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Der Wachsende Kalender 2023

Fail

Demand is soft, at -48.4% this quarter, so Der Wachsende Kalender 2023 is a Fail.

Flapen Score
35
35 / 100
Ranks 1,122 of 1,305 Bürobedarf & Schreibwaren niches · −11 vs the category median of 46
Market size
€12K/yr21K searches / yr
90-day growth
-48.4%search demand this quarter
Competition
74%top-5 click share · 8 brands · 9 sellers

Flapen Score

Der Wachsende Kalender 2023 against its category

The dotted line is the Bürobedarf & Schreibwaren average. Past it, Der Wachsende Kalender 2023 is stronger. Inside it, weaker.

35Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Der Wachsende Kalender 2023 market on Amazon at a glance

Shoppers on Amazon Germany searched for Der Wachsende Kalender 2023 21K times last year and spent an estimated €12K. The top 5 brands take 88% of clicks. Demand peaks in Nov–Dec. Flapen scores it 35 out of 100, a Fail.

01 · Demand

An estimated 3.9% of those searches ended in a purchase.

Shoppers searched for this 21K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.9% of those searches ended in a purchase. Searches in the last 90 days moved -48.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €12K a year.

Searches, last 12 months
21K
Growth, 90 days vs prior 90
-48.4%
Conversion, latest week
3.9%
Market size, estimated
€12Ka year
Peak month
December18.1× the quietest month
Top search term
pflanzkalender5K searches a year

02 · Price

A sale here is worth €15.04.

Listings sell for €15.04 on average, from €6.67 to €25.05. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At €15.04 that is €0 to €2K a year per listing.

Average price
€15.04inside the $15 to $100 sweet spot
Price range
€6.67–€25.05
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
€0–€2K
Returns
0.9%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

67% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 14.6% of listings are out of stock. The average listing ranks #352 within Kalender, Planer & Organizer. It carries 708 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
92%
Out of stock, average day
14.6%
Average rank
#352in Kalender, Planer & Organizer
Average rating
4.48 starsAmazon Germany average 4.37 stars
Average reviews
708per listing
Listings tracked
12

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
32 months

Products

Top Der Wachsende Kalender 2023 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 74% of clicks. A locked shelf that new listings rarely crack.

Brands

8 falling

Sellers

9

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

74%

Top 20: 100%

Open market

6%

  • Brand 145%
  • Brand 213%
  • Brand 312%
  • Brand 411%
  • Brand 57%
  • Brand 66%
  • Open — no brand owns it (2 brands, 6%)

Demand

Der Wachsende Kalender 2023 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Holiday '24Prime Day '25Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 18.1×

Search terms

Top Der Wachsende Kalender 2023 search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pflanzkalender5K/yr
  • saatgut kalender6K/yr
  • samen kalender2K/yr
  • der wachsende kalender641/yr
  • samenkalender1K/yr
  • wachsender kalender2K/yr
  • einpflanzbarer kalender4K/yr
  • primoza140/yr
  • saatgut kalender 20233/yr
  • primoza kalender mit samen 202311/yr

Reviews and returns

What reviews say buyers love and hate about Der Wachsende Kalender 2023

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Qualität insgesamt”
25%of negative reviews mention “Preis-Leistungs-Verhältnis”
0.9%of orders come back
“sehr schade bei dem Preis”
A buyer, on “Preis-Leistungs-Verhältnis”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Der Wachsende Kalender 2023 questions

Answered from the same tracked data.