Is Eckenstanzer profitable to sell on Amazon Germany?

Flapen scores Eckenstanzer 45 out of 100 on Amazon Germany, a Fail. Shoppers spend €113K a year across 19 tracked products. 1 of the 7 products launched in the last year cleared the first-year sales bar. Search demand grew -18.6% in the last 90 days.

How competitive is the Eckenstanzer niche on Amazon Germany?

13 brands and 22 sellers compete in Eckenstanzer on Amazon Germany. The top 5 Eckenstanzer products take 63% of clicks, and the top 5 brands take 78%.

What do buyers complain about in Eckenstanzer?

Eckenstanzer buyers on Amazon Germany complain most about Funktionalität insgesamt, Haltbarkeit, and Qualität insgesamt. An estimated 1.3% of orders come back.

When does demand for Eckenstanzer peak?

Search demand for Eckenstanzer on Amazon Germany is steady all year. The busiest month runs 1.4× the quietest.

What does it cost to enter the Eckenstanzer niche?

Eckenstanzer sells for €7.08 on average on Amazon Germany, outside the $15 to $100 sweet spot. Listings run €4.64 to €15.22. The average product has 2,528 reviews, the count a new listing must catch up to.

Eckenstanzer

Fail

Prices span $4.64–$15.22, mostly outside the sweet spot, so Eckenstanzer is a Fail.

Flapen Score: 45
45 / 100Ranks 687 of 1,305 Bürobedarf & Schreibwaren niches · −1 vs the category median of 46
Market size: €113K/yr215K searches / yr
90-day growth: -18.6%search demand this quarter
Competition: 63%top-5 click share · 13 brands · 22 sellers

Flapen Score

Eckenstanzer against its category

The dotted line is the Bürobedarf & Schreibwaren average. Past it, Eckenstanzer is stronger. Inside it, weaker.

45Fail

This niche Category average

See the method

Market

The Eckenstanzer market on Amazon at a glance

Shoppers on Amazon Germany searched for Eckenstanzer 215K times last year and spent an estimated €113K. The top 5 brands take 78% of clicks. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 7.4% of those searches ended in a purchase.

Shoppers searched for this 215K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 7.4% of those searches ended in a purchase. Searches in the last 90 days moved -18.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €113K a year.

Searches, last 12 months: 215K
Growth, 90 days vs prior 90: -18.6%
Conversion, latest week: 7.4%
Market size, estimated: €113Ka year
Peak month: November1.4× the quietest month
Top search term: eckenstanzer56K searches a year

02 · Price

A sale here is worth €7.08.

Listings sell for €7.08 on average, from €4.64 to €15.22. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 750 to 1,000 of them. At €7.08 that is €5K to €7K a year per listing.

Average price: €7.08under the $15 to $100 sweet spot
Price range: €4.64–€15.22
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 13K–15K
Units per listing a year: 750–1,000
Revenue per listing a year: €5K–€7K
Returns: 1.3%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

84% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.9% of listings are out of stock. The average listing ranks #58 within Hefter & Locher. It carries 2,528 reviews at 4.11 stars, so a new listing needs social proof before a better product.

Sponsored listings: 84%
Prime listings: 100%
Out of stock, average day: 0.9%
Average rank: #58in Hefter & Locher
Average rating: 4.11 starsAmazon Germany average 4.37 stars
Average reviews: 2,528per listing
Listings tracked: 19

04 · Newcomers

1 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months: 7
Successful launches: 1Amazon's first-year sales bar
Average brand age: 37 months

Products

Top Eckenstanzer products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 63% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 falling

Sellers

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

63%

Top 20: 100%

Open market

17%

Brand 136%
Brand 218%
Brand 315%
Brand 45%
Brand 55%
Brand 65%
Open — no brand owns it (7 brands, 17%)

Demand

Eckenstanzer search demand

Weekly searches over the year, seasonality beneath. Pick a range.

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Eckenstanzer search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

eckenstanzer56K/yr -17.5%6.4% conv.
vaessen creative33K/yr -18.1%0.2% conv.
eckenabrunder33K/yr -28.5%7.4% conv.
eckstanzer11K/yr -16.5%4.8% conv.
ecken abrunden stanzer11K/yr -16.2%11.0% conv.
eckenrunder9K/yr -11.0%5.5% conv.
eckenschneider8K/yr -2.4%5.2% conv.
vaessen5K/yr +31.8%0.3% conv.
eckenabrunder für laminierfolien8K/yr -22.6%10.4% conv.
corner cutter6K/yr -11.9%5.3% conv.

Reviews and returns

What reviews say buyers love and hate about Eckenstanzer

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Qualität insgesamt”

24%of negative reviews mention “Funktionalität insgesamt”

1.3%of orders come back

“Funktioniert nicht”

A buyer, on “Funktionalität insgesamt”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

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FAQ

Common Eckenstanzer questions

Answered from the same tracked data.

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