Is Dankeskarten profitable to sell on Amazon Germany?

Flapen scores Dankeskarten 66 out of 100 on Amazon Germany, a Pass. Shoppers spend €192K a year across 72 tracked products. 2 of the 24 products launched in the last year cleared the first-year sales bar. Search demand grew +47.4% in the last 90 days.

How competitive is the Dankeskarten niche on Amazon Germany?

47 brands and 52 sellers compete in Dankeskarten on Amazon Germany. The top 5 Dankeskarten products take 28% of clicks, and the top 5 brands take 41%.

What do buyers complain about in Dankeskarten?

Dankeskarten buyers on Amazon Germany complain most about Preis-Leistungs-Verhältnis, Gesamtgröße, and Haftung/Klebrigkeit. An estimated 0.5% of orders come back.

When does demand for Dankeskarten peak?

Search demand for Dankeskarten on Amazon Germany peaks in Jun–Jul, and the busiest month runs 2.1× the quietest.

What does it cost to enter the Dankeskarten niche?

Dankeskarten sells for €7.25 on average on Amazon Germany, outside the $15 to $100 sweet spot. Listings run €2.97 to €59.42. The average product has 230 reviews, the count a new listing must catch up to.

Dankeskarten

Pass

Dankeskarten scores 66 out of 100, a Pass. Shoppers spend an estimated $192K a year here, search demand grew +47.4% this quarter, and an estimated 0.5% of orders come back.

Filters No Dominant Brand Low Review Barrier

Flapen Score: 66
66 / 100Top 1% of 1,305 Bürobedarf & Schreibwaren niches · +20 vs the category median of 46
Market size: €192K/yr497K searches / yr
90-day growth: +47.4%search demand this quarter
Competition: 28%top-5 click share · 47 brands · 52 sellers

Flapen Score

Dankeskarten against its category

The dotted line is the Bürobedarf & Schreibwaren average. Past it, Dankeskarten is stronger. Inside it, weaker.

66Pass

This niche Category average

See the method

Market

The Dankeskarten market on Amazon at a glance

Shoppers on Amazon Germany searched for Dankeskarten 497K times last year and spent an estimated €192K. The top 5 brands take 41% of clicks. Demand peaks in Jun–Jul. Flapen scores it 66 out of 100, a Pass.

01 · Demand

An estimated 5.3% of those searches ended in a purchase.

Shoppers searched for this 497K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 5.3% of those searches ended in a purchase. Searches in the last 90 days moved +47.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €192K a year.

Searches, last 12 months: 497K
Growth, 90 days vs prior 90: +47.4%
Conversion, latest week: 5.3%
Market size, estimated: €192Ka year
Peak month: July2.1× the quietest month
Top search term: dankeskarten105K searches a year

02 · Price

A sale here is worth €7.25.

Listings sell for €7.25 on average, from €2.97 to €59.42. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 250 to 500 of them. At €7.25 that is €2K to €4K a year per listing.

Average price: €7.25under the $15 to $100 sweet spot
Price range: €2.97–€59.42
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 30K–40K
Units per listing a year: 250–500
Revenue per listing a year: €2K–€4K
Returns: 0.5%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

93% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 5.8% of listings are out of stock. The average listing ranks #1,306 within Papierprodukte. It carries 230 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings: 93%
Prime listings: 99%
Out of stock, average day: 5.8%
Average rank: #1,306in Papierprodukte
Average rating: 4.61 starsAmazon Germany average 4.37 stars
Average reviews: 230per listing
Listings tracked: 72

04 · Newcomers

2 of last year's 24 launches cleared the first-year sales bar.

24 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 24
Successful launches: 2Amazon's first-year sales bar
Average brand age: 28 months

Products

Top Dankeskarten products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 28% of clicks. An open shelf where new products get seen.

Brands

47 falling

Sellers

Top-5 brand share

41%

Top 20: 83%

Top-5 click share

28%

Top 20: 65%

Open market

53%

Brand 116%
Brand 28%
Brand 36%
Brand 46%
Brand 56%
Brand 66%

Demand

Dankeskarten search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Jun, Jul · busiest ÷ quietest = 2.1×

Search terms

Top Dankeskarten search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

dankeskarten105K/yr +56.5%3.9% conv.
karte danke68K/yr +50.2%4.9% conv.
danke karte68K/yr +43.9%4.9% conv.
dankeschön karte46K/yr +43.8%4.7% conv.
dankeskarte34K/yr +27.6%4.3% conv.
karte dankeschön27K/yr +40.4%6.0% conv.
danke karten mit umschlag22K/yr +46.6%6.1% conv.
thank you cards22K/yr +18.6%3.1% conv.
danke karten15K/yr +60.8%4.0% conv.
dankeskarten hochzeit14K/yr +174.8%1.1% conv.

Reviews and returns

What reviews say buyers love and hate about Dankeskarten

We read the reviews and the return reasons for every product selling here.

37%of positive reviews mention “Qualität insgesamt”

22%of negative reviews mention “Preis-Leistungs-Verhältnis”

0.5%of orders come back

“Teuer”

A buyer, on “Preis-Leistungs-Verhältnis”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

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FAQ

Common Dankeskarten questions

Answered from the same tracked data.

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