Is Dokumentenmappe A4 profitable to sell on Amazon Germany?

Flapen scores Dokumentenmappe A4 60 out of 100 on Amazon Germany, a Maybe. Shoppers spend €619K a year across 68 tracked products. 2 of the 8 products launched in the last year cleared the first-year sales bar. Search demand grew -25.0% in the last 90 days.

How competitive is the Dokumentenmappe A4 niche on Amazon Germany?

45 brands and 126 sellers compete in Dokumentenmappe A4 on Amazon Germany. The top 5 Dokumentenmappe A4 products take 26% of clicks, and the top 5 brands take 34%.

What do buyers complain about in Dokumentenmappe A4?

Dokumentenmappe A4 buyers on Amazon Germany complain most about Qualität insgesamt, Haltbarkeit, and Preis-Leistungs-Verhältnis. An estimated 1.0% of orders come back.

When does demand for Dokumentenmappe A4 peak?

Search demand for Dokumentenmappe A4 on Amazon Germany peaks in Sep, and the busiest month runs 1.8× the quietest.

What does it cost to enter the Dokumentenmappe A4 niche?

Dokumentenmappe A4 sells for €11.19 on average on Amazon Germany, outside the $15 to $100 sweet spot. Listings run €3.30 to €34.92. The average product has 1,996 reviews, the count a new listing must catch up to.

Dokumentenmappe A4

Maybe

The top 5 brands take only 34% of clicks. But demand is soft, at -25.0% this quarter, so Dokumentenmappe A4 is a Maybe.

Filters No Dominant Brand

Flapen Score: 60
60 / 100Top 4% of 1,305 Bürobedarf & Schreibwaren niches · +14 vs the category median of 46
Market size: €619K/yr1.8M searches / yr
90-day growth: -25.0%search demand this quarter
Competition: 26%top-5 click share · 45 brands · 126 sellers

Flapen Score

Dokumentenmappe A4 against its category

The dotted line is the Bürobedarf & Schreibwaren average. Past it, Dokumentenmappe A4 is stronger. Inside it, weaker.

60Maybe

This niche Category average

See the method

Market

The Dokumentenmappe A4 market on Amazon at a glance

Shoppers on Amazon Germany searched for Dokumentenmappe A4 1.8M times last year and spent an estimated €619K. The top 5 brands take 34% of clicks. Demand peaks in Sep. Flapen scores it 60 out of 100, a Maybe.

01 · Demand

An estimated 3.0% of those searches ended in a purchase.

Shoppers searched for this 1.8M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved -25.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €619K a year.

Searches, last 12 months: 1.8M
Growth, 90 days vs prior 90: -25.0%
Conversion, latest week: 3.0%
Market size, estimated: €619Ka year
Peak month: September1.8× the quietest month
Top search term: dokumentenmappe a4538K searches a year

02 · Price

A sale here is worth €11.19.

Listings sell for €11.19 on average, from €3.30 to €34.92. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 750 to 1,000 of them. At €11.19 that is €8K to €11K a year per listing.

Average price: €11.19under the $15 to $100 sweet spot
Price range: €3.30–€34.92
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 60K–80K
Units per listing a year: 750–1,000
Revenue per listing a year: €8K–€11K
Returns: 1.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads and reviews.

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #105 within Mappen, Ordner & Zubehör. It carries 1,996 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings: 93%
Prime listings: 100%
Out of stock, average day: 2.1%
Average rank: #105in Mappen, Ordner & Zubehör
Average rating: 4.50 starsAmazon Germany average 4.37 stars
Average reviews: 1,996per listing
Listings tracked: 68

04 · Newcomers

2 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months: 8
Successful launches: 2Amazon's first-year sales bar
Average brand age: 41 months

Products

Top Dokumentenmappe A4 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 26% of clicks. An open shelf where new products get seen.

Brands

45 falling

Sellers

126

Top-5 brand share

34%

Top 20: 76%

Top-5 click share

26%

Top 20: 57%

Open market

61%

Brand 111%
Brand 210%
Brand 35%
Brand 45%
Brand 55%
Brand 64%

Demand

Dokumentenmappe A4 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Sep · busiest ÷ quietest = 1.8×

Search terms

Top Dokumentenmappe A4 search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

dokumentenmappe a4538K/yr -23.6%2.2% conv.
dokumentenmappe271K/yr -26.8%1.7% conv.
dokumententasche204K/yr -20.2%2.1% conv.
dokumententasche a4183K/yr -20.4%3.0% conv.
fächermappe148K/yr -28.8%2.5% conv.
fächermappe a4123K/yr -30.9%2.4% conv.
aktenmappe53K/yr -29.3%1.1% conv.
ordnungsmappe47K/yr -23.8%1.5% conv.
mappe mit fächern45K/yr -47.8%3.5% conv.
dokumentenmappe a4 zum abheften32K/yr -19.2%3.0% conv.

Reviews and returns

What reviews say buyers love and hate about Dokumentenmappe A4

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Qualität insgesamt”

16%of negative reviews mention “Qualität insgesamt”

1.0%of orders come back

“Jetzt nicht high quality”

A buyer, on “Qualität insgesamt”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

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FAQ

Common Dokumentenmappe A4 questions

Answered from the same tracked data.

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