Büro Deko
MaybeThe top 5 brands take only 30% of clicks. But demand is soft, at -33.4% this quarter, so Büro Deko is a Maybe.
- Flapen Score
- 50 / 100Top 28% of 1,305 Bürobedarf & Schreibwaren niches · +4 vs the category median of 4650
- Market size
- €55K/yr707K searches / yr
- 90-day growth
- -33.4%search demand this quarter
- Competition
- 29%top-5 click share · 60 brands · 143 sellers
Flapen Score
Büro Deko against its category
The dotted line is the Bürobedarf & Schreibwaren average. Past it, Büro Deko is stronger. Inside it, weaker.
Market
The Büro Deko market on Amazon at a glance
Shoppers on Amazon Germany searched for Büro Deko 707K times last year and spent an estimated €55K. The top 5 brands take 30% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 50 out of 100, a Maybe.
01 · Demand
An estimated 0.7% of those searches ended in a purchase.
Shoppers searched for this 707K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -33.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €55K a year.
- Searches, last 12 months
- 707K
- Growth, 90 days vs prior 90
- -33.4%
- Conversion, latest week
- 0.7%
- Market size, estimated
- €55Ka year
- Peak month
- December2.7× the quietest month
- Top search term
- büro deko250K searches a year
02 · Price
A sale here is worth €11.71.
Listings sell for €11.71 on average, from €3.85 to €41.69. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At €11.71 that is €0 to €1K a year per listing.
- Average price
- €11.71under the $15 to $100 sweet spot
- Price range
- €3.85–€41.69
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 0–100
- Revenue per listing a year
- €0–€1K
- Returns
- 1.1%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is reviews.
76% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 6.6% of listings are out of stock. The average listing ranks #168 within Schreibtischzubehör & Ablage. It carries 1,915 reviews at 4.42 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 76%
- Prime listings
- 94%
- Out of stock, average day
- 6.6%
- Average rank
- #168in Schreibtischzubehör & Ablage
- Average rating
- 4.42 starsAmazon Germany average 4.37 stars
- Average reviews
- 1,915per listing
- Listings tracked
- 71
04 · Newcomers
4 of last year's 13 launches cleared the first-year sales bar.
13 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 13
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 31 months
Products
Top Büro Deko products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 29% of clicks. An open shelf where new products get seen.
Brands
60 falling
Sellers
143
Top-5 brand share
30%
Top 20: 66%
Top-5 click share
29%
Top 20: 58%
Open market
67%
- Brand 110%
- Brand 28%
- Brand 35%
- Brand 44%
- Brand 53%
- Brand 63%
Demand
Büro Deko search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 2.7×
Search terms
Top Büro Deko search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- büro deko250K/yr
- deko büro93K/yr
- bürodeko39K/yr
- büro gadget32K/yr
- büro gadgets lustig44K/yr
- büro geschenke34K/yr
- lustige büro gadgets28K/yr
- büro dekoration39K/yr
- büro lustig22K/yr
- lustige büroartikel17K/yr
Reviews and returns
What reviews say buyers love and hate about Büro Deko
We read the reviews and the return reasons for every product selling here.
“Sind kleiner als erwartet”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Büro Deko questions
Answered from the same tracked data.









