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Caliart Marker

brand-locked demand (top 5 brands take 100% of clicks) — Caliart Marker doesn't clear our bar today.

Flapen Score

42
Skip it

Ranks 846 of 1,305 Bürobedarf & Schreibwaren niches · −4 vs the category median of 46

Market size 70Growth 13Conversion 20Competition 58Returns 95Price range 46Avg price 87Brand share 0Review moat 23Quality gap 20
This niche Category average · 1,305 niches

Is Caliart Marker profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Caliart Marker is a €732K/yr Amazon Germany market (663K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Feb. Verdict: Skip it — 42/100.

Caliart Marker: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -23.2% over the last 90 days and 1.6% of searches end in a purchase.

€732K

revenue / yr

Units sold / yr13K
Search volume / yr-23.2%663K
Conversion rate1.6%
Avg price€68.17

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

0%

open market share

Brands · sellers1 · 5
Top-5 product click share50%
Open market0%
Avg brand age35 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.7★ — the gap to enter on.

0/100

page quality · 22 products

Sponsored placement100%
New entrants (1y)1· 1 succeeded
Avg rating4.7★
Avg reviews8,089

Top Caliart Marker products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.

€0€73K€146K€220K€293K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

1 falling

Sellers

5

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

50%

Top 20: 97%

Open market

0%

  • Ohuhu100%
  • Open — no brand owns it (0%)

Caliart Marker demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume663KCVR1.6%Products22Brands1Top 5 Brands100%OOS Rate4.3%Rating4.7★Reviews8,089Avg BSR#82
60K40KSpike '25Prime Day '25Black Friday '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Feb · busiest ÷ quietest = 3.7×

Top Caliart Marker search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • ohuhu alkohol marker297K/yr
  • ohuhu150K/yr
  • ohuhu marker95K/yr
  • ohuhu honolulu21K/yr
  • ohuhu markers13K/yr
  • alkohol marker ohuhu15K/yr
  • ohuhu stifte11K/yr
  • alkoholmarker ohuhu9K/yr
  • alcohol markers brush tip8K/yr
  • huhu marker6K/yr

What reviews say buyers love and hate about Caliart Marker

What buyers mention most, as a share of all reviews.

What buyers love

85% of reviews
Farbe32%

Super schöne Farben

Qualität insgesamt20%

Super Qualität

Stift/Bleistiftqualität11%

super schöne Handhabe der Stifte.

Feder-/Spitzenqualität5%

2 Spitzen

Preis-Leistungs-Verhältnis5%

Super Preis/Leistung

What buyers complain about

65% of reviews
trocken/leerTinte13%

Ausgetrocknete Stifte

Farbe10%

Farbe spritzt und läuft aus

Haltbarkeit9%

Haltbarkeit könnte besser sein

Preis-Leistungs-Verhältnis7%

Ich fand es den Preis nicht wert, da es viel günstigere Alternativen gibt

Anzeigefarben7%

Farbstifte nicht vollständug

Caliart Marker return rate & reasons

Why buyers send it back, as a share of all return requests.

1.0%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Farbe
24%
2Gesamtgröße
8%
3Qualität insgesamt
8%
4trocken/leerTinte
6%
5Funktionalität insgesamt
6%

Common Caliart Marker questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Caliart Marker 42/100 on Amazon Germany — Skip it. The niche generates €732K/yr across 22 tracked products. 1 of 1 products launched in the last 360 days are still selling. Search demand moved -23.2% over the last 90 days.
Search demand for Caliart Marker on Amazon Germany peaks in Jan–Feb, where the busiest month runs 3.7× the quietest.