Briefständer
FailDemand is soft, at -36.9% this quarter, so Briefständer is a Fail.
- Flapen Score
- 49 / 100Top 32% of 1,305 Bürobedarf & Schreibwaren niches · +3 vs the category median of 4649
- Market size
- €51K/yr158K searches / yr
- 90-day growth
- -36.9%search demand this quarter
- Competition
- 38%top-5 click share · 35 brands · 103 sellers
Flapen Score
Briefständer against its category
The dotted line is the Bürobedarf & Schreibwaren average. Past it, Briefständer is stronger. Inside it, weaker.
Market
The Briefständer market on Amazon at a glance
Shoppers on Amazon Germany searched for Briefständer 158K times last year and spent an estimated €51K. The top 5 brands take 59% of clicks. Demand peaks in Jan–Feb. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 2.1% of those searches ended in a purchase.
Shoppers searched for this 158K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -36.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €51K a year.
- Searches, last 12 months
- 158K
- Growth, 90 days vs prior 90
- -36.9%
- Conversion, latest week
- 2.1%
- Market size, estimated
- €51Ka year
- Peak month
- January2.0× the quietest month
- Top search term
- briefhalter31K searches a year
02 · Price
A sale here is worth €14.99.
Listings sell for €14.99 on average, from €5.37 to €63.49. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At €14.99 that is €0 to €1K a year per listing.
- Average price
- €14.99under the $15 to $100 sweet spot
- Price range
- €5.37–€63.49
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- €0–€1K
- Returns
- 2.1%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
81% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 6.9% of listings are out of stock. The average listing ranks #201 within Mappen, Ordner & Zubehör. It carries 281 reviews at 4.48 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 81%
- Prime listings
- 92%
- Out of stock, average day
- 6.9%
- Average rank
- #201in Mappen, Ordner & Zubehör
- Average rating
- 4.48 starsAmazon Germany average 4.37 stars
- Average reviews
- 281per listing
- Listings tracked
- 48
04 · Newcomers
0 of last year's 12 launches cleared the first-year sales bar.
12 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 12
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Briefständer products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 9, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Zeller 17732 Briefkasten anthrazit Netz ca. 17 5 x 8 5 x 13 5 cm Schreibtisch-Organizer Briefhalter Ordnung auf dem Schreibtisch
- Price
- €5.37
- Rating
- 4.6/5
- Reviews
- 1,308
- Age
- 12y ago

Rotho MyPaper Dokumentenablage Schreibtisch-Organizer Dokumentenhalter Briefablage Postfach Papierfach Weiss/Rot
- Price
- €29.00
- Rating
- 4.3/5
- Reviews
- 321
- Age
- 1y ago

Rotho MyPaper Inbox Dokumentenorganizer MY PAPER Plus Kunststoff (PP) BPA-frei weiss (36.4 x 16.8 x 31.7 cm) Weiß/Blau
- Price
- €30.63
- Rating
- 4.3/5
- Reviews
- 321
- Age
- 1y ago

Rotho MyPaper Plus Dokumentenorganizer A4 | Schreibtisch Organizer für Büro und Homeoffice | Briefablage zum Hängen und Aufstellen | mit 4 Mappen aus Karton | perfekte Organisation | schwarz
- Price
- €30.13
- Rating
- 4.3/5
- Reviews
- 321
- Age
- 1y ago

AIMOLLY Briefhalter aus Acryl 3 Fächer transparent & pflegeleicht Schreibtisch Briefablage/Ablagesystem für Büro Familie Homeoffice Schule HBT: 17 5 x 10 4 x 10 cm
- Price
- €14.94
- Rating
- 4.4/5
- Reviews
- 21
- Age
- 7mo ago
Trending
estimated 90-day click momentum
Acryl Briefablage - Schreibtisch Organizer 5 Fächer Transparent Dokumentenablage Briefhalter Post Organizer Briefständer für Büro Haus Schule
- Price
- €8.93
- Rating
- 4.4/5
- Reviews
- 14
- Age
- 5mo ago

Jokapy 2 Stück Acryl Briefhalter Schreibtisch mit 2 Fächern transparenter Briefständer Mehrzweck Post Organizer klar Brief Organizer für Büro Zuhause Schule Schreibtisch Organisation
- Price
- €13.97
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 8mo ago

AIMOLLY Briefhalter aus Acryl 3 Fächer transparent & pflegeleicht Schreibtisch Briefablage/Ablagesystem für Büro Familie Homeoffice Schule HBT: 17 5 x 10 4 x 10 cm
- Price
- €14.94
- Rating
- 4.4/5
- Reviews
- 21
- Age
- 7mo ago

SUPEASY 3 Fächer Briefhalter - Mesh Metall Dokumentenhalter für Schreibtisch Desktop Mail Halter und Briefablage (Lila)
- Price
- €8.47
- Rating
- 4.6/5
- Reviews
- 19
- Age
- 1y ago

NCOALE 3 Fächer Briefhalter Schreibtisch Acryl Briefständer Transparent Brief Organizer Dokumentenhalter für Schreibtisch Briefe Postkarten Broschüren Posthalter
- Price
- €12.72
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 8mo ago
Newest
by launch date
Acryl Briefablage - Schreibtisch Organizer 5 Fächer Transparent Dokumentenablage Briefhalter Post Organizer Briefständer für Büro Haus Schule
- Price
- €8.93
- Rating
- 4.4/5
- Reviews
- 14
- Age
- 5mo ago

AIMOLLY Briefhalter aus Acryl 3 Fächer transparent & pflegeleicht Schreibtisch Briefablage/Ablagesystem für Büro Familie Homeoffice Schule HBT: 17 5 x 10 4 x 10 cm
- Price
- €14.94
- Rating
- 4.4/5
- Reviews
- 21
- Age
- 7mo ago

Jokapy 2 Stück Acryl Briefhalter Schreibtisch mit 2 Fächern transparenter Briefständer Mehrzweck Post Organizer klar Brief Organizer für Büro Zuhause Schule Schreibtisch Organisation
- Price
- €13.97
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 8mo ago

NCOALE Briefhalter Schreibtisch Briefständer mit Brieföffner Moderner Metall Schreibtisch-Organizer für Brief Bücher Dokumentenhalter Organizer (Schwarz)
- Price
- €8.14
- Rating
- 3.6/5
- Reviews
- 5
- Age
- 8mo ago

NCOALE 3 Fächer Briefhalter Schreibtisch Acryl Briefständer Transparent Brief Organizer Dokumentenhalter für Schreibtisch Briefe Postkarten Broschüren Posthalter
- Price
- €12.72
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 8mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 38% of clicks, no more. An open shelf where new products get seen.
Brands
35 falling
Sellers
103
Est. top-5 brand share
59%
Top 20: 88%
Est. top-5 click share
38%
Top 20: 73%
Open market
37%
- Rotho22%
- Relaxdays17%
- ZELLER PRESENT SCHÖNER LEBEN. PRAKTISCH WOHNEN.11%
- NCOALE4%
- AIMOLLY4%
- SUPEASY4%
Demand
Briefständer search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb · busiest ÷ quietest = 2.0×
Search terms
Top Briefständer search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- briefhalter31K/yr
- brief organizer20K/yr
- briefständer25K/yr
- dokumentenhalter21K/yr
- post organizer19K/yr
- briefhalter schreibtisch8K/yr
- briefhalter holz5K/yr
- briefe organizer5K/yr
- organizer briefe6K/yr
- briefsammler4K/yr
Reviews and returns
What reviews say buyers love and hate about Briefständer
We read the reviews and the return reasons for every product selling here.
“teuer”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Briefständer questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









