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Familienkalender 2026

Familienkalender 2026 shows a $2.5M/yr market, but soft demand (-85.2% this quarter) keeps it on the watch list.

Flapen Score

53
Worth a look

Top 17% of 1,305 Bürobedarf & Schreibwaren niches · +7 vs the category median of 46

Market size 95Growth 0Conversion 54Competition 54Returns 91Price range 31Avg price 84Brand share 38Review moat 85Quality gap 27
This niche Category average · 1,305 niches

Is Familienkalender 2026 profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Familienkalender 2026 is a €2.5M/yr Amazon Germany market (3.0M searches/yr). The top 5 brands hold 82% of demand. Verdict: Worth a look — 53/100.

Familienkalender 2026: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -85.2% over the last 90 days and 4.5% of searches end in a purchase.

€2.5M

revenue / yr

Units sold / yr150K
Search volume / yr-85.2%3.0M
Conversion rate4.5%
Avg price€18.69

Who owns the niche?

The top 5 brands hold 82% of demand, so 18% of the market is open.

18%

open market share

Brands · sellers13 · 26
Top-5 product click share53%
Open market18%
Avg brand age21 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 26 products

Sponsored placement96%
New entrants (1y)8· 4 succeeded
Avg rating4.6★
Avg reviews298

Top Familienkalender 2026 products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.

€0€252K€504K€757K€1.0M1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

13 falling

Sellers

26

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

53%

Top 20: 93%

Open market

14%

  • Häfft39%
  • Milula Studios23%
  • Alpha Edition10%
  • Spielefabrik7%
  • Thboxes4%
  • Paperlions4%
  • Open — no brand owns it (7 brands, 14%)

Familienkalender 2026 demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume3.0MCVR4.5%Products26Brands13Top 5 Brands82%OOS Rate16.3%Rating4.6★Reviews298Avg BSR#86
300K200KSpike '25Holiday '25Spike '26Oct '25Nov '25Dec '25Feb '26Mar '26May '26Jun '26

Top Familienkalender 2026 search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • familienkalender 20261.1M/yr
  • familienplaner 2026476K/yr
  • familienplaner90K/yr
  • familienkalender78K/yr
  • kalender 2026 familienplaner466K/yr
  • wandkalender 2026 familienplaner67K/yr
  • familienkalender 2026 4 spalten145K/yr
  • familienkalender 2026 5 spalten262K/yr
  • kalender familienplaner 202617K/yr
  • familienplaner 2026 4 spalten62K/yr

What reviews say buyers love and hate about Familienkalender 2026

What buyers mention most, as a share of all reviews.

What buyers love

77% of reviews
Dokumentenorganisation/Klassifizierung16%

Übersichtlicher Familienkalender mit vielen Zusatzinfos – ideal zur Organisation von mehreren Personen

Design insgesamt11%

Das Design ist modern

Benutzerfreundlichkeit9%

Intuitive Bedienung für die ganze Familie, super übersichtlich und durchdacht

Qualität insgesamt9%

Hohe Qualität

beworben Vs Tatsächliches Produkt7%

Erfüllt den Zweck

What buyers complain about

69% of reviews
Gesamtgröße29%

Kleiner als üblich

Magnetische Stärke/Adsorption8%

Zubehör hält nicht auf Magnettafel

Preis-Leistungs-Verhältnis7%

dafür echt zu teuer.

Farbe7%

Sehr blasse Farben

Qualität insgesamt7%

Müll

Familienkalender 2026 return rate & reasons

Why buyers send it back, as a share of all return requests.

1.2%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
66%
2Magnetische Stärke/Adsorption
5%
3Funktionalität insgesamt
4%
4Defekt Material/Teile
2%
5Haftung/Klebrigkeit
2%

Common Familienkalender 2026 questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Familienkalender 2026 53/100 on Amazon Germany — Worth a look. The niche generates €2.5M/yr across 26 tracked products. 4 of 8 products launched in the last 360 days are still selling. Search demand moved -85.2% over the last 90 days.
Familienkalender 2026 buyers on Amazon Germany complain most about Gesamtgröße, Magnetische Stärke/Adsorption, Preis-Leistungs-Verhältnis, the themes mined from the niche's reviews. Its return rate is 1.2%.