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Dokumentenhülle

Fail

Shoppers spend an estimated $51K a year here, so Dokumentenhülle is a Fail.

Flapen Score
46
46 / 100
Ranks 617 of 1,305 Bürobedarf & Schreibwaren niches · on the category median
Market size
€51K/yr78K searches / yr
90-day growth
-19.4%search demand this quarter
Competition
44%top-5 click share · 18 brands · 145 sellers

Flapen Score

Dokumentenhülle against its category

The dotted line is the Bürobedarf & Schreibwaren average. Past it, Dokumentenhülle is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dokumentenhülle market on Amazon at a glance

Shoppers on Amazon Germany searched for Dokumentenhülle 78K times last year and spent an estimated €51K. The top 5 brands take 65% of clicks. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 7.1% of those searches ended in a purchase.

Shoppers searched for this 78K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 7.1% of those searches ended in a purchase. Searches in the last 90 days moved -19.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €51K a year.

Searches, last 12 months
78K
Growth, 90 days vs prior 90
-19.4%
Conversion, latest week
7.1%
Market size, estimated
€51Ka year
Peak month
February1.4× the quietest month
Top search term
dokumentenhüllen a417K searches a year

02 · Price

A sale here is worth €9.10.

Listings sell for €9.10 on average, from €2.53 to €18.02. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At €9.10 that is €910 to €2K a year per listing.

Average price
€9.10under the $15 to $100 sweet spot
Price range
€2.53–€18.02
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
€910–€2K
Returns
0.3%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

85% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #45 within Mappen, Ordner & Zubehör. It carries 1,673 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
97%
Out of stock, average day
0.4%
Average rank
#45in Mappen, Ordner & Zubehör
Average rating
4.58 starsAmazon Germany average 4.37 stars
Average reviews
1,673per listing
Listings tracked
33

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
49 months

Products

Top Dokumentenhülle products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 44% of clicks. Leaders hold, but buyers still shop past them.

Brands

18 falling

Sellers

145

Top-5 brand share

65%

Top 20: 100%

Top-5 click share

44%

Top 20: 88%

Open market

29%

  • Brand 116%
  • Brand 214%
  • Brand 314%
  • Brand 412%
  • Brand 510%
  • Brand 66%

Demand

Dokumentenhülle search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '25Prime Day '25NovDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Dokumentenhülle search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dokumentenhüllen a417K/yr
  • dokumentenhülle17K/yr
  • hüllen14K/yr
  • dokumentenhüllen6K/yr
  • dokumentenhülle a44K/yr
  • leitz klarsichthüllen a44K/yr
  • folientaschen a43K/yr
  • klarsichthüllen mit verschluss3K/yr
  • leitz prospekthüllen a43K/yr
  • klarsichtmappen a43K/yr

Reviews and returns

What reviews say buyers love and hate about Dokumentenhülle

We read the reviews and the return reasons for every product selling here.

31%of positive reviews mention “Qualität insgesamt”
19%of negative reviews mention “Dicke”
0.3%of orders come back
“dünnes Material”
A buyer, on “Dicke”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Dokumentenhülle questions

Answered from the same tracked data.