.
95% of listings pay for placement with sponsored ads. 62% ship with Prime. On an average day, 8.5% of listings are out of stock. The average listing ranks #2,440 within Papierprodukte. It carries 208 reviews at 4.58 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 95%
- Prime listings
- 62%
- Out of stock, average day
- 8.5%
- Average rank
- #2,440in Papierprodukte
- Average rating
- 4.58 starsAmazon Germany average 4.37 stars
- Average reviews
- 208per listing
- Listings tracked
- 21
04 · Newcomers
1 of last year's 6 launches cleared the first-year sales bar.
6 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 56 months on average, so the names here are settling in.
- Launched, last 12 months
- 6
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 56 months
Products
Top Fc Köln products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.
Brands
9 falling
Sellers
21
Top-5 brand share
93%
Top 20: 100%
Top-5 click share
65%
Top 20: 98%
Open market
5%
- Brand 140%
- Brand 232%
- Brand 311%
- Brand 45%
- Brand 54%
- Brand 62%
- Open — no brand owns it (3 brands, 5%)
Demand
Fc Köln search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 5.2×
Search terms
Top Fc Köln search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- fc köln112K/yr
- fc köln fanartikel89K/yr
- 1. fc köln47K/yr
- 1 fc köln fanartikel50K/yr
- 1 fc köln38K/yr
- 1.fc köln fanartikel29K/yr
- 1.fc köln30K/yr
- 1. fc köln fanartikel24K/yr
- fc köln geschenke23K/yr
- 1fc köln fanartikel17K/yr
Reviews and returns
What reviews say buyers love and hate about Fc Köln
We read the reviews and the return reasons for every product selling here.
“Kleine Geschenke”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
11 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Fc Köln questions
Answered from the same tracked data.









