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Büttenpapier

Fail

Shoppers spend an estimated $46K a year here, so Büttenpapier is a Fail.

Flapen Score
45
45 / 100
Ranks 687 of 1,305 Bürobedarf & Schreibwaren niches · −1 vs the category median of 46
Market size
€46K/yr108K searches / yr
90-day growth
-12.2%search demand this quarter
Competition
35%top-5 click share · 26 brands · 49 sellers

Flapen Score

Büttenpapier against its category

The dotted line is the Bürobedarf & Schreibwaren average. Past it, Büttenpapier is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Büttenpapier market on Amazon at a glance

Shoppers on Amazon Germany searched for Büttenpapier 108K times last year and spent an estimated €46K. The top 5 brands take 70% of clicks. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 3.4% of those searches ended in a purchase.

Shoppers searched for this 108K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.4% of those searches ended in a purchase. Searches in the last 90 days moved -12.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated €46K a year.

Searches, last 12 months
108K
Growth, 90 days vs prior 90
-12.2%
Conversion, latest week
3.4%
Market size, estimated
€46Ka year
Peak month
November1.3× the quietest month
Top search term
büttenpapier30K searches a year

02 · Price

A sale here is worth €12.44.

Listings sell for €12.44 on average, from €5.95 to €22.80. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At €12.44 that is €0 to €1K a year per listing.

Average price
€12.44under the $15 to $100 sweet spot
Price range
€5.95–€22.80
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
€0–€1K
Returns
2.3%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.0% of listings are out of stock. The average listing ranks #153 within Papierprodukte. It carries 532 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
100%
Out of stock, average day
9.0%
Average rank
#153in Papierprodukte
Average rating
4.57 starsAmazon Germany average 4.37 stars
Average reviews
532per listing
Listings tracked
50

04 · Newcomers

0 of last year's 14 launches cleared the first-year sales bar.

14 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
14
Successful launches
0Amazon's first-year sales bar
Average brand age
32 months

Products

Top Büttenpapier products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 35% of clicks. An open shelf where new products get seen.

Brands

26 falling

Sellers

49

Top-5 brand share

70%

Top 20: 96%

Top-5 click share

35%

Top 20: 74%

Open market

26%

  • Brand 133%
  • Brand 217%
  • Brand 311%
  • Brand 45%
  • Brand 54%
  • Brand 64%

Demand

Büttenpapier search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KPrime Day '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Büttenpapier search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • büttenpapier30K/yr
  • büttenpapier a420K/yr
  • strukturpapier12K/yr
  • handgeschöpftes papier10K/yr
  • büttenpapier a58K/yr
  • strukturpapier a4 bedruckbar6K/yr
  • blütenpapier6K/yr
  • baumwollpapier5K/yr
  • leinenpapier4K/yr
  • büttenpapier a65K/yr

Reviews and returns

What reviews say buyers love and hate about Büttenpapier

We read the reviews and the return reasons for every product selling here.

49%of positive reviews mention “Qualität insgesamt”
23%of negative reviews mention “Qualität insgesamt”
2.3%of orders come back
“Qualität miserabel”
A buyer, on “Qualität insgesamt”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Büttenpapier questions

Answered from the same tracked data.